AllHipHop
Type of site
Music website
Available inEnglish
OwnerAHH Holdings LLC
Created byGreg Watkins
Chuck Creekmur
RevenueUS$4 million (as of 2007)
URLhttps://allhiphop.com
CommercialYes
RegistrationOptional
Launched1998
Current statusActive

AllHipHop is a hip hop news website founded by Greg Watkins and Chuck Creekmur in 1998.

History

The website was founded in 1998 by Greg Watkins and Chuck Creekmur.[1] In 1997, Watkins registered the allhiphop.com domain to promote the artists on Oblique Recordings, a small record label he operated. The website provided music downloads to promote the label's artists. After reaching 30,000 downloads a month, Watkins struck deals with eMusic and other retailers to sell downloads.

Creekmur, a freelance journalist, had launched a website, tantrum-online, in New York City. After merging the companies, they adapted Trantrum's exclamation point logo for AllHipHop.[2] By 2004, the business generated enough revenue for Watkins and Creekmur to work full-time on the website. In 2007, the revenue exceeded US$4 million.[3]

On August 12, 2017, AllHipHop announced a partnership with Maven, a company based in Seattle, to manage its entire digital media platform.[4]


Figures from May 2008 show it attracted over 37 million page views a month.[5]

Accolades

In 2006, AllHipHop won the Rising Stars Award from Black Enterprise magazine.

In 2007, PC Magazine listed it as one of the "Top 100 Undiscovered Web Sites".[6]

Essence magazine dubbed AllHipHop "the CNN of hip-hop" in 2008.[7]

References

  1. ↑ "About All Hip Hop". AllHipHop. Retrieved June 15, 2008.
  2. ↑ "Staying Power". Remix. March 1, 2008. Archived from the original on May 12, 2008. Retrieved June 15, 2008.
  3. ↑ Pattison, Kermit (February 2008). "Allhiphop.com's Founders Thought a Weeklong Event Would Raise the Company's Profile and Boost Growth". Inc. Archived from the original on June 21, 2008. Retrieved June 15, 2008.
  4. ↑ Watkins, Greg; Creekmur, Chuck (August 12, 2017). "AllHipHop.com: Same Content, Same Owners - New Tech Platform". Maven. Archived from the original on January 17, 2018.
  5. ↑ Fung, Amanda (May 13, 2008). "Radio One inks ad deal with AllHipHop.com". Crain's New York Business. Archived from the original on September 29, 2008. Retrieved June 15, 2008.
  6. ↑ Evans, Dan (August 27, 2007). "Top 100 Undiscovered Web Sites". PC Magazine. Archived from the original on March 3, 2016. Retrieved June 15, 2008.
  7. ↑ Pattison, Kermit (February 2008). "Allhiphop.com's Founders Thought a Weeklong Event Would Raise the Company's Profile and Boost Growt". Inc. Archived from the original on June 21, 2008. Retrieved June 15, 2008.


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