Cultural Institute of Radical Contemporary Arts
FoundedOctober 2020[1]
HeadquartersPiccadilly Circus, London[2][3]
Area servedWorldwide (London, New York, Seoul, Tokyo, Berlin, Milan, Los Angeles, Melbourne)[4]
Founder(s)Josef O'Connor[2][1][5][4]
IndustryArt & Culture
URLcirca.art

The Cultural Institute of Radical Contemporary Arts (CIRCA) is an art and culture platform based in London's Piccadilly Circus.[3][2] Founded in October 2020, they commission and stream a monthly program of art and culture, every evening at 20:23 (CIRCA 2023) across a global network of billboards in London, Tokyo, New York, Los Angeles, Milan, Berlin, Hong Kong, Melbourne and Seoul.[5][6]

History

The 4K display billboards at Piccadilly Circus

CIRCA was established in 2020[7] by British-Irish artist Josef O'Connor.[8][7][9] They have a free public art program which is presented in partnership with Europe's largest screen,[2] Piccadilly Lights, and distributed across a global network of billboard screens in Tokyo and Seoul.[10][11][1]

The daily public art program pauses the advertisements across a global network of screens for three minutes every evening. They commission new work to fill the space that considers the world in response to the present year: circa 2020, 2021, etc.[2] It is the largest digital art exhibition in Europe.[2]

The first artist to fill the three-minute daily slot was Ai Weiwei,[11] who is quoted as saying in an interview with The Art Newspaper that "CIRCA 20:20 offers a very important platform for artists to exercise their practice and to reach out to a greater public”.[2] Other notable artists and curators whose works have been exhibited as part of the CIRCA programs include Yoko Ono, Marina Abramović, Cauleen Smith, Eddie Peake,[2][7] Patti Smith,[12][7] James Barnor,[13][14][7]Vivienne Westwood[8] David Hockney,[6] Alvaro Barrington and Anne Imhof.[7]

Each commission for the project is approved by an independent council chaired by the British independent curator and ex-director and chief curator of The Royal Academy, Norman Rosenthal. Other members include the Ghanaian-British architect Sir David Adjaye, Ramita Navai, Greg Sanderson and Patrick Morey-Burrows.[15]

#Circaeconomy

Each month, the exhibiting artist creates a print[12] that is sold online to support the #CIRCAECONOMY initiative. Launched with Ai Weiwei in October 2020, a percentage of the profits from each print is circulated back into helping build an economy that commissions new public art in the community, to nurture more diverse cultural industries and supports emerging creative potential. In May 2021, CIRCA partnered with Dazed to launch 'Class of 2021' a new global arts initiative awarding one emerging artist with a #CIRCAECONOMY cash prize of £30,000 generated from the sale of artist prints.[16]

Profits have also been used to support institutions, including Chisenhale Gallery and The Showroom with no-strings cash grants.[17] Since launching in October 2020, CIRCA has distributed over £500,000 in cash grants, scholarships[18] and donations. Following the success of their Yoko Ono[19] collaboration in March 2022, CIRCA donated £300,000 to the United Nations Central Emergency Response Fund

Program

Every month since launching in October 2020, CIRCA has commissioned new-media work from emerging and established artists. The work is often socially involved and motivated by the desire to engage with public discourse and debate. For three minutes each day, a monthly rotating digital art program pauses the commercial advertisements on London's iconic Piccadilly Lights, Seoul's K-Pop Square and Tokyo's Yunika Vision.[5][20][9]

On the occasion of British artist David Hockney presenting his iPad drawing “Remember you cannot look at the sun or death for very long,” in May 2021, a total of 85 screens, including New York Times Square and Pendry West Hollywood joined CIRCA in presenting the largest digital art exhibition in the world.[6]

The CIRCA public art program is free to attend and presented at the same time every evening - 20:20 throughout the year 2020 and 20:21 throughout the year 2021, and so forth.[5] It is also streamed on the CIRCA website.[2][1]

CIRCA 2020

Patti Smith,[12] CIRCA 2021

CIRCA 20:21

CIRCA 20:22

CIRCA 20:23

Notable Events

  • August–September 2020: Fine art students from the 'Class of 2020' whose graduation shows were cancelled due to COVID-19 were exhibited on the Piccadilly Lights screen for two months, in the build up to the official launch. Over 60 students were exhibited on the 4K screen - one graduate student each day.
  • 31 October 2020: On Halloween night Chinese artist Ai Weiwei set a record on Piccadilly Lights as his film 'CIRCA 2020' became the longest-ever single piece of content to be displayed on the giant illuminated billboard. Ai Weiwei’s film ran for just over an hour, pausing the regular advertisements at precisely 20:20 GMT, joining together the 30 parts of his month-long CIRCA residency.[20][3]
  • 1 January 2021: CIRCA commissioned two live performances from Patti Smith to help put an end to 2020 and beckon in the new year. The New Years Eve screening in Piccadilly Circus was eventually cancelled due to COVID-19 restrictions but the performance was still broadcast for free via the Circa YouTube Channel on 31 December to an audience of over 1.5million people around the world: “Some of the work I did in my bedroom, some in a recording studio and some at my desk,” says Smith in an interview with The Guardian. “I had to teach myself how to use Photo Booth on my computer and film myself reading a poem. I’m sure there are 14-year-olds who can do this in five minutes but it took me quite a while. But I got there and I’m so proud of myself.”[31][12]
  • April 2021: The CIRCA and Serpentine Galleries collaborative presentation of James Barnor’s work on the Piccadilly Lights screen completes a journey that began more than half a century ago, when Barnor photographed BBC Africa Service presenter Mike Eghan against the backdrop of Piccadilly’s neon signs in 1967. That electrifying image was the inspiration behind Ferdinando Verderi’s Italian Vogue cover, with Barnor remote-shooting model Adwoa Aboah standing in the exact same location to create a present reflection on the past.[13][14]
  • April 2021: To celebrate her 80th Birthday, British fashion designer Vivienne Westwood was commissioned by CIRCA to present a new video work created with her brother titled 'Don't Buy a Bomb' an 'anti-war' message presented for ten minutes on the Piccadilly Lights screen. In the ten-minute film, the punk icon performed a rewritten rendition of "Without You" from My Fair Lady to offer a stark warning of societal indifference to the looming environmental catastrophes, a cry against the arms trade, and its link to climate change. "I have a plan 2 save the World. Capitalism is a war economy + war is the biggest polluter, therefore Stop War + change economy 2 fair distribution of wealth at the same time: NO MANS LAND. Let's be clear, U + I can't stop war just like that. But we can stop arms production + that would halt climate change cc + financial Crash. Long term this will stop war."[8][32]
  • 1 May 2021: British artist David Hockney's 2.5minute iPad drawing of a sunrise titled “Remember you cannot look at the sun or death for very long,” was broadcast by CIRCA across digital billboard screens in London's Piccadilly Circus, New York's Times Square and prominent locations in Los Angeles, Tokyo and the largest outdoor screen in Seoul.[6]

References

  1. 1 2 3 4 Edmonds, Lizzie “Ai Weiwei takes over Piccadilly Circus with video artwork from his early years”, The Evening Standard, 1 October 2020. Retrieved 29 July 2021
  2. 1 2 3 4 5 6 7 8 9 Buck, Louisa “New public art project in London will show works by Ai Weiwei and Eddie Peake on Europe's largest billboard”, The Art Newspaper, 24 September 2020. Retrieved 29 July 2021
  3. 1 2 3 4 Brewer, Jenny “Cauleen Smith takes over Piccadilly Lights with Covid Manifesto”, It's Nice That, 2 November 2020. Retrieved 29 July 2021
  4. 1 2 3 “How Josef O’Connor and David Hockney are lighting up the world”, Soho House, 20 May 2021. Retrieved 25 May 2021
  5. 1 2 3 4 Rodorigo, Clara “London, Ai Weiwei on mega screen for Europe’s largest digital art exhibition”, Domus, 12 October 2020. Retrieved 29 July 2021
  6. 1 2 3 4 Margolies, Jane “New David Hockney Billboards to Brighten 5 Cities in May”, The New York Times, 29 April 2021. Retrieved 29 July 2021
  7. 1 2 3 4 5 6 7 Yalcinkaya, Günseli “Watch Patti Smith, Ai Weiwei, and more review 2020’s chaos and creativity”, Dazed, 5 January 2021. Retrieved 29 July 2021
  8. 1 2 3 SEGALOV, MICHAEL “Being Mr Westwood: Vivienne is ‘eccentric, serious and genuine’”, The Guardian, 26 June 2021. Retrieved 29 July 2021
  9. 1 2 Lloyd, Anthony “Ai Weiwei: ‘I am going to disappear’”, The Times, 8 OCTOBER 2020. Retrieved 29 July 2021
  10. 1 2 Alexander, Ella “Cauleen Smith: "We're not human without culture; art saves people"”, Harpers Bazaar, 13 November 2020. Retrieved 29 July 2021
  11. 1 2 Thorpe, Vanessa “Ai Weiwei on China, free speech – and a message for London”, The Guardian, 4 October 2020. Retrieved 29 July 2021
  12. 1 2 3 4 Sturges, Fiona “Patti Smith: 'As a writer, you can be a pacifist or a murderer'”, The Guardian, 29 December 2020. Retrieved 29 July 2021
  13. 1 2 3 Writer, House “James Barnor, Adwoa Aboah e Vogue Italia”, Italian Vogue, 8 April 2021. Retrieved 29 July 2021
  14. 1 2 3 Serpentine “James Barnor: Past, Present, Future Presented in collaboration with CIRCA. Every day at 20:21pm”, Serpentine Galleries, 1 April 2020. Retrieved 29 July 2021
  15. ↑ Welch, Adrian “David Hockney at Piccadilly Circus”, e-architect, 1 May 2021. Retrieved 30 July 2021
  16. ↑ Rogers, Daniel “Video artists: do you want your work shown on the Piccadilly Lights?”, Dazed, 28 May 2021. Retrieved 29 July 2021
  17. 1 2 Writer, Staff “L'arte anglofona risponde al Coronavirus sul più grande schermo d'Europa”, Italian Vogue, 20 November 2020. Retrieved 29 July 2021
  18. ↑ Cox, Sarah “Art print sales fund #CIRCAECONOMY Scholarship Program”, Goldsmiths University, 18 January 2022. Retrieved 23 November 2022
  19. ↑ Carter, Dom “Yoko Ono interrupts the world's biggest screens to share a message of peace”, Creative Boom, 9 March 2022. Retrieved 23 November 2022
  20. 1 2 Buck, Louisa “Halloween with Ai Weiwei: artist's new film screens in Piccadilly Circus and online tonight”, The Art Newspaper, 31 OCTOBER 2020. Retrieved 29 July 2021
  21. 1 2 Heardman, Adam “Whipping Water: Anne Imhof vs. Hate for Hate’s Sake”, Trebuchet Magazine, 13 July 2021. Retrieved 29 July 2021
  22. ↑ Lloyd-Smith, Harriett “Emma Talbot on optimism, feminism and reconfiguring the roots of power”, Wallpaper Magazine, 18 March 2021. Retrieved 29 July 2021
  23. ↑ Chisenhale Gallery “Nikita Gale: SOME WEATHER”, Chisenhale Gallery, 24 May 2020. Retrieved 29 July 2021
  24. 1 2 Yuna, Park “Korean artist Jun So-jung to join Circa’s project in August”, The Korea Herald, 6 July 2021. Retrieved 29 July 2021
  25. ↑ Lloyd-Smith, Harriett “Artist Ai Weiwei reads Dalai Lama's new letter to the world: 'The Art of Hope'”, The Art Newspaper, 11 January 2023. Retrieved 22 July 2023
  26. ↑ Tsui, Enid “Hong Kong included in global public screenings of video for Ukraine by artist Anne Imhof during February”, South China Morning Post, 5 February 2023. Retrieved 22 July 2023
  27. ↑ Banks, Grace “‘Putin Is Scared Of Artists’— Pussy Riot’s Nadya Tolokonnikova On Her Political Art And New Feminist Film ‘Hope’”, Forbes Magazine, 10 March 2023. Retrieved 22 July 2023
  28. ↑ Lloyd-Smith, Harriett “Laurie Anderson’s animated notebook drawings to be screened globally on the full moon”, Wallpaper Magazine, 3 April 2023. Retrieved 22 July 2023
  29. ↑ Lawson-Tancred, Jo “British Painter Frank Bowling’s First Digital Artwork, an Evocative Play on Color, Lights Up London’s Piccadilly Circus”, ArtNet, 4 May 2023. Retrieved 22 July 2023
  30. ↑ Rabb, Maxwell (2023-10-10). "German artist Cemile Sahin wins the 2023 Circa Prize". artsy.net. Retrieved 2023-10-10.
  31. ↑ Duponchelle, Valérie “Patti Smith et Anne Imhof, deux artistes du tonnerre pour lancer la nouvelle année à Londres”, Le Figaro, 28 December 2020. Retrieved 29 July 2021
  32. ↑ Malzahn, Catherine "Vivienne Westwood celebrates her 80th birthday in the most Vivienne Westwood way" Archived 2021-07-30 at the Wayback Machine, CR Fashion Book, 8 April 2021. Retrieved 30 July 2021

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