Retail Council of Canada
Conseil canadien du commerce de détail
AbbreviationRCC
Established1963 (1963)
TypeNot-for-profit
PurposeTrade association
Headquarters800–1881 Yonge Street
Toronto, Ontario M4S 3C4
Region served
Canada
President & CEO
Diane Brisebois
Websiteretailcouncil.org

The Retail Council of Canada (French: Conseil canadien du commerce de détail), founded in 1963, is a not-for-profit trade association representing retail companies in Canada. RCC coordinates advocacy, communications and education campaigns on behalf of its member companies.[1]

It manages the voluntary retail Scanner Price Accuracy Code.[2]

References

  1. "Learn More About Our Story". Retail Council of Canada. Retrieved 16 November 2020.
  2. Colbert, Yvonne (23 February 2017). "Special code means shoppers charged full price for sale items could get them free". CBC News. Retrieved 28 November 2021.
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