The Viscount Rothermere
Portrait by Philip de László, 1923
Member of the House of Lords
Lord Temporal
In office
26 November 1940  12 July 1978
Hereditary Peerage
Preceded byHarold Harmsworth, 1st Viscount Rothermere
Succeeded byVere Harmsworth, 3rd Viscount Rothermere
Member of Parliament
for Isle of Thanet
In office
15 November 1919  10 May 1929
Preceded byNorman Craig
Succeeded byHarold Balfour
Personal details
Born(1898-05-29)29 May 1898
Died12 July 1978(1978-07-12) (aged 80)
NationalityBritish
Political partyConservative
Spouses
Margaret Hunam Redhead
(m. 1920; div. 1938)
    (m. 1945; div. 1952)
      Mary Murchison
      (m. 1966)
      ChildrenWith Margaret:
      * Lorna Peggy Vyvyan Harmsworth (1920–2014)
      * Esmé Mary Gabrielle Harmsworth (1922–2011)
      * Vere Harmsworth, 3rd Viscount Rothermere (1925–1998)
      With Mary:
      * Esmond Vyvyan Harmsworth (b. 1967)
      ParentHarold Harmsworth, 1st Viscount Rothermere & Mary Lilian Share
      EducationEton College
      OccupationPolitician, Publisher

      Esmond Cecil Harmsworth, 2nd Viscount Rothermere (29 May 1898 – 12 July 1978) was a British Conservative politician and press magnate.

      Early life

      Harmsworth was the third son of Harold Harmsworth, 1st Viscount Rothermere, who had founded the Daily Mail in partnership with his brother Alfred Harmsworth, 1st Viscount Northcliffe. He was educated at Eton College and commissioned into the Royal Marine Artillery in World War I. His two older brothers were both killed in action. Esmond served as aide-de-camp to the prime minister at the Paris Peace Conference. In 1919, he was elected as a Unionist Member of Parliament for the Isle of Thanet, one of the youngest MPs ever. He served until 1929.

      Press career

      After 1922, the Daily Mail and General Trust company was created to control the newspapers that Lord Rothermere retained after Lord Northcliffe's death (The Times, for example, was sold). As his father dabbled in association with the Nazis and a flirtation with becoming King of Hungary, it fell to Harmsworth to manage the businesses. His father retired as chairman of Associated Newspapers in 1932 at the age of 64, and Harmsworth took over that role.[1] He served as chairman until 1971, after which he assumed the titles of president and director of group finance, and chairman of Daily Mail & General Trust Ltd, the parent company, from 1938 until his death.

      Harmsworth also had a significant impact on the development of Memorial University of Newfoundland (the family has had a long-standing interest in Newfoundland, having built a paper mill in Grand Falls before the outbreak of the First World War). The University's first residence in Paton College, known as Rothermere House, is named after the Viscount. Harmsworth was the first Chancellor of Memorial University and the benefactor who provided the funds to construct Rothermere House.

      Personal life and death

      Lord Rothermere succeeded his father in the viscountcy in 1940. He married three times and had four children. His first marriage was to Margaret Hunnam Redhead, daughter of William Lancelot Redhead, on 12 January 1920 (divorced 1938). They had three children:

      He married, secondly, Ann Geraldine Mary Charteris, widow of Shane Edward Robert O'Neill, 3rd Baron O'Neill, who was killed in action in 1944 in Italy. She was the daughter of Captain Guy Lawrence Charteris and Frances Lucy Tennant and granddaughter of Hugo Richard Charteris, 11th Earl of Wemyss. They married on 28 June 1945 and divorced in 1952. Ann Charteris then married the writer Ian Fleming in 1952.[2]

      Lord Rothermere married, thirdly, Mary Murchison, daughter of Kenneth Murchison, on 28 March 1966, by whom he had a second son:[3]

      Lord Rothermere died on 12 July 1978, aged 80, and was succeeded by his eldest son, Vere Harmsworth.

      References

      1. "A Newspaper Magnate Railway Service Fire Alarms Banditry in East and West". The Times of India. 21 October 1932.
      2. Jennet Conant, The Irregulars: Roald Dahl and the British Spy Ring in Wartime Washington, 2008. p. 332
      3. 1 2 "Viscountess Rothermere, Socialite, Is Dead". The New York Times. 7 April 1993. Retrieved 14 September 2018.
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