KMLE
Broadcast areaPhoenix metropolitan area
Frequency107.9 MHz (HD Radio)
BrandingNew Country KMLE @ 107.9
Programming
Language(s)English
FormatCountry
SubchannelsHD2: Sports gambling "The Bet"
Ownership
Owner
History
First air date
April 18, 1980 (1980-04-18)
Former call signs
KLRG (1979, CP)
Call sign meaning
Pronounced "CaMEL"
Technical information[1]
Licensing authority
FCC
Facility ID59965
ClassC
ERP96,000 watts
100,000 watts (with beam tilt)
HAAT529 meters (1,736 ft)
Transmitter coordinates
33°20′02″N 112°03′47″W / 33.334°N 112.063°W / 33.334; -112.063
Links
Public license information
WebcastListen live (via Audacy)
Listen live (via Audacy) (HD2)
Websitewww.audacy.com/kmle1079

KMLE (107.9 FM) is a commercial radio station, licensed to Chandler, Arizona, and serving the Phoenix metropolitan area. The station is owned by Audacy, Inc. and airs a country music radio format. The studios and offices are on North Central Avenue in Downtown Phoenix.[2]

The transmitter is off Road D in South Mountain Park amid other towers for Phoenix-area FM and TV stations.[3] It has an effective radiated power (ERP) of 96,000 watts (100,000 with beam tilt).[4] KMLE broadcasts in the HD Radio hybrid format. Its HD2 subchannel carries a sports gambling format known as "The Bet."

History

Early years

KMLE's first owners got a construction permit from the Federal Communications Commission in 1979, to build a new FM station under the call sign KLRG. Those call letters were never used, and the owners eventually acquired the KMLE call sign on June 18 of that year. The station officially signed on the air on April 18, 1980.[5] The station was owned by Radio KMLE, Inc., with George T. Wilson serving as President and General Manager.

At first, KMLE aired an easy listening format. For most of the 1980s, it was a brokered time Christian radio outlet.[6] National and local religious leaders would pay the station a fee for half hour segments of airtime, during which they could ask for donations to their radio ministry.

Switch to country

On October 24, 1988, Shamrock Broadcasting purchased the station and changed the station's format to country music as "Camel Country".[7] At the time, KNIX-FM was often the leading station in the Phoenix ratings, having been a country outlet since 1969, first under the ownership of singer and TV host Buck Owens and later Clear Channel Communications, now known as iHeartMedia.

Since then, KMLE and KNIX have been locked in a long time battle for Phoenix country listeners. Occasionally there would be a third country station in Phoenix as well, but those attempts did not last more than a few years, with KMLE and KNIX often trading the lead among country listeners.

Ownership changes

In 1997, KMLE was acquired by Chancellor Media, which later merged into AMFM, Inc. In 2000, the station came under the ownership of the Infinity Broadcasting Corporation.[8] Infinity was later merged into CBS Radio.

On February 2, 2017, CBS Radio announced it would merge with Entercom.[9] The merger was approved on November 9, 2017, and was consummated on the 17th.[10][11]

On-air staff

As of April 6, 2022 KMLE @ 107.9 is home to Gunner & Cheyenne in the morning drive, Katie & Company in middays, Kimo in the afternoon drive home and Rob & Holly at night.[12]

HD Radio

KMLE broadcasts in the HD Radio format. The main signal is a simulcast of KMLE's country music programming. At first, the HD2 signal carried Tim and Willy's Classic Country. Tim and Willy were terminated from the radio station during the summer of 2012. The HD2 subchannel now carries "Country Thunder." In November and December, it switches to all-Christmas music, with only a few public service announcements per hour and no commercials.[13]

On February 23, 2022, KMLE added The Bet to its HD3 subchannel.[14]

References

  1. "Facility Technical Data for KMLE". Licensing and Management System. Federal Communications Commission.
  2. KMLE1079.radio.com/contact
  3. Radio-Locator.com/KMLE
  4. FCC.gov/KMLE
  5. Broadcasting Yearbook 1981 page C-10
  6. Broadcasting & Cable Yearbook 1990 page B-17
  7. Broadcasting & Cable Yearbook 1993 page B-19
  8. Broadcasting & Cable Yearbook 2002-2003 page D-23
  9. "CBS Radio To Merge With Entercom - RadioInsight". radioinsight.com. 2 February 2017. Retrieved 10 April 2018.
  10. "Entercom Receives FCC Approval for Merger with CBS Radio". Entercom. November 9, 2017. Retrieved November 17, 2017.
  11. Venta, Lance (November 17, 2017). "Entercom Completes CBS Radio Merger". Radio Insight. Retrieved November 17, 2017.
  12. "KMLE Country 1079 - New Country, New KMLE - LISTEN LIVE | AUDACY". 5 March 2021.
  13. KOOL.radio.com/commercial-free-christmas
  14. "Audacy Adds The Bet In Eight More Markets". RadioInsight. 23 February 2022. Retrieved 2022-02-23.
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