Heineken Lao Brewery Co. Ltd
IndustryAlcoholic beverage
Founded2008
Headquarters
Vientiane
,
Laos
ProductsBeer
OwnerHeineken Asia Pacific, Government of Laos, SBK Consultant Ltd.
Number of employees
172
ParentHeineken Asia Pacific
WebsiteOfficial website

Heineken Lao Brewery (HLB), previously known as Lao Asia Pacific Breweries,[1] is a producer of beer in Laos and is based in Vientiane. It is the second brewer to be granted a beer investment license by the Government of Laos. The company was known as Lao Asia Pacific Breweries (LAPB) prior to March 2017.

History

Heineken Lao Brewery is a joint-venture between Heineken Asia Pacific (68%), the Government of Laos (25%) and SBK Consultant Ltd (7%).[2] It opened its first brewery on 12 March 2008, at a cost of €23 million, with an initial capacity of 300,000 hectolitres per annum.[3] The brewery was officially opened by Singapore’s Deputy Prime Minister and Minister for Home Affairs and Lao’s Deputy Prime Minister and Chairman State Control Commission.

Products

The company currently produces and distributes four beers, Heineken, Tiger Beer, Namkhong and Namkhong Special.[4]

Heineken

Heineken (5% ABV) is available in 330ml and 500ml cans, 330ml bottles as well as 640ml bottles and brew under a license from its parent company. It is commonly seen in premium restaurants and western bars in the urban areas of Laos and gaining popularity amongst the young drinkers.

Tiger Beer

Tiger Beer, a 5% ABV bottled pale lager originally from Singapore, is sold in 640ml bottles and draught.

Namkhong Beer

Namkhong Beer (5% ABV) was launched in Laos as the second local beer brand in Laos in 2008 and sold in 330ml cans, 640ml bottles and draught. Namkhong Beer has been awarded the Gold Quality Award in 2011 and 2013 at the Monde Selection, International Institute for Quality Selections founded in Brussels, the capital of Belgium. In 2016, Namkhong Beer announced a new value proposition and sells at less than USD 8 for a crate of twelve 640ml bottles.

Namkhong Special

In 2014, Namkhong Special (5% ABV) was launched with only 640ml bottles. Namkhong Special is a beer brewed with black rice, which is seen as a nutritious and premium type of rice in Laos. The beer is commonly known as "Beer Khao Khum" which means "Black Rice Beer" in Lao. In 2015, Namkhong Special was awarded with a Silver Award in the Monde Selection quality awards.

References

  1. ↑ "Lao Asia Pacific Breweries Ltd Changes Name To Heineken Lao Brewery Co., Ltd |". jclao.com. 3 April 2017. Retrieved 2017-06-12.
  2. ↑ "Asia Pacific Breweries appoints Laos GM". Just-Drinks.com. Aroq Ltd. 9 July 2009. Retrieved 24 December 2014.
  3. ↑ "Asia Pacific Breweries Enters Lao PDR Market Strengthening Presence in Indochina". FlexNews. 1 June 2006. Retrieved 24 December 2014.
  4. ↑ Heineken Asia Pacific http://origin-www.heinekenasiapacific.com/in-apac/asia-pacific-footprint/laos. {{cite web}}: Missing or empty |title= (help)
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.