NVPI
Formation1973 (1973)
Location
Region served
Netherlands
Websitenvpi.nl

NVPI (Nederlandse Vereniging van Producenten en Importeurs van beeld - en geluidsdragers) (English: The Dutch Association of Producers and Importers of image - and sound carriers) is the Dutch trade association of the entertainment industry. The NVPI represents most of the Dutch record companies, video distributors and game-software distributors.[1]

History

The NVPI is found in 1973 as a representative of the record companies in the Netherlands. In 1983 video film distributors were included in the association and in 1996 the producers of entertainment software. Every division has got its own board. The three divisions form a federation. The NVPI represents both major and small independent producers. The (board) structure guarantees influence by every included company.

The NVPI represents (looked at the total volume of trade) approximately 85% of the record companies, 80% of the video film companies and 50% of the entertainment software. NVPI is included with the international organization IFPI (International Federation of the Phonographic Industry), IVF (International Video Federation) and the ISFE (Interactive Software Federation Europe).[1]

Core branches

The core branches of NVPI are:[1]

  • Lobbying
  • Announcements to the press and others
  • Market investigation
  • Representation in consultative bodies
  • Distribution of Home copying compensation to audio producers
  • Cultural/social activities
  • Information to its members

Certifications

Since 1 January 2024, NVPI certifies only singles and albums. Certification is based on the number of streams, including paid and ad-supported streaming, but excluding free streams such as YouTube and social media. Diamond certifications are only awarded to recordings which were not awarded multi-platinum awards in the past.[2]

Single downloads are counted at a rate of one download being equivalent to 215 streams for singles. The certification levels for popular music singles are as follows:[2]

  • Gold: 10,000,000
  • Platinum: 20,000,000
  • Diamond: 50,000,000

For album certifications, the album must include at least five tracks and only tracks which did not appear on previous albums are counted. A full album download or physical sale counts as 2,150 streams. The certification levels for popular music albums are as follows:[2]

  • Gold: 40,000,000
  • Platinum: 80,000,000
  • Diamond: 200,000,000

The certification levels for jazz and classic music are half the ones for popular music.[2]

Historical certification

Prior to 2024, NVPI awarded certifications to albums, singles, DVDs and entertainment software. Certifications for music recordings began in 1978. The following levels were used over the years:[3]

Certification Since January 1, 1978 Since January 1, 2000 Since January 1, 2006 Since January 1, 2008 Since June 1, 2009[4] Since July 1, 2014[5]
Gold 50,000 40,000 35,000 30,000 25,000 20,000
Platinum 100,000 80,000 70,000 60,000 50,000 40,000

Classical music albums

Includes jazz and world music.

Certification Since January 1, 1978 Since January 1, 2008
Gold 15,000 10,000
Platinum 25,000 20,000

Singles

Certification Since January 1, 1978 Since January 1, 1984 Since January 1, 1992 Since January 1, 2000 Since January 1, 2008 Since June 1, 2009[4] Since July 1, 2014[5] Since April 1, 2016[6] Since January 1, 2018[7]
Gold 100,000 75,000 50,000 40,000 25,000 10,000 15,000 20,000 40,000
Platinum 150,000 100,000 75,000 60,000 50,000 20,000 30,000 40,000 80,000

DVDs

Certification Since January 1, 2006 Since January 1, 2008 Since June 1, 2009[4] Since October 1, 2015[8]
Gold 40,000 30,000 25,000 7,500
Platinum 80,000 60,000 50,000 15,000

Entertainment software

Games were certified separately for each gaming carrier (PlayStation/Xbox/GameCube/Nintendo/PC).[4]

Certification Games Non-games
Gold 40,000 7,500
Platinum 80,000 15,000

Charts

NVPI works with two different chart organizations in the Netherlands. Those are the Dutch Top 40 (a weekly singles chart including downloads, single sales and radio airplay) and MegaCharts (weekly charts of the Album Top 100, Single Top 100, Music DVD Top 30 and several others).

See also

References

  1. 1 2 3 "NVPI: English Information". NVPI. Retrieved 2013-12-30.
  2. 1 2 3 4 "Reglement Goud/Platina/Diamant" (PDF) (in Dutch). NVPI. Retrieved 7 January 2024.
  3. ↑ "Dutch Certification-award-levels" (Word) (in Dutch). NVPI.
  4. 1 2 3 4 "NVPI Reglement: Goud/Platina reglement (June 1, 2009)" (in Dutch). NVPI. Archived from the original on 2013-09-29.
  5. 1 2 "NVPI Reglement: Goud/Platina reglement (July 1, 2014)" (in Dutch). NVPI. Archived from the original on 2014-12-31. Retrieved 2014-11-28.
  6. ↑ "NVPI Reglement: Goud/Platina reglement (April 1, 2016)" (in Dutch). NVPI. Archived from the original on 2016-06-23. Retrieved 2018-06-30.
  7. ↑ "NVPI Reglement: Goud/Platina reglement (January 1, 2018)" (PDF) (in Dutch). NVPI. Archived from the original (PDF) on 2019-05-05. Retrieved 2018-03-14.
  8. ↑ "NVPI Reglement: Goud/Platina reglement (October 1, 2015)" (in Dutch). NVPI. Archived from the original on February 22, 2016. Retrieved 2016-07-21.
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