| YouTube Rewind | |
|---|---|
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| Genre | Year-in-review, video mashup, music mashup |
| Created by | YouTube[1][2] |
| Directed by |
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| Composers |
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| Country of origin | United States |
| Original language | English |
| No. of seasons | 1 |
| No. of episodes | 10 |
| Production | |
| Executive producers | |
| Producers |
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| Running time | 1–8 minutes |
| Production companies |
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| Original release | |
| Network | YouTube |
| Release | December 12, 2010[2] – December 5, 2019 |
YouTube Rewind (stylized as YouTube ЯEWIND) was an annual video series that was produced by YouTube and Portal A Interactive from 2010 to 2019. The videos were summaries of each year's viral videos, events, trends, and music.[8] The series' annual installments were uploaded onto YouTube's official channel.
The 2018 installment of the series, YouTube Rewind 2018: Everyone Controls Rewind, was panned by critics, YouTubers and viewers alike, garnering over 10 million dislikes in its first two weeks, and becoming the most disliked video of all time on YouTube. The next installment, YouTube Rewind 2019: For the Record, also had a poor reception from viewers. YouTube forwent producing a Rewind installment for 2020, and announced the following year that the series would be discontinued.
History
The first Rewind video was created by YouTube in 2010 and featured a list of the 50 most popular YouTube videos of that year. In 2010, YouTube began creating and producing Rewind videos with the help of Seedwell and Portal A Interactive.[3][9][10] From 2011 onwards, the Rewind videos have only been uploaded to the YouTube Spotlight channel, now known as just YouTube, with additional behind-the-scenes content.[10]
2010
On December 13, 2010, the first YouTube Rewind was uploaded, titled 2010 YouTube Rewind: Year in Review and featured the top ten most popular videos of the year on YouTube. It was uploaded on two channels: YouTube Trends on the first day,[2] and YouTube Spotlight on the second.[1]
2011
On December 20, 2011, YouTube Rewind 2011 was uploaded.[9][7] It was created and produced by YouTube and Portal A Interactive,[9] and features Rebecca Black, whose music video of her song "Friday" had gone viral in March of that year, as the host.[9][11] Like in 2010, it featured another top ten most popular videos of the year on YouTube.[10]
2012
In 2012, YouTube's Rewind videos changed to featuring several popular YouTubers; the most popular music videos, and videos; breaking news; and internet memes from the year. Rewind YouTube Style 2012, referencing Psy's "Gangnam Style", was released on December 17, 2012.[12] It was created and produced by YouTube and Seedwell.[3]
The video starts with the text "Nothing is more powerful than a video whose time has come"; the final two words change to "is 2012.", with an accompanying string instrument sound, resembling the introduction of Kony 2012, a viral documentary film aired earlier that year.
2013
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On December 11, 2013, YouTube Rewind: What Does 2013 Say?, referencing Ylvis' "The Fox (What Does the Fox Say?)", was released.[4] The video also made prominent use of Psy's "Gentleman", however, following a copyright claim from the artist, the video was amended in 2015 to remove the song. The video was created and produced by YouTube and Portal A Interactive.[4] This was the first year that the YouTube Rewind Button was used; otherwise, the video was stylistically similar to the 2012 video. DJ Earworm served as the music producer for the video, mashing up six popular songs of the year. Jimmy Fallon and The Roots from The Tonight Show made guest appearances.[4] It also marked the first appearance of PewDiePie in the Rewind series.
What Does 2013 Say? was dedicated to fellow YouTuber Talia Castellano, who died on July 16, five months prior to the release of the video.
2014
On December 9, 2014,[5] YouTube Rewind: Turn Down for 2014, referencing DJ Snake and Lil Jon's "Turn Down for What", was released. It was again created and produced by YouTube and Portal A Interactive. Over 10 songs were mashed-up by DJ Earworm[5][13] for the video.[5] The video was not structured around songs, as in previous years, with more Internet memes and trends used alongside the music. Its main feature was the YouTube Rewind Button flag, with which YouTubers and other notable personalities run throughout the video. The flag was run through the sets of The Colbert Report by Big Bird; Conan by host Conan O'Brien himself, with Freddie Wong acting as substitute host; and Last Week Tonight with John Oliver by Kid President. The actual Rewind Button was not shown until the end of the video.[13]
2015
On December 9, 2015,[6] YouTube Rewind: Now Watch Me 2015, referencing Silentó's "Watch Me (Whip/Nae Nae)", was released. It was again created and produced by YouTube and Portal A Interactive, and was the first one to feature a hashtag, in this case #YouTubeRewind.[6][10] The video heavily incorporated references to previous years of YouTube due to 2015 being the year of the website's tenth anniversary.[14] The music mashup was produced by The Hood Internet and included songs such as Major Lazer and DJ Snake's "Lean On", the Weeknd's "Can't Feel My Face", and Justin Bieber's "What Do You Mean?". Additionally, Avicii produced an original remix of "Broken Arrows" for the video.[6][10] The video featured more gaming personalities than previous years, including Markiplier, CaptainSparklez, MatPat and Smosh Games, with a segment set up to resemble Five Nights at Freddy's. PewDiePie and Zoella makes an appearance halfway through the video, where they're shown next to a scoreboard with two dates of December 9, 2015, a reference to Back to the Future Part II, which is set in 2015. Zoella changes one scoreboard date back to February 14, 2005, leaving the other at December 9, 2015. Afterwards, PewDiePie "brofists" the Rewind button, triggering the video to show past viral videos and memes from 2015 back to 2005. After the credits, the Fine Brothers are shown arguing about whether PewDiePie is actually in the video.[10]
2016
On December 7, 2016,[15] YouTube Rewind: The Ultimate 2016 Challenge, referencing the increasing number of Internet challenges in 2016, was released. It was again created and produced by YouTube and Portal A Interactive. The Hood Internet returned to produce the music mashup for the video, with Major Lazer contributing an original remix of their own. The video begins with Dwayne Johnson showing a miniature Rewind button, and YouTube personalities hunting for Rewind symbols in the style of Pokémon Go. The video also references objects being crushed by a hydraulic press, Hodor from Game of Thrones, the water-bottle flip challenge, "PPAP (Pen-Pineapple-Apple-Pen)" (with Pikotaro himself appearing), and the dabbing dance move. The video also references some of the most popular songs of 2016, including Fifth Harmony's "Work from Home", the Chainsmokers' "Closer", and Beyoncé's "Hold Up". The video ends with James Corden and other personalities in a car, re-enacting the Carpool Karaoke segments from The Late Late Show.
2017
On December 6, 2017, YouTube Rewind: The Shape of 2017, referencing Ed Sheeran's "Shape of You", was released. The video received mixed reviews from critics, YouTubers,[16] and viewers alike following its release. Some of the various criticisms were directed at its overuse of memes,[17] and the notable exclusion of PewDiePie for controversies earlier in the year.[18][19][20][21] To date, it has received over 4.6 million likes. It also received significantly more dislikes than the previous years (excluding 2011), at over 2.3 million dislikes (as of 2020), making it the 35th most-disliked YouTube video of all time.
2018
On December 6, 2018, YouTube Rewind 2018: Everyone Controls Rewind was released. Upon its release, the video was overwhelmingly panned, receiving extensive backlash from critics, YouTubers and viewers alike. Many YouTubers deemed it the "worst Rewind ever".[28] Criticisms ranged from the inclusion of celebrities and personalities who are not affiliated with YouTube (such as Will Smith and Ninja), lack of tributes to recent deaths such as Stephen Hawking, Avicii, TotalBiscuit, Stefán Karl Stefánsson, XXXTentacion, Aretha Franklin, Mac Miller, Stan Lee, and Stephen Hillenburg, as well as the exclusion of certain controversial personalities, such as Shane Dawson and Lil Pump, alongside the rivalries of KSI vs Logan Paul and PewDiePie vs T-Series.[29]
Everyone Controls Rewind incorporated user comment suggestions as a part of the video, although many viewers stated that the trends that the video included (such as Fortnite and K-pop) were unpopular to the majority of the community, calling YouTube "out of touch" with its viewers and their interests. Julia Alexander, writing for The Verge, suggested that YouTube had intentionally left out the biggest moments on the platform in 2018 in an attempt to appease worried advertisers over controversies that had plagued the platform over the past two years: "it's [...] increasingly apparent, however, that YouTube is trying to sell a culture that's different from the one millions of people come to the platform for, and that's getting harder for both creators and fans to swallow".[30] Meira Gebel of Business Insider shared a similar sentiment, saying that "The video appears to be an attempt for the company to keep advertisers on its side following a rather rocky 2018."[31] In her February YouTube Newsletter, YouTube CEO Susan Wojcicki admits that the video did poorly, saying "Even my kids called it 'cringey' ".
Everyone Controls Rewind is currently the fourth most-disliked YouTube video of all time, with over 20 million dislikes (according to the RYD extension) against 3 million likes as of 2022. It was also the first video to reach 10 million dislikes. Meanwhile, PewDiePie's take on the video, titled "YouTube Rewind 2018 but it's actually good", claimed the top spot of the most liked non-music videos only two days after being uploaded.
2019
On December 5, 2019, YouTube Rewind 2019: For the Record was released. The 2019 edition returned to a format reminiscent of the first two iterations of the series, featuring a montage of the top videos of 2019, divided into several themed countdowns based on statistics and trends. Kevin Allocca, YouTube's head of culture and trends, explained that the video was intended to be more reflective of the year's trends, acknowledging that it was becoming more difficult for the previous format to "authentically represent" the community's overall experience.[32] The video has been criticized as coming off as “passive-aggressive” towards consumers, or "lazy" as it does not have the same level of production as the previous editions and was noted as being akin to WatchMojo videos. Many also felt the new format lacked energy and a "soul", saying that it showed that YouTube was being openly more corporate.[33][34] However, many saw improvement with casting choices in some areas, particularly with the inclusion of PewDiePie, who was absent in previous Rewinds.[32] Similarly to the previous year, the video was criticized for lacking tributes to personalities who had died in the year, most notably Desmond "Etika" Amofah and Juice WRLD.[35][36] Despite being included in the 2019 edition, PewDiePie made his own take on the video, titled "YouTube Rewind 2019, but it's actually good".
Cancellation and replacement efforts
On November 12, 2020, YouTube announced that there would be no Rewind for the year, stating "2020 has been different, And it doesn't feel right to carry on as if it weren't."[37][38][39][40] While the events of the year, including the COVID-19 pandemic and the George Floyd protests, were strongly suggested as the reasons behind the decision, many believed that this was due to the poor reception of the last three installments of the series, leading to speculation that YouTube would cancel the series entirely.[41]
On December 12, 2020, creator Michelle Khare released YouTube Rewind 2020: The Musical onto her own channel after releasing a trailer three days prior. Due to fan backlash over the inclusion of a lookalike of Jenna Marbles, who went on indefinite hiatus from YouTube in June of that year due to controversies related to her earlier videos, the video was set to private.[42]
On January 1, 2021, creator MrBeast uploaded his own version of Rewind called YouTube Rewind 2020: Thank God It's Over. This rewind included many popular YouTubers of that year and was positively received.[43]
On October 7, 2021, YouTube announced that Rewind would be discontinued, expressing hope that its creators would fill in the gap.[44] Instead, a 24-hour interactive livestream titled Escape2021 was broadcast on December 16 as a replacement, including a live performance by BTS on Minecraft produced by the Noxcrew and also featured Minecraft YouTubers Dream, GeorgeNotFound, Aphmau, PrestonPlayz, BriannaPlayz and BeckBroJack.[45][46][47]
Series videos
| Video | Upload date | Views (millions) | Likes (thousands) | Dislikes (thousands) | Like percentage | Dislike percentage | |
|---|---|---|---|---|---|---|---|
| "YouTube Rewind 2010: Year in Review"[1][2] | December 13, 2010[lower-alpha 1] | 7.2 | 118.33 | 9.44 | 92.61% | 7.39% | |
| "YouTube Rewind 2011"[7] | December 20, 2011 | 12.97 | 142.02 | 95.82 | 59.7% | 40.29% | |
| "Rewind YouTube Style 2012"[12] | December 17, 2012 | 195.22 | 1553.8 | 92.83 | 94.36% | 5.64% | |
| "YouTube Rewind: What Does 2013 Say?"[48] | December 11, 2013 | 137.36 | 1689.39 | 90.62 | 94.91% | 5.09% | |
| "YouTube Rewind: Turn Down for 2014"[13] | December 9, 2014 | 135.8 | 1717.75 | 88.94 | 95.08% | 4.92% | |
| "YouTube Rewind: Now Watch Me 2015 | #YouTubeRewind"[49] | December 9, 2015 | 155.92 | 3025.14 | 220.73 | 93.2% | 6.8% | |
| "YouTube Rewind: The Ultimate 2016 Challenge | #YouTubeRewind"[15] | December 7, 2016 | 243.26 | 4091.22 | 592.83 | 87.34% | 12.66% | |
| "YouTube Rewind: The Shape of 2017 | #YouTubeRewind"[50] | December 6, 2017 | 240.42 | 4690.49 | 2377.11 | 66.37% | 33.63% | |
| "YouTube Rewind 2018: Everyone Controls Rewind | #YouTubeRewind"[51] | December 6, 2018 | 227.08 | 3122.49 | 20183.18 | 13.4% | 86.6% | |
| "YouTube Rewind 2019: For the Record | #YouTubeRewind"[52] | December 5, 2019 | 119.81 | 3502.92 | 9616.59 | 26.7% | 73.3% | |
| Behind the Scenes | |||||||
| "Behind the Scenes + Outtakes from Rewind YouTube Style 2012"[53] | December 17, 2012 | 3.62 | 44.67 | 1.49 | 96.77% | 3.23% | |
| "Making of YouTube Rewind: What Does 2013 Say?"[54] | December 11, 2013 | 3.58 | 49.5 | 1.94 | 96.23% | 3.77% | |
| "YouTube Rewind 2014: Behind the Scenes"[55] | December 9, 2014 | 5.47 | 101.61 | 1.95 | 98.11% | 1.89% | |
| "#YouTubeRewind"[56] | December 9, 2015 | 6.32 | 148.76 | 2.21 | 98.54% | 1.46% | |
| "#YouTubeRewind"[57] | December 7, 2016 | 7.43 | 152.15 | 5.48 | 96.52% | 3.48% | |
| "#YouTubeRewind"[58] | December 6, 2017 | 6.36 | 165.85 | 21.67 | 88.44% | 11.56% | |
| "#YouTubeRewind"[59] | December 6, 2018 | 4.63 | 83.99 | 211.47 | 28.43% | 71.57% | |
| Others | |||||||
| "YouTube Rewind 2016: Unboxing the Cube in 360° #YouTubeRewind"[60] | December 7, 2016 | 1.84 | 28.11 | 3.54 | 88.81% | 11.19% | |
| "YouTube Rewind 2016: Epic Group Running Man Challenge in 360° #YouTubeRewind"[61] | December 7, 2016 | 6.65 | 55.63 | 11.95 | 82.32% | 17.68% | |
| As of September 19, 2022 | |||||||
Guests
Released videos
Overview
| Season | Title | Episodes | Originally aired | Online viewers (in millions) | ||
|---|---|---|---|---|---|---|
| First aired | Last aired | |||||
| 1 | YouTube Rewind | 10 | December 12, 2010 | December 5, 2019 | 1463.9 | |
| BTS | Behind the Scenes | 7 | December 17, 2012 | December 6, 2018 | 37.36 | |
| Others | December 7, 2016 | 8.45 | ||||
| No. overall | No. in season | Title | Time | Original air date | Online viewers (in millions) | |
|---|---|---|---|---|---|---|
| 1 | 1 | "YouTube Rewind 2010: Year in Review" | 1:26 | December 12, 2010 (Trends) December 13, 2010 (Spotlight) | 6.96 | |
| The first video in the series, "YouTube Rewind 2010: Year in Review", was uploaded by the YouTube Trends channel on December 12, 2010. The official Spotlight channel uploaded the same video the next day, subsequently gaining more views. The video for "Bed Intruder Song", by Antoine Dodson and The Gregory Brothers, was revealed to be the #1 video of 2010. | ||||||
| 2 | 2 | "YouTube Rewind 2011" | 2:20 | December 20, 2011 | 12.79 | |
| In 2011, Rebecca Black was the center premise of the video, having presented the video, and having her music video for "Friday" be revealed as the #1 YouTube video of 2011. It also features Avicii's "Levels". | ||||||
| 3 | 3 | "Rewind YouTube Style 2012" | 4:15 | December 17, 2012 | 194.69 | |
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In 2012, YouTube released the third YouTube Rewind video on December 17 via YouTube Spotlight. It was directed by Peter Furia, who also produced it alongside Michael Rucker and Beau Lewis.[62] That year's video is a mashup of PSY's "Gangnam Style" and Carly Rae Jepsen's "Call Me Maybe" (music composed by Jeff Kite), which also served as the basis of the video. Unlike the previous two years, several popular YouTubers made guest appearances, including PSY himself.[63] References to 2012 events, like the 2012 U.S. Presidential election, Felix Baumgartner, Kony 2012, and NASA were made.[64]
PSY, Walk off the Earth, Ryan Higa, Alphacat, KassemG, Grace Helbig, MysteryGuitarMan, DaveDays, DeStorm, Barely Political, RealAnnoyingOrange, Freddie Wong, Corridor Digital, Rhett and Link, Smosh, Felicia Day, Chester See, iJustine, Epic Meal Time, Hannah Hart, Jenna Marbles, Shit Girls Say, juicystar07, GloZell, ClevverTV, SmoshGames, HuskyStarcraft, Taryn Southern, Ed Bassmaster, HeyKayli, CaseyLavere | ||||||
| 4 | 4 | "YouTube Rewind: What Does 2013 Say?" | 5:47 | December 11, 2013 | 136.83 | |
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The 2013 YouTube Rewind was the fourth video release of the series. It was released on December 11, 2013 via YouTube's official channel, YouTube Spotlight. It was directed by Kai Hasson and produced by Nate Houghteling, Zach Blume, Jeffrey Sabin-Matsumoto and David Iain Johnson. It was produced by the Portal A studio.[4] The title is a reference to Ylvis' song "The Fox (What Does the Fox Say?)", which is also the main motif of the video. Other 2013 trends, events, viral videos and headlining topics were featured and referenced, such as the music videos of "Blurred Lines" (Robin Thicke feat. T.I. and Pharrell Williams), "Wrecking Ball" (Miley Cyrus), "We Can't Stop" (Miley Cyrus), "Applause" (Lady Gaga), "Roar" (Katy Perry), "Thrift Shop" (Macklemore and Ryan Lewis feat. Wanz) and "Animals" (Martin Garrix). The Breaking Bad series finale, Macklemore and Ryan Lewis's album The Heist, and the "Harlem Shake" meme were also referenced.[65][66] The music was composed by mashup artist DJ Earworm:
Vice producer Sparks Hopes helped draft the music and sync it with the video, helping incorporate many of the YouTube personalities and guests.[67]
Kid President, Ryan Higa, MysteryGuitarMan, Kassem G, GloZell, Kaycee Rice, I.aM.mE, DeStorm, Taryn Southern, Bethany Mota, Jenna Marbles, Hannah Hart, Rhett and Link, Toby Turner, Conversations With My 2-Year-Old, Alison Gold, Mike Tompkins, Epic Meal Time, Tori Locklear, Chester See, Jimmy Fallon, Laina, Tyler Oakley, Prancercise an Aerobic exercise, Quest Crew, Girls' Generation, Marina Shifrin, Fine Brothers, Hikaru Kaihatsu; (開発 光 Kaihatsu Hikaru?), D-Trix, Sam Horowitz, Bart Baker, Jack Hoffman, Barely Political, Alex Day, Annoying FFA500, Dave Days, Kaleb Nation, Jamie Oliver, iJustine (Justine Ezarik), Epic Rap Battles of History, Porta dos Fundos, Magic of Rahat, Sorted Food, The Cookie Monster from the Muppets, Macklemore, Corridor Digital, The Slow Mo Guys, Smosh, Jimmy Kimmel, Nick Selby, Grace Helbig, Freddie Wong, and PewDiePie | ||||||
| 5 | 5 | "YouTube Rewind: Turn Down for 2014" | 6:36 | December 9, 2014 | 135.35 | |
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On December 9, 2014, YouTube Spotlight released "Turn Down for 2014" (reference to DJ Snake and Lil Jon's song "Turn Down for What") as the series' fifth installment. It was directed by Kai Hasson and shot in the Portal A studio.[5] The video includes notable events and chart hits of 2014, featuring references to the Ice Bucket Challenge; The First Kiss viral video; The Devil Baby; Spider Dog; Minecraft; Disney's film Frozen; the music videos for "Turn Down for What" (DJ Snake and Lil Jon), "#Selfie" (The Chainsmokers), "Happy" (Pharrell Williams), "Fancy" (Iggy Azalea feat. Charli XCX), "All About That Bass" (Meghan Trainor), "Anaconda" (Nicki Minaj) and "Dark Horse" (Katy Perry); and the game of the year, Flappy Bird. The music was mixed by DJ Earworm:
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| 6 | 6 | "YouTube Rewind: Now Watch Me 2015" | 6:40 | December 9, 2015 | 155.11 | |
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On December 9, 2015, YouTube Spotlight released "Now Watch Me 2015". The title refers to Silentó's song "Watch Me (Whip/Nae Nae)". The video featured celebrities from 129 YouTube channels. Events, headlining topics and viral videos of 2015 were references, including the legality of same-sex marriage in the U.S., Shia LaBeouf's "JUST DO IT!" clips, Back to the Future, Super Bowl Left Shark, Kung Fury, the Five Nights at Freddy's games (the game of the year), Pizza Rat,[68] Carpool Karaoke and the blue and black / white and gold dress. The following music videos were referenced: "Cheerleader" (OMI), "Watch Me (Whip/Nae Nae)" (Silentó), "Lean On" (Major Lazer & DJ Snake feat. MØ), "Hey Mama" (David Guetta feat. Nicki Minaj, Afrojack and Bebe Rexha), "Elastic Heart" (Sia), "Hotline Bling" (Drake) and "What Do You Mean (Justin Bieber). Since 2015 was YouTube's tenth year of existence, viral videos from the whole of YouTube's span were included: The Ice Bucket Challenge in 2014, "Volvo Trucks - The Epic Split feat. Van Damme (Live Test)" in 2013,[69] Felix Baumgartner's supersonic freefall from 128k' - Mission Highlights in 2012, Rebecca Black's viral hit "Friday" in 2011, Paul Vasquez's "Double Rainbow in 2010, "JK Wedding Entrance Dance" in 2009, "I'm on a Boat" by the Lonely Island in 2009, "Charlie Bit My Finger" in 2007, Diet Coke + Mentos and Judson Laipply's viral video "Evolution of Dance" in 2006. The music was composed by The Hood Internet with Avicii:
Jenna Marbles, Lilly Singh, Anna Akana, Gigi Gorgeous, Flula Borg, Zoella, PointlessBlog, Jenn McAllister, Kingsley, Grace Helbig, Hannah Hart, Mamrie Hart, iJustine, CaptainSparklez, Timothy DeLaGhetto, Todrick Hall, PewDiePie, Markiplier, The Game Theorists, iHasCupquake, HolaSoyGerman, Enchufetv, elrubiusOMG, PrankvsPrank, GloZell 006600, Ingrid Nilsen, Tyler Oakley, Joey Graceffa, fouseyTUBE, sWooZie, Bart Baker, Smosh, SmoshGames, Rosanna Pansino, Colleen Evans as Miranda Sings, AmazingPhil, Daniel Howell, MyLifeAsEva, Rhett and Link, the Fine Brothers, John Oliver, Brizzy Voices, Heaven King, Johanna Colon, Sophia Grace Brownlee, Judson Laipply, Cameron Dallas, OMI, Jesse-Jane McParland, Cyprien and Norman. | ||||||
| 7 | 7 | "YouTube Rewind: The Ultimate 2016 Challenge" | 6:53 | December 7, 2016 | 241.93 | |
|
On December 7, 2016, this video included references to events, headlining topics, viral videos and challenges of 2016. "YouTube Rewind: The Ultimate 2016 Challenge" became the fastest video to reach 100 million views on YouTube, just 3.2 days after its release. References included PPAP, dabbing, Mannequin Challenge, Rio 2016 Olympics, water bottle flipping, Stranger Things, hydraulic press, Orbeeze pranks, Corn Drills, rainbow bagels, Scott Sterling, NYC snowboarding, Running Man Challenge, Damn Daniel, T-Rex costume, E-Games, The Dancing Mannequin Heads, "The Door" (Game of Thrones), Prince and David Bowie Tribute (Alex Wassabi), HighLight Challenge, 100 Layers, "JuJu on That Beat", Carpool Karaoke (following on from 2015), Hamilton and Views (Drake cover album) Game references included the game of the year 2016, Pokémon Go, as well as Street Fighter V, and The Witness. The following music videos were referenced: "Work from Home" (Fifth Harmony feat Ty Dolla Sign), "Famous" (Kanye West), "Light It Up" (Major Lazer feat Nyla & Fuse ODG), "Sorry" (Justin Bieber), "This Is What You Came For" (Calvin Harris feat. Rihanna), "Dangerous Woman" (Ariana Grande), "Side to Side" (Ariana Grande feat. Nicki Minaj), "Hold Up" (Beyoncé), "Panda" (Desiigner), "Cheap Thrills" (Sia), "Hasta el Amanecer" (Nicky Jam) and "Roses" (The Chainsmokers feat ROZES)
Notable YouTube creators featured in the video include:[70] Dwayne Johnson, Marques Brownlee (MKBHD), Andre "Black Nerd", AIB, Being Indian, The Chainsmokers, Matt Meese, VanossGaming, Jacksepticeye, The Dolan Twins, Markiplier, PewDiePie, PrankvsPrank, YellowMellow, Wengie, DashieXP, CaseyNeistat, Jacksfilms, HolaSoyGerman, Yuya, KSI, ComedyshortsGamer, Seth Meyers, Rhett & Link, SevenSuperGirls, Lilly Singh, Unbox Therapy, Daniel Howell, Pikotaro, hajimesyacho, AmazingPhil, iJustine, Kian Lawley and Jc Caylen (kianandjc), Alex Wassabi, LaurDIY, SacconeJolys, Alfie Deyes, LDShadowLady, Gabbie Hanna, Liza Koshy, Ryan Choy, Nicky Jam, and Vikkstar123.[15][71] The music was composed by The Hood Internet with Major Lazer:
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| 8 | 8 | "YouTube Rewind: The Shape of 2017" | 7:15 | December 6, 2017 | 239.25 | |
|
On December 6, 2017, "YouTube Rewind: The Shape of 2017" was uploaded onto the "YouTube Spotlight" YouTube Channel. The title refers to Ed Sheeran's hit song, Shape of You. This video included references to events, headlining topics, viral videos and challenges throughout the year. The video made cultural references to various trends in 2017, including the BBC News footage of a professor's children gatecrashing during a live interview, fidget spinners, the viral video of a train slamming into snow, D.I.Y. slime,[72] Salt Bae, the 2017 solar eclipse, Backpack Kid,[73] the Floor is Lava challenge, Man's Not Hot, Riverdale, the 1000˚ knife, the song Shooting Stars, the film Wonder Woman, the controversy over the album cover of Ariana Grande's My Everything, the Fire Noodle Challenge, April the Giraffe, Slime fight, Full face, the Rolex Challenge, and the film Get Out. It also touched on various tragedies including Hurricane Harvey, the Manchester Arena bombing and Chiapas or Central Mexico earthquake. Game references included the 2017 game Dream Daddy: A Dad Dating Simulator. The video referenced popular music videos including, Taylor Swift's "Look What You Made Me Do", Fifth Harmony's "Sweetheart in the Old West (AKA Theme to Ten Days in the Valley)", Dua Lipa's "New Rules", Kendrick Lamar's "Humble" and DJ Khaled's "I'm the One".
Notable YouTube creators featured in the video include:[74][lower-alpha 2] Anthony Padilla, AsapScience, Ayo & Teo, Backpack Kid, The Body Coach (Joe Wicks), Brave Wilderness (Coyote Peterson), Canal Nostalgia, CanalCanalha, Casey Neistat, Caspar Lee, ComedyShortsGamer (Deji Olatunji), CrankGameplays (Ethan Nestor), CrazyRussianHacker (Taras Kulakov), Dan and Phil, DanTDM, DeStorm Power, Doddleoddle (Dodie Clark), The Dolan Twins, Dross Rotzank, Eh Bee Family, Epic Rap Battles of History, Extra Credits, FBE (Fine Bros Entertainment), Felipe Neto, Gabbie Hanna (The Gabbie Show), The Game Theorists, Gigi Gorgeous, Grace Helbig, Grav3yardgirl (Bunny Meyer), Hannah Stocking, HolaSoyGerman (Germán Garmendia), iJustine (Justine Ezarik), Jack Douglass (Jacksfilms), Jaiden Animations, Jake Paul, Jenn McAllister (jennxpenn), Joey Graceffa, Jon Cozart, Jordan Maron (CaptainSparklez), Kingsley, KSI, Kurt Hugo Schneider, LDShadowLady, Lele Pons, Les Twins, Lilly Singh (IISuperwomanII), Liza Koshy, Logan Paul, Luis Fonsi, Marcus Butler, Markiplier, Marshmello, Matthew Santoro, MattyBRaps, McFly et Carlito, Michael Dapaah (Big Shaq), Philip DeFranco, Poppy, Rhett and Link, Rosanna Pansino, Rudy Mancuso, Simon's Cat, The Slow Mo Guys, Smosh, Sorted Food, Stephen Colbert, Swoozie (Adande Thorne), TheOdd1sOut, TomSka, Technical Guruji, VanossGaming (Evan Fong), Vsauce2 (Kevin Lieber), Vsauce3 (Jake Roper), Wengie, Willdabeast Adams, and Yuya. Songs mixed by The Hood Internet in YouTube Rewind 2017: | ||||||
| 9 | 9 | "YouTube Rewind 2018: Everyone Controls Rewind" | 8:14 | December 6, 2018 | 222.89 | |
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On December 6, 2018, "YouTube Rewind 2018: Everyone Controls Rewind" was uploaded onto the "YouTube Spotlight" YouTube Channel. This video includes references to events, headlining topics, viral videos and challenges throughout the year. The video made cultural references to various trends in 2018, including BlocBoy JB's Shoot Dance, Flossing, Will Smith's Grand Canyon bungee jump, the "In My Feelings" Challenge, PewDiePie chair memes, the royal wedding of Prince Harry and Meghan Markle, ASMR, Japanese Foil Ball Challenge, Mukbang Challenge, melting lipsticks, the match between Portugal and Spain in the 2018 FIFA World Cup, Football Challenge, Elon Musk's Tesla Roadster, figure skating at the 2018 Winter Olympics and the viral video by a boy in a Walmart store yodelling. The video also highly references the controversial online video game Fortnite. The video referenced popular music videos including, BTS's "Idol", Marshmello and Bastille's "Happier", Kanye West and Lil Pump's "I Love It", Drake's "In My Feelings", El Chombo's "Dame Tu Cosita", and Pinkfong's "Baby Shark". As of December 13, 2018, "Everyone Controls Rewind" became the 4th most disliked video on the platform,[75] surpassing the previous holder of the title, "Baby" by Justin Bieber. "Everyone Controls Rewind" is also the first video to surpass ten million dislikes (December 2018), and 19 million dislikes (August 2021).
Notable YouTube creators featured in the video include:[77] 10Ocupados, Adam Rippon, Afros e Afins por Nátaly Neri, Alisha Marie, Ami Rodriguez, Anwar Jibawi, AsapSCIENCE, AuthenticGames, BB ki Vines, Bearhug, Bie the Ska, Bilingirl, Bhuvan Bam, Bokyem TV, CajuTV, Casey Neistat, Caspar, Cherrygumms, Collins Key, Dagi Bee, Desimpedidos, Diva Depressão, Dolan Twins, Domics, Dotty TV, Elle Mills, emma chamberlain, Enes Batur, EnjoyPhoenix, EroldStory, FAP TV, FavijTV, Fischer's, Furious Jumper, Gabbie Hanna, GamingWithKev, Gen Halilintar, Gongdaesang, gymvirtual, Hannah Stocking, HikakinTV, How Ridiculous, illymation, ItsFunneh, Jaiden Animations, James Charles, John Oliver, Jordindian, Jubilee Media, JukiLop, julioprofe, Katya Zamolodchikova, Kaykai Salaider, Kelly MissesVlog, Krystal Yam & family, LA LATA, Lachlan, LaurDIY, Lele Pons, Life Noggin, Lilly Singh, Liza Koshy, Los Polinesios, Lucas the Spider, Luisito Comunica, Luzu, Lyna, Manual do Mundo, Markiplier, Marques Brownlee, Marshmello, Mason Ramsey, Me Poupe!, Merrell Twins, Michael Dapaah, MissRemiAshten, mmoshaya, Molly Burke, Ms Yeah, Muro Pequeno, Nick Eh 30, NikkieTutorials, Ninja, Noor Stars, Pautips, Pinkfong Baby Shark, Pozzi, Primitive Technology, RobleisIUTU, Rosanna Pansino, Rudy Mancuso, Safiya Nygaard, Sam Tsui, SamHarveyUK, SHALOM BLAC, Simone Giertz, skinnyindonesian24, Sofia Castro, StrayRogue and DitzyFlama (Bongo Cat), sWooZie, Tabbes, Technical Guruji, The Try Guys, TheKateClapp, TheOdd1sOut, Tiền Zombie v4, Trevor Noah, Trixie Mattel, Wengie, whinderssonnunes, Will Smith, Yammy, Yes Theory. Songs mixed by The Hood Internet in YouTube Rewind 2018:
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| 10 | 10 | "YouTube Rewind 2019: For the Record" | 5:36 | December 5, 2019 | 118.05 | |
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On December 5, 2019, "YouTube Rewind 2019: For the Record" was uploaded to the "YouTube" YouTube channel. The video is a mash-up of the best videos and creators in certain categories, including "most viewed" and "video games." The video starts off with creators reacting to the failure of YouTube Rewind 2018 followed by the text, "In 2018, we made something you didn't like. For Rewind 2019, let's see what you DID like." Viewers have stated that although the video does show popular creators, it doesn't actually feature them.[78] The video has also been criticized as being lazily made, as it's simply a mash-up of existing videos, and that the quality of 2019 does not stand up to the one in 2018.
Notable YouTube creators featured in the video include:[79] 1MILLION Dance Studio, A4, Anaysa, Andymation, Ariana Grande, Awez Darbar, Azzyland, Billie Eilish, Black Gryph0n, Blackpink, ChapkisDanceUSA, Daddy Yankee, David Dobrik, Dude Perfect, Felipe Neto, Fischer's- フィッシャーズ, Galen Hooks, ibighit, James Charles, Jeffree Star, Jelly, Kylie Jenner, LazarBeam, Lil Dicky, Lil Nas X, LOUD, LOUD Babi, LOUD Coringa, Magnet World, MrBeast, Nilson Izaias Papinho Oficial, Noah Schnapp, 백종원의 요리비책 Paik's Cuisine, Pencilmation, PewDiePie, Seth Everman, Shane Dawson, Team Naach, whinderssonnunes, 워크맨-Workman, 하루한끼 one meal a day Songs in YouTube Rewind 2019:
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Behind the Scenes (2012–2018)
| Title | Time | Original air date | Online viewers (in millions) |
|---|---|---|---|
| "Behind the Scenes + Outtakes from Rewind YouTube Style 2012" | 6:14 | December 17, 2012 | 3.61 |
| "Making of YouTube Rewind: What Does 2013 Say?" | 7:35 | December 11, 2013 | 3.58 |
| "YouTube Rewind 2014: Behind the Scenes" | 6:40 | December 9, 2014 | 5.46 |
| "YouTube Rewind 2015: Behind the Scenes" | 4:43 | December 9, 2015 | 6.31 |
| "YouTube Rewind 2016: Behind the Scenes" | 3:33 | December 7, 2016 | 7.41 |
| "YouTube Rewind 2017: Behind the Scenes" | 3:58 | December 6, 2017 | 6.35 |
| "YouTube Rewind 2018: Behind the Scenes" | 4:39 | December 6, 2018 | 4.61 |
Others (2016)
| Title | Time | Original air date | Online viewers (in millions) |
|---|---|---|---|
| "YouTube Rewind 2016: Unboxing the Cube in 360°" | 0:51 | December 7, 2016 | 1.82 |
| "YouTube Rewind 2016: Epic Group Running Man Challenge in 360°" | 0:55 | December 7, 2016 | 6.62 |
See also
Notes
- ↑ Uploaded to YouTube Trends on December 12 and YouTube Spotlight on December 13, 2010
- ↑ YouTube Rewind 2017 had animation sequences, but they were mostly located at the end of the video. This included James Rallison (TheOdd1sOut), Jaiden Animations, Simon's Cat, Tabbes, and Rebecca Parham (from Let Me Explain Studios).
References
- 1 2 3 "YouTube Rewind 2010: Year in Review" (Video). YouTube. December 13, 2010. Archived from the original on March 29, 2016. Retrieved March 1, 2016.
- 1 2 3 4 "YouTube Rewind 2010: Year in Review" (Video). YouTube. December 12, 2010. Archived from the original on December 15, 2010. Retrieved March 1, 2016.
- 1 2 3 4 "Seedwell Produces "Rewind YouTube Style 2012" feat. PSY, WOTE and Star-Studded YouTube Celebrity Cast". Seedwell Blog. December 17, 2012. Archived from the original on February 28, 2016. Retrieved March 1, 2016.
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- 1 2 3 "YouTube Rewind 2011". YouTube (description). Archived from the original on March 7, 2016. Retrieved March 1, 2016.
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- 1 2 3 4 "Portal A Interactive". Inspiration Room. The Inspiration Room. Archived from the original on March 6, 2016. Retrieved March 1, 2016.
- 1 2 3 4 5 6 "YouTube Spotlight Rewind". YouTube. Archived from the original on May 7, 2019. Retrieved March 1, 2016.
- ↑ Wasserman, Todd (March 24, 2011). "How Rebecca Black Became a YouTube Sensation". Mashable. Archived from the original on January 13, 2016. Retrieved March 1, 2016.
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- 1 2 3 YouTube Spotlight (December 7, 2016), YouTube Rewind: The Ultimate 2016 Challenge | #YouTubeRewind, archived from the original on May 4, 2017, retrieved February 15, 2017
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- ↑ "PewDiePie 'not salty' at YouTube for not including him in 2017 Rewind". www.bizcommunity.com. Archived from the original on December 6, 2018. Retrieved December 6, 2018.
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- ↑ "YouTube Rewind 2018 turned out to be the worst rewind video ever". Gizbot. December 8, 2018. Archived from the original on December 9, 2018. Retrieved December 8, 2018.
- ↑ Adnan, Nashmia (December 7, 2018). "Why YouTube Rewind 2018 Sucks". Dankanator. Archived from the original on December 9, 2018. Retrieved December 7, 2018.
- ↑ Flowers, Shaunee (December 7, 2018). "YouTube Rewind 2018 sucks, according to A LOT of fans". Monsters and Critics. Archived from the original on December 8, 2018. Retrieved December 7, 2018.
- ↑ Simons, Hadlee (December 7, 2018). "YouTube Rewind 2018 is out now and people absolutely hate it". Android Authority. Archived from the original on December 7, 2018. Retrieved December 7, 2018.
- ↑ "YouTube Rewind 2018 is Out and Netizens are Calling it the Worst Ever". News 18. December 7, 2018. Archived from the original on December 9, 2018. Retrieved December 7, 2018.
- ↑ [22][23][24][25][26][27]
- ↑ Griffin, Louise (December 8, 2018). "YouTube faces backlash over Will Smith starring in Rewind while stars like Shane Dawson are nowhere to be seen". Metro. Archived from the original on December 9, 2018. Retrieved December 8, 2018.
- ↑ Alexander, Julia (December 6, 2018). "YouTube Rewind hides its community's biggest moments to appease advertisers". The Verge. Archived from the original on December 7, 2018. Retrieved December 7, 2018.
- ↑ Gebel, Meira (December 12, 2018). "The 7 most-hated YouTube videos of all time". Business Insider. Archived from the original on December 13, 2018. Retrieved December 12, 2018.
- 1 2 Alexander, Julia (December 5, 2019). "PewDiePie makes his return to YouTube Rewind after two years of controversy". The Verge. Archived from the original on December 5, 2019. Retrieved December 5, 2019.
- ↑ Griffin, Louise (December 5, 2019). "YouTube Rewind 2019 branded 'lazy' as it goes back to its roots for compilation". Metro. Archived from the original on December 5, 2019. Retrieved December 6, 2019.
- ↑ Leskin, Paige. "The internet is roasting YouTube's 'Rewind 2019' video, with people calling it lazy and low-budget". Business Insider. Archived from the original on December 6, 2019. Retrieved December 6, 2019.
- ↑ "YouTube Rewind 2019 might be trying to break last years record for most dislikes". Mashable. Archived from the original on December 6, 2019. Retrieved December 6, 2019.
- ↑ "Nintendo community outraged over lack of Etika tribute in Youtube Rewind". Dexerto.com. December 6, 2019. Archived from the original on December 7, 2019. Retrieved December 7, 2019.
- ↑ Alexandra Del Rosario (November 12, 2020). "YouTube Forgoes Annual 'Rewind' Video For The First Time In 10 Years: "2020 Has Been Different"". Deadline Hollywood. Retrieved November 12, 2020.
- ↑ Alexander, Julia (November 12, 2020). "YouTube is canceling Rewind this year because 2020 has been too much". The Verge. Retrieved November 12, 2020.
- ↑ YouTube [@YouTube] (November 12, 2020). "About Rewind this year" (Tweet). Retrieved October 7, 2021 – via Twitter.
- ↑ Del Rosario, Alexandra (December 10, 2020). "Matthew McConaughey, RuPaul, Storm Reid & More To Ring In New Year With YouTube In 'Hello 2021' Global Celebration". Deadline. Retrieved December 10, 2020.
- ↑ Spangler, Todd (November 12, 2020). "YouTube Nixes Annual Rewind Video for 2020 Because 'It Doesn't Feel Right' This Year".
- ↑ Dodgson, Lindsay. "A musical version of YouTube's year-in-review was taken down after fans slammed the inclusion of exiled creator Jenna Marbles". Insider. Retrieved December 17, 2020.
- ↑ "MrBeast's Creator-Centric 2020 Rewind Racks Up 27 Million Views". Tubefilter. January 4, 2021. Retrieved January 5, 2024.
- ↑ Spangler, Todd (October 7, 2021). "YouTube Will Stop Making Year-End 'Rewind' Video Compilations". Variety. Archived from the original on October 7, 2021. Retrieved October 7, 2021.
- ↑ Holt, Kris (December 9, 2021). "YouTube's Rewind replacement is a livestream event called Escape2021". Engadget. Retrieved December 9, 2021.
- ↑ "BTS take over Minecraft with 'Butter' and 'Permission to Dance' at YouTube's ESCAPE2021 – watch". BTS take over Minecraft with 'Butter' and 'Permission to Dance' at YouTube's ESCAPE2021 – watch | Bandwagon | Music media championing and spotlighting music in Asia. December 17, 2021. Retrieved December 20, 2021.
- ↑ "George on Twitter: "@bts_bighit it's me" / Twitter". Twitter. Retrieved December 20, 2021.
- ↑ "YouTube Rewind: What Does 2013 Say?". YouTube. Archived from the original on April 7, 2014. Retrieved April 7, 2014.
- ↑ "YouTube Rewind: Now Watch Me 2015 |#YouTubeRewind". YouTube. Archived from the original on April 22, 2017. Retrieved December 9, 2015.
- ↑ YouTube Spotlight (December 6, 2017), YouTube Rewind: The Shape of 2017 |#YouTubeRewind, archived from the original on December 12, 2018, retrieved December 6, 2017
- ↑ YouTube Spotlight (December 6, 2018). "YouTube Rewind 2018: Everyone Controls Rewind |#YouTubeRewind". YouTube. Archived from the original on December 6, 2018. Retrieved December 9, 2018.
- ↑ YouTube Spotlight (December 5, 2019). "YouTube Rewind 2019: For the Record |#YouTubeRewind". YouTube. Archived from the original on December 5, 2019. Retrieved December 5, 2019.
- ↑ YouTube Spotlight (December 17, 2012). "Behind the Scenes + Outtakes from Rewind YouTube Style 2012 percent". YouTube. Archived from the original on May 9, 2019. Retrieved December 7, 2018.
- ↑ YouTube Spotlight (December 11, 2013). "Making of YouTube Rewind: What Does 2013 Say?". YouTube. Archived from the original on February 16, 2019. Retrieved December 8, 2018.
- ↑ YouTube Spotlight (December 9, 2014). "YouTube Rewind 2014: Behind the Scenes". YouTube. Archived from the original on May 8, 2019. Retrieved December 7, 2018.
- ↑ YouTube Spotlight (December 9, 2015). "YouTube Rewind 2015: Behind the Scenes |#YouTubeRewind". YouTube. Archived from the original on January 13, 2019. Retrieved December 8, 2018.
- ↑ YouTube Spotlight (December 7, 2016). "YouTube Rewind 2016: Behind the Scenes |#YouTubeRewind". YouTube. Archived from the original on April 19, 2019. Retrieved December 8, 2018.
- ↑ YouTube Spotlight (December 6, 2017). "YouTube Rewind 2017: Behind the Scenes |#YouTubeRewind". YouTube. Archived from the original on October 31, 2018. Retrieved December 8, 2018.
- ↑ YouTube Spotlight (December 6, 2018). "YouTube Rewind 2018: Behind the Scenes |#YouTubeRewind". YouTube. Archived from the original on December 7, 2018. Retrieved December 8, 2018.
- ↑ YouTube Spotlight (December 7, 2016). "YouTube Rewind 2016: Unboxing the Cube in 360° #YouTubeRewind". YouTube. Archived from the original on May 9, 2019. Retrieved December 7, 2018.
- ↑ YouTube Spotlight (December 7, 2016). "YouTube Rewind 2016: Unboxing the Cube in 360° #YouTubeRewind". YouTube. Archived from the original on May 9, 2019. Retrieved December 7, 2018.
- ↑ "Seedwell Produces "Rewind YouTube Style 2012″ feat. PSY, WOTE and Star-Studded YouTube Celebrity Cast - Seedwell Blog". Archived from the original on December 13, 2016. Retrieved December 8, 2016.
- ↑ "2012 Year in Review: Rewind YouTube Style". Yahoo!. December 19, 2012. Archived from the original on April 8, 2014. Retrieved April 7, 2014.
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- ↑ Gutelle, Sam (December 11, 2013). "With Over 50 Cameos, YouTube Rewind 2013 Is Even Bigger Than 2012". Tubefilter. Archived from the original on April 8, 2014. Retrieved April 7, 2014.
- ↑ Hernandez, Brian Anthony (December 28, 2013). "25 Easter Eggs in the Viral 'YouTube Rewind: What Does 2013 Say' Video". Mashable. Archived from the original on April 6, 2014. Retrieved April 7, 2014.
- ↑ YouTube Spotlight (December 11, 2013). "Making of YouTube Rewind: What Does 2013 Say?". Archived from the original on December 17, 2016. Retrieved December 8, 2016 – via YouTube.
- ↑ Matt Little (September 21, 2015), New York City rat taking pizza home on the subway (Pizza Rat), archived from the original on April 10, 2016, retrieved April 10, 2016
- ↑ "Volvo Trucks - The Epic Split feat. Van Damme (Live Test)". Archived from the original on November 17, 2021 – via www.youtube.com.
- ↑ "Rewind 2016 | Creators". Rewind 2016. Archived from the original on April 27, 2019. Retrieved December 8, 2016.
- ↑ "YouTube Rewind 2016". YouTube Rewind 2016. Archived from the original on November 26, 2017. Retrieved November 30, 2017.
- ↑ "D.I.Y. slime". Mashable. Archived from the original on December 7, 2017. Retrieved December 6, 2017.
- ↑ "backpack kid". USA Today. Archived from the original on December 20, 2017. Retrieved December 6, 2017.
- ↑ "Rewind 2017 | Creators". Rewind 2017. Archived from the original on April 27, 2019. Retrieved December 7, 2017.
- ↑ Spangler, Todd (December 13, 2018). "YouTube Rewind 2018 Officially Becomes Most-Disliked Video Ever". Variety. Archived from the original on December 13, 2018. Retrieved April 27, 2019.
- ↑ "YouTube Rewind 2018: Everyone Controls Rewind |". www.portal-a.com. December 6, 2018. Archived from the original on December 9, 2018. Retrieved December 7, 2018.
- ↑ Replaced: "Rewind 2018 | Creators". Rewind 2018. Archived from the original on December 8, 2018. Retrieved December 7, 2018. — For: Smith, Dave. "'YouTube Rewind 2018' is officially the most disliked video in YouTube history — here's why". Business Insider. Archived from the original on October 13, 2019. Retrieved December 7, 2018.
- ↑ Radulovic, Petrana (December 6, 2019). "2019 YouTube Rewind apologizes for 2018 Rewind, is still massively disliked". Polygon. Archived from the original on December 6, 2019. Retrieved December 6, 2019.
- ↑ "YouTube Rewind 2019". YouTube Rewind 2019. Archived from the original on December 6, 2019. Retrieved December 6, 2019.
External links
- Portal-A YouTube Rewind projects:
- YouTube Rewind Videos:
- IMDb pages:
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