Industry | Music |
---|---|
Founded | 1958 |
Headquarters | , England |
Key people |
|
Products | Guitar strings |
Website | www |
Rotosound is a British guitar and bass string manufacturing company based in England.
History
Rotosound was started in the late 1950s by James How, a musician and engineer by trade. How started manufacturing music strings for many famous artists across the world. As of 2022 It was still a family-run business, making all Rotosound strings in England.[1][2]
Rotosound's most famous string set, theRS66 Swing Bass, was first produced in 1966. John Entwistle of The Who came to the Rotosound factory looking for an even-sounding, heavy, roundwound bass string. Entwistle spent the afternoon there, trying string after string before settling on a set that would become known as Swing Bass 66.[1][3] A fake jingle for Rotosound can be heard on The Who's 1967 album The Who Sell Out, immediately preceding "I Can See for Miles". This jingle would later be covered by the American band Shellac on their album Excellent Italian Greyhound and Petra Haden on Petra Haden Sings: The Who Sell Out.
Jaco Pastorius was also a dedicated user of Swing 66 bass strings.
References
- 1 2 Staff. "British String Manufacturers (IM Nov 75)". International Musician & Recording World. International Musician & Recording World, Cover Publications Ltd, Northern & Shell Ltd (Nov 1975): 67–75. Retrieved 31 May 2020.
- ↑ "The fascinating story of Great Britain's Rotosound Music Strings". rotosound.com. Retrieved 2022-07-12.
- ↑ Staff. "History-Rotosound". Rotosound. Orotund Manufacturing LTD. Retrieved 31 May 2020.
External links
- Official Homepage
- Jason How Interview at NAMM Oral History Library (2008)
- Martyn How Interview at NAMM Oral History Library (2008)