Sorry, I Didn't Know
Sorry, I Didn't Know in quotes with a book behind it
Title card
GenrePanel show
Created byFraser Ayres
Minnie Ayres
Directed byJan Genesis
Presented byJimmy Akingbola
StarringChizzy Akudolu
Judi Love
Eddie Kadi
Country of originUnited Kingdom
Original languageEnglish
No. of series3
No. of episodes15
Production
Executive producersFraser Ayres
Minnie Ayres
Jimmy Akingbola
Running time30 mins (incl. adverts)
Production companyTriForce Productions
Original release
NetworkITV2 (pilot)
ITV
Release3 November 2016 (2016-11-03) –
present

Sorry, I Didn't Know is a British panel show broadcast on ITV, in which panelists answer questions about Black history. A pilot aired on ITV2 in 2016 and the first series of four episodes aired in October 2020, as part of Black History Month. The programme is hosted by Jimmy Akingbola and has team captains Chizzy Akudolu and Judi Love. A second series of five episodes began in October 2021. A third series premiered on 2 October 2022, with Akingbola, Akudolu, and new team captain Eddie Kadi.[1]

Format

The host Jimmy Akingbola asks two teams questions relating to Black history.[2][3][4] Rounds variously show panelists attempting to finish a famous quote, work out the name of a Black person from yes/no questions, identify whether a fact presented by the other team is true or false, work out who invented particular technologies and when or match descriptions of people to their faces. In the final round, "General 'Tupidness", panelists buzz in to answer trivia questions about Black figures. Different round structures were used in the 2016 pilot.

Akingbola commented that the show inverts the norm of comedy panel shows which have white men as team captains and women or BAME people as "token" panelists.[5]

Production

The series was created by Fraser Ayres and Minnie Ayres.[6][5] The presenter Jimmy Akingbola served as producer.[7] Akingbola found presenting to be "fun and yet surreal"—his previous background was in acting.[8] The programme is produced by Triforce Productions, which Akingbola and Fraser Ayres co-founded.[6][8] In October 2016, it was announced that ITV commissioned a pilot, along with three other programmes featuring BAME comedians, to be aired in the run-up to the November 2016 MOBO Awards, which recognise excellence in black music.[9] The pilot aired on ITV2 on 3 November 2016 at 8:30 p.m. to an estimated 157,000 viewers.[10][11]

In May 2020, Akingbola commented on Twitter that the show had been rejected by ITV, the BBC, Channel 4, Channel 5 and Sky UK and that the production company was now looking to get the show commissioned in the United States.[6] In July 2020, he told Radio Times that the rejections were sometimes without comment and sometimes described the show as "a bit niche".[5]

The show was one of four shows commissioned for ITV as part of the 2020 Black History Month, celebrated in October in the United Kingdom.[12][13] The others were Alison Hammond: Back To School, Craig & Danny: Funny, Black and on TV and IRL with Team Charlene. ITV additionally ran documentaries and other programmes relating to Black History Month, and a series of "It's all about" idents made by Black artists.[14] It was Triforce Productions's first primetime programme and the first directing credit for Jan Genesis.[15] The first series ran for four episodes.[6]

The show's commissioning followed a resurgence of the Black Lives Matter movement after the May 2020 murder of George Floyd. Akingbola said that he did not think audiences had changed substantially since the pilot in 2016, only that "the need to serve them properly has increased exponentially" as the Black Lives Matter movement brought "a spotlight to the lack of inclusion". He criticized the pigeonholing of the programme as a "black show", aiming to disprove that "that black content does not appeal to mainstream audiences". Akingbola said that he hoped to see "non-tokenised shows throughout the year" in future.[16][17] He said that the crew would "love to have the opportunity" to be renewed for a second series and that the programme "wasn't made just for October".[8]

In June 2021, ITV announced that it had renewed the series for another five episodes, which aired the same October.[18][19][20]

A third series of five episodes was filmed at the Riverside Studios in Hammersmith in June 2022 and broadcast in October of the same year. Jimmy Akingbola and team captain Chizzy Akudolu return, although it is unknown if Judi Love is part of the latest series. Guests include White Yardie, Shaun Wallace, Russell Kane and Verona Rose.[21][22]

In June 2023, ITV commissioned the programme for a fourth series.[23] The new series, set to air in the autumn of 2023, will be moved to a new primetime slot.[24]

Episodes

Pilot (2016)

The pilot was presented by Jimmy Akingbola, with team captains Chizzy Akudolu and Jo Martin. It aired on ITV2 in the timeslot of 8:30 p.m. on Thursday under the title I'm Sorry, I Didn't Know.[10]

No.
overall		No. in
series		Chizzy's TeamJo's TeamScoresOriginal air date
11Jimmy James Jones and Paul ChowdhryJudi Love and Toby Williams45–35
3 November 2016 (2016-11-03)

Series 1 (2020)

The first series of four episodes premiered during Black History Month. It aired on ITV on Tuesdays at 10:45 p.m. The host was Jimmy Akingbola and Chizzy Akudolu and Judi Love served as team captains.[25]

No.
overall		No. in
series		Chizzy's TeamJudi's TeamWinning teamOriginal air date
21Paul Chowdhry and Colin SalmonAngie Le Mar and Tom AllenDraw
6 October 2020 (2020-10-06)
32Nathan Caton and AJ OduduRussell Kane and Verona RoseJudi
13 October 2020 (2020-10-13)
43Humza Arshad and Kerry GodlimanKojo Anim and Jimmy James JonesDraw
20 October 2020 (2020-10-20)
54Sophie Duker and Toby WilliamsShaun Wallace and Paul ChowdhryJudi
27 October 2020 (2020-10-27)

Series 2 (2021)

As with the first series, the second aired on ITV during Black History Month with Akingbola as presenter and Akudolu and Love as team captains. It was moved to the timeslot of 10:20 p.m. on Sunday.[20]

No.
overall		No. in
series		Chizzy's TeamJudi's TeamWinning teamOriginal air date
61Russell Kane and Reginald D. HunterFatiha El-Ghorri and Dane BaptisteJudi
3 October 2021 (2021-10-03)
72Stephen K. Amos and Bethany BlackEddie Kadi and Kojo AnimJudi
10 October 2021 (2021-10-10)
83Curtis Walker and Humza ArshadSikisa and James AcasterChizzy
17 October 2021 (2021-10-17)
94Shazia Mirza and Kemah BobSara Pascoe and Verona RoseChizzy
24 October 2021 (2021-10-24)
105Miles Jupp and Paul ChowdhrySukh Ojla and Tom MoutchiJudi
31 October 2021 (2021-10-31)

Series 3 (2022)

The third series will air during Black History Month with Akingbola as presenter and Akudolu and Kadi as team captains.[21]

No.
overall		No. in
series		Chizzy's TeamKadi's TeamWinning teamOriginal air date
111White Yardie and Athena KugblenuBabatunde Aleshe and Verona RoseEddie
2 October 2022 (2022-10-02)
122Emmanuel Sonubi and Shazia MirzaSuzi Ruffell and Colin JacksonEddie
9 October 2022 (2022-10-09)
133Zoe Lyons and Judith JacobKen Cheng and Dane BaptisteChizzy
16 October 2022 (2022-10-16)
144Shaun Wallace and Yuriko KotaniJack Barry and Variety DChizzy
23 October 2022 (2022-10-23)
155Kae Kurd and Seann WalshJamelia and Lateef LovejoyEddie
30 October 2022 (2022-10-30)

Reception

Steve Bennett reviewed the 2016 pilot positively, praising that Akingbola has an "innate authority" and the panelists "deliver as dependably and flippantly as any of the big panel shows". He described the questions as "at the smart end of the spectrum" for panel shows and found the programme "informative".[26] Following the pilot, the programme was nominated for a 2017 Creative Diversity Network Award for Outstanding Entertainment Programme; the judges called it "distinctive" and "bold", praising it for "breaking open general assumptions around casting as well as content", though the award was given to The Last Leg.[27][28]

References

  1. ↑ "Sorry, I Didn't Know". comedy.co.uk. Retrieved 10 October 2022.
  2. ↑ Donaldson, Brian (30 September 2020). "Best new TV to watch in October". The List. Retrieved 10 October 2020.
  3. ↑ Ramsden, Sam (6 October 2020). "Alison Hammond Is Presenting A Documentary About Overlooked Black Brits". Bustle. Retrieved 10 October 2020.
  4. ↑ "Don't myth it!". Chortle. 4 October 2020. Retrieved 10 October 2020.
  5. 1 2 3 McLean, Craig (18 July 2020). "Idris Elba on making sure In the Long Run reflected racial realities: "We wish it could hit more people"". Radio Times. Retrieved 10 October 2020.
  6. 1 2 3 4 "Black panel show Sorry, I Didn't Know returns for series". British Comedy Guide. 27 August 2020. Retrieved 10 October 2020.
  7. ↑ Flint, Hanna (5 October 2020). "Jimmy Akingbola on Sorry I Didn't Know: 'Every broadcaster said it was not right for its audience'". i. Retrieved 10 October 2020.
  8. 1 2 3 "Jimmy Akingbola interview". British Comedy Guide. 16 October 2020. Retrieved 7 November 2020.
  9. ↑ "ITV2 orders new comedies featuring diverse talent". British Comedy Guide. 13 October 2016. Retrieved 10 October 2020.
  10. 1 2 "Pilot - Sorry, I Didn't Know". British Comedy Guide. Retrieved 10 October 2020.
  11. ↑ Farber, Alex (4 November 2016). "Donald Trump helps BBC2 beat C4 gun doc". Broadcast. Retrieved 12 July 2021.
  12. ↑ Baker, Emily (8 October 2020). "Black History Month: All the new TV shows and documentaries marking the annual event". i. Retrieved 10 October 2020.
  13. ↑ Craig, David (27 August 2020). "Alison Hammond to explore Black British history for ITV as new commissions announced". Radio Times. Retrieved 10 October 2020.
  14. ↑ ""It's All About..." Black History Month on ITV". ITV. 1 October 2020. Retrieved 10 October 2020.
  15. ↑ Goldbart, Max (30 November 2020). "TriForce Creative Network: Banging the drum for diversity". Broadcast. Retrieved 12 July 2021.
  16. ↑ Bakare, Lanre (28 September 2020). "Panel show host complains of 'black' label used across TV". The Guardian. Retrieved 10 October 2020.
  17. ↑ Harrison, Ellie (29 September 2020). "ITV panel show host Jimmy Akingbola calls out use of 'black comedy' label". The Independent. Archived from the original on 24 May 2022. Retrieved 10 October 2020.
  18. ↑ "Sorry, I Didn't Know to return, with opportunities for new writers". ITV. 10 June 2021. Retrieved 12 July 2021.
  19. ↑ "Panel show 'Sorry, I Didn't Know' to return to ITV". British Comedy Guide. 10 June 2021. Retrieved 12 July 2021.
  20. 1 2 "Series 2 – Sorry, I Didn't Know". British Comedy Guide. Retrieved 5 October 2021.
  21. 1 2 "Be in the audience for SIDK Season 3!". TriForce Productions. Retrieved 3 August 2022.
  22. ↑ Richardson, Jay (21 May 2022). "Sorry, I Didn't Know returning for third series on ITV". British Comedy Guide. Retrieved 2 August 2022.
  23. ↑ Bennett, Steve (21 June 2023). "Sorry I Didn't Know to return for a fourth series : News 2023 : Chortle : The UK Comedy Guide". Chortle.
  24. ↑ "Sorry, I Didn't Know returns to ITV in a new primetime slot". ITV Press Centre. 23 June 2023.
  25. ↑ "Series 1 – Sorry, I Didn't Know". British Comedy Guide. Retrieved 10 October 2020.
  26. ↑ Bennett, Steve (1 November 2016). "ITV2 Fresh". Chortle. Retrieved 10 October 2020.
  27. ↑ Curtis, Chris (22 May 2017). "Shortlist revealed for CDN Awards". Broadcast. Retrieved 12 July 2021.
  28. ↑ "Best Entertainment: The Last Leg". Broadcast. 27 July 2017. Retrieved 12 July 2021.
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