Ten Lifestyle Group
TypePublicly Listed Company
IndustryConcierge
Founded1998
FounderAlex Cheatle, Andrew Long
Headquarters
London, United Kingdom
Area served
Global
Key people
Alex Cheatle, CEO
ServicesConcierge and Lifestyle Management services
Members2 million+ (registered)
Number of employees
1000+

Ten Lifestyle Group (also known as Ten Group or Ten Concierge) is a global travel and lifestyle concierge (also known as lifestyle management) company founded in 1998 by Alex Cheatle and Andrew Long.[1][2][3] The company's headquarters is based in London with 22 global offices in major cities including New York, Dubai, Hong Kong, Singapore and Tokyo.[4] Alex Cheatle is the company's Chief Executive Officer.

History

Ten was founded in London in 1998. The business began as a company providing lifestyle concierge services to 20 members in London, growing as the number of requests increased.

In 2001, Ten won its first corporate contract to provide concierge services on behalf of a major banking group. Today, Ten partners with global financial institutions and other premium brands to attract and retain wealthy and mass affluent customers. Millions of members have access to Ten's services across lifestyle, travel, dining, entertainment and premium retail categories on behalf of over 50 clients including Coutts,[5] HSBC,[6] Royal Bank of Canada,[7] OCBC,[8] Isetan, China Merchants Bank,[9] and ICBC.[10]

In 2017, Ten was admitted to the London Stock Exchange's secondary market (AIM: TENG) at a value of 134.0 pence per share.[11] During the roadshows, Ten raised £18 million valuing the Company at £104.8 million. Institutional investors currently include Soros Fund Management, Baillie Gifford, and Lombard Odier, as well as other blue chip institutions.[12]

Ten currently has more than 2 million registered private and corporate individuals around the world, who are serviced by a workforce of over 1,000 in all key jurisdictions, 24/7, 365 days a year.[13]

Operations

Ten Lifestyle Group provides 24/7 concierge services to its private and corporate members. Clients are able to book travel tickets, secure reservations at restaurants, access specialist event planning and personal shopping, and book various entertainment including music, theatre and sporting events worldwide.[14]

Digital Platform

In 2014, Ten developed its digital platform. Members are able to search for and book tables, sports, theatre and music tickets, and plan their next holiday or city break through the platform.[15]


B-Corp Certification

In April 2023, Ten successfully secured B Corp certification and the first on the AIM of the London Stock Market.[16]

References

  1. ↑ O'Hare, Sean (2011-11-08). "The concierge service with a global reach". ISSN 0307-1235. Retrieved 2019-08-15.
  2. ↑ "Alex Cheatle and Andrew Long | Ten Group". 2013-06-12. Archived from the original on 2013-06-12. Retrieved 2019-08-15.
  3. ↑ Prevett, Hannah (2010-08-29). "How I made it: Alex Cheatle, founder of Ten Group". The Sunday Times. ISSN 0956-1382. Retrieved 2019-08-15.
  4. ↑ "Offices". Ten Lifestyle Group. Retrieved 2019-08-15.
  5. ↑ "Coutts Concierge". Coutts.
  6. ↑ "HSBC Jade". HSBC.
  7. ↑ "RBC Concierge". Royal Bank of Canada.
  8. ↑ "Ten Lifestyle wins new contract with OCBC Bank". ShareCast. 20 April 2018.
  9. ↑ "Ten Lifestyle Wins Services Contract With China Merchants Bank". MorningStar. 13 June 2019.
  10. ↑ "Ten Wins Contract with ICBC". Proactive Investors. 13 December 2018.
  11. ↑ "AIM Rule 26". Ten Lifestyle Group. Retrieved 2019-08-15.
  12. ↑ "AIM Rule 26". Ten Lifestyle Group. Retrieved 2019-08-16.
  13. ↑ "Offices". Ten Lifestyle Group. Retrieved 2019-08-15.
  14. ↑ "Customer Loyalty". Ten Lifestyle Group. Retrieved 2019-08-15.
  15. ↑ "Products". Ten Lifestyle Group. Retrieved 2019-08-15.
  16. ↑ "B-Corporation". BCorporation. Retrieved 2023-04-15.
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