Thor's Skyr
Place of originReykjavík
Main ingredientsCultured whole milk
Food energy
(per 170 g serving)
130 kcal (544 kJ)
Nutritional value
(per 170 g serving)
Protein18–21 g
Fat4–4.5 g
Carbohydrate5–9 g
Other informationwww.thorsskyr.com

Thor's Skyr is an Icelandic-style high-protein skyr made in the US from cultured whole milk, known for its affiliation with the 'strength and physical culture' lore.[1][2][3]

Based on a 1,000 years old Icelandic recipe,[4] it is manufactured through multiple ultrafilteration of milk, taking four cups of milk to produce one cup of the base product.[5] The result is extra thick and smooth in texture,[6] high in slow-releasing casein protein and probiotics, and low in milk sugar lactose.[1]

Founded in 2020 by Unnar Helgi Daníelsson, Hafþór Júlíus Björnsson, Dylan Sprouse and Terry Crews,[7][8] Thor's Skyr is manufactured in Pennsylvania, United States[9] and comes in four different varieties.

Product specifications.[10][11]
Plain Vanilla Strawberry Blueberry
Main ingredients cultured whole milk cultured whole milk,
vanilla bean specks
cultured whole milk,
strawberries
cultured whole milk,
blueberries
Other ingredients None locust bean gum, stevia sweetener, allulose, cane sugar, tapioca flour
Live and active cultures Streptococcus thermophilus, Lactobacillus bulgaricus, Lactobacillus acidophilus
Lactobacillus bifidus and Lacticaseibacillus rhamnosus
Serving 170 grams
Energy 130 kcal
Protein 21 grams 18 grams
Fat 4.5 grams 4 grams
Carbohydrate 5 grams 8 grams 9 grams
Added Sugar None 1 gram

References

  1. 1 2 Douglas Yu for Forbes.com (7 September 2021), Viking Invasion: Icelandic Strongman Hafþór Björnsson and Dylan Sprouse Backed Thor's Skyr Promises More Protein and Less Sugar, retrieved 6 May 2023
  2. Gina Acosta (August 30, 2021). "Thor's Skyr". Progressivegrocer.com. Retrieved May 7, 2023.
  3. David Guinan (March 22, 2023). "Why Thor's Skyr is Entering the World of Rodeo". Thecowboychannel.com. Retrieved May 7, 2023.
  4. Renee Cordes (November 15, 2021). "On the Record: For Icelandic food entrepreneur new to Portland, the 'skyr' is the limit". Mainebiz.biz. Retrieved May 7, 2023.
  5. Jim Cornell (November 10, 2021). "Dairy Dialog Podcast 158: Dairyland Laboratories, Friesland Campina, Si-ware systems and Thor's Skyr". www.dairyreporter.com. Retrieved May 7, 2023.
  6. Jordan Myrick (January 16, 2023). "The Best Skyr Icelandic Yogurts, by the Power of Thor". www.sporked.com. Retrieved May 7, 2023.
  7. Viðskiptablaðið (December 21, 2020). ""Fjallið" í skyrútflutning". Viðskiptablaðið. Retrieved May 7, 2023.
  8. Lilian Diep (November 26, 2022). "Terry Crews Joins Thor's Skyr as Partner and Co-Founder; Dylan Sprouse Comments". Deli-market News. Retrieved May 7, 2023.
  9. Currey McCullough (February 9, 2023). "Founder of Thor's Skyr stresses the health benefits of this Icelandic and American product". RFD-TV. Retrieved May 7, 2023.
  10. Pétur Stefánsson & Hrefna Lind. "THOR'S SKYR – It's not yogurt, it's Skyr!". www.thorsskyr.com. Retrieved May 7, 2023.
  11. MyNetDiary Inc. "Food Search – Thor's Skyr". www.mynetdiary.com. Retrieved May 7, 2023.
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