Rating

According to Craven, the film was severely cut for an "R" rating. It took around thirteen submissions to the Motion Picture Association of America to receive an "R" instead of an "X". Some scenes that were cut included Pinker spitting out fingers that he bit off of a prison guard, a longer and more graphic electrocution of Pinker, and a longer scene of a possessed coach stabbing his own hand. Despite fan interest, an uncut version has never been released.

Box office

Shocker was released on October 27, 1989 in 1,783 venues. It earned $4,510,990 in its opening weekend, ranking second behind the third weekend of Look Who's Talking.^[4] The film ultimately grossed $16.6 million in the United States.^[3]

Critical response

The film received a split vote from Gene Siskel and Roger Ebert on their weekly television show, with Siskel giving it "a marginal thumbs up" but Ebert voting "thumbs down" and explaining "I felt it would have been a better movie if it had played with more rules."^[5] Stephen Holden of The New York Times wrote, "If the movie's metaphors are as obvious and as portentous as the heavy metal music that punctuates the action, 'Shocker' at least has the feel of a movie that was fun to make. Just when you think that every trick has been thrown in but the kitchen sink, it goes in too, along with stove and the refrigerator."^[6] Variety wrote, "At first glance (or at least for the first 40 minutes) 'Shocker' seems a potential winner, an almost unbearably suspenseful, stylish and blood-drenched ride courtesy of writer-director Craven's flair for action and sick humor. As it continues, however, the camp aspects simply give way to the ridiculous while failing to establish any rules to govern the mayhem. The result is plenty of unintentional laughs that undermine the few legitimate chuckles and most of the remaining action."^[7] Michael Wilmington of the Los Angeles Times stated that the film "is crammed with dazzling bursts of macabre technique" but "is so diffusely organized it's almost three separate movies."^[8] Johanna Steinmetz of the Chicago Tribune gave the film one-and-a-half stars out of four and wrote, "A gory thrill show for underdeveloped sensibilities, it is sloppily organized and jarringly paced. Its single conceit, that a barrage of television programs has weakened both our values and our grasp of realities, while an excuse for a climax of ingenious special effects, can't sustain an entire movie."^[9] Richard Harrington of The Washington Post said, "For the longest time, 'Shocker' is low voltage, just another gathering of slasher cliches. Toward the end, though, it comes to life thanks to an extended special effects package that is only hinted at earlier."^[10] Kim Newman wrote in The Monthly Film Bulletin that "all the characters, especially the dumb-hunk hero and his dead but chatty girlfriend, are cardboard, and none of the connective tissue makes any sense. Asked to turn out 'another Nightmare on Elm Street', Craven has sadly resorted to facile self-imitation rather than coming up with something as fiercely original as his biggest hit movie."^[11]

In Wes Craven: The Art of Horror, John Kenneth Muir described Shocker as "Craven's response to the Freddy Krueger film series" for Universal. Muir describes several similarities between the series, though he says Shocker is more comedic. Of the film's conclusion, Muir wrote, Shocker's final 20 minutes are a stylistic special effects tour de force and well worth the price of admission."^[12] As of October 2023, the film holds a 30% rating on Rotten Tomatoes based on 27 reviews. The site's consensus reads: "With an intriguing enough premise and horror legend Wes Craven on writer-director duty, the real Shocker here is just how lame the end results turned out to be".^[13]

Later Wes Craven said: “I’d like to redo Shocker just to get the special effects right because we had a real special effects disaster on the film. The guy who was doing all the visual effects kind of flamed out, had a nervous breakdown because he was attempting more than he could actually do. When he told us towards the end of the movie that not a single one of the special effects was actually working, he was working on a new technique, my son’s job specifically became just to find all the negative. It was all around town in unmarked boxes and under people’s editing [benches]. It was a nightmare itself. We pulled every favor in town to get all those special effects done very quickly, and some of them are pretty sketchy.”^[14]

Metacritic scored Shocker 51 out of 100, indicating "mixed or average reviews".

Home media

The film was released on DVD by Universal Studios in 1999.^[15] It was subsequently re-released by the studio in 2007 as a double feature, alongside Craven's The People Under the Stairs.^[16] The film's first Blu-ray edition was released by Shout! Factory on September 8, 2015.^[17]