Singles
2012 Regions Morgan Keegan Championships and the Cellular South Cup
Champion	Sofia Arvidsson
Runner-up	Marina Erakovic
Score	6–3, 6–4
Draw	32
Seeds	8

Magdaléna Rybáriková is the defending champion, but she lost in the first round to the American qualifier Jamie Hampton.

Sofia Arvidsson won the title by defeating Marina Erakovic 6–3, 6–4 in the final. This was Arvidsson's second WTA title, with her first title won at the same event six years ago.

Seeds

Draw

Finals

	Semifinals							Final
		Vera Dushevina	1	6	4
	4	Marina Erakovic	6	4	6
								4	Marina Erakovic	3	4
									Sofia Arvidsson	6	6
		Sofia Arvidsson	6	7
		Alberta Brianti	3	5

Top half

	First round							Second round							Quarterfinals							Semifinals
	1	N Petrova	4	2
	Q	C Giorgi	6	6				Q	C Giorgi	5	4
	WC	M Oudin	2	3					S Foretz Gacon	7	6
		S Foretz Gacon	6	6												S Foretz Gacon	6	3	1
	WC	M Keys	2	5												V Dushevina	3	6	6
		V Dushevina	6	7					V Dushevina	6	6
	Q	J Hampton	79	6				Q	J Hampton	4	3
	8	M Rybáriková	67	0																			V Dushevina	1	6	4
	4	M Erakovic	4	6	6																	4	M Erakovic	6	4	6
		S Stephens	6	0	1			4	M Erakovic	6	6
		E Rodina	6	6					E Rodina	3	4
		I Falconi	1	3											4	M Erakovic	6	62	6
		O Govortsova	6	7												M Krajicek	4	77	4
		V Dolonts	1	5					O Govortsova	62	3
		M Krajicek	6	6					M Krajicek	77	6
	6	E Baltacha	2	1

Bottom half

	First round							Second round							Quarterfinals							Semifinals
	5	P Parmentier	6	4	6
		A Hlaváčková	4	6	2			5	P Parmentier	65	6	3
		H Watson	2	3					S Arvidsson	77	0	6
		S Arvidsson	6	6												S Arvidsson	6	711
	Q	A Glatch	6	65	2											L Tsurenko	2	69
		L Tsurenko	2	77	6				L Tsurenko	3	6	77
		A Tatishvili	3	1				3	L Hradecká	6	4	63
	3	L Hradecká	6	6																			S Arvidsson	6	7
	7	J Larsson	4	6	7																		A Brianti	3	5
	Q	I Pavlovic	6	4	5			7	J Larsson	2	4
	WC	L Davis	5	3					V Lepchenko	6	6
		V Lepchenko	7	6												V Lepchenko	5	3
		A Brianti	77	5	6											A Brianti	7	6
		M Lučić	65	7	1				A Brianti	77	6
		R Marino	2	4				2	K Pervak	63	2
	2	K Pervak	6	6

Qualifying

Draw

First qualifier

	First round							Qualifying competition
	1	Jamie Hampton	5	6	7
		Ashley Weinhold	7	1	5
								1	Jamie Hampton	4	6	6
									Nastassja Burnett	6	4	3
		Nastassja Burnett	6	6
	5	Julia Boserup	1	1

Second qualifier

	First round							Qualifying competition
	2	Alexa Glatch	6	6
		Aleksandra Krunić	2	3
								2	Alexa Glatch	1	6	6
								8	Madison Brengle	6	3	4
		Irina Buryachok	2	2
	8	Madison Brengle	6	6

Third qualifier

	First round							Qualifying competition
	3	Julia Cohen	0	1
		Irena Pavlovic	6	6
									Irena Pavlovic	6	6
								7	Victoria Larrière	2	2
	WC	Gabrielle Andrews	5	5
	7	Victoria Larrière	7	7

Fourth qualifier

	First round							Qualifying competition
	4	Camila Giorgi	6	6
		Naomi Broady	2	1
								4	Camila Giorgi	6	6
								6	Chichi Scholl	2	4
	WC	Catherine Harrison	4	4
	6	Chichi Scholl	6	6

References

• Main Draw
• Qualifying Draw