Adobe Express
IndustryGraphic design
FoundedDecember 2015
HeadquartersUSA
Websiteadobe.com/express

Adobe Express, formerly known as Adobe Spark, is a graphic design tool developed by Adobe Inc.[1][2][3]

History

Adobe Express was launched in 2015 as Adobe Post, an iOS application. In 2016, Adobe Spark replaced Adobe Post, and in 2021, the application was relaunched as Adobe Express.[3][4]

Adobe Express was primarily designed for schools and nonprofits. As of September 2023, it allowed users to create branded content, such as flyers and logos, post social media content, and edit PDF documents with the help of artificial intelligence (AI) technology.[2]

Collaboration

In October 2022, Adobe announced a collaboration with Wix to extend Adobe Express capabilities to Wix users.[5] Adobe has also partnered with several organizations and companies, including Etsy, Meta and Mastercard.[6]

In May 2022, American singer GAYLE launched a campaign in partnership with Adobe GAYLExAdobe that invites fans to use and share visual templates created with Adobe Express.[7]

In May 2023, Google collaborated with Adobe to enable Bard users to generate images via Adobe Firefly and then modify them using Express.[8][9][10]

References

  1. "Adobe Express innovations make content creation easy and productive". FutureFive New Zealand. Retrieved 2023-09-28.
  2. 1 2 Lardinois, Frederic (2021-12-13). "Adobe launches Creative Cloud Express, an update to Adobe Spark". TechCrunch. Retrieved 2023-09-28.
  3. 1 2 Tom May (2021-12-15). "Adobe launches Creative Cloud Express and confuses everyone: here's the skinny". digitalcameraworld. Retrieved 2023-09-28.
  4. Perez, Sarah (19 May 2016). "Adobe debuts Spark, a suite of mobile and web tools that lets anyone create visual content". Retrieved 26 October 2023.
  5. Rogers, Nadine (21 October 2022). "Teaming with Wix and introducing the Adobe Express Embed SDK". Retrieved 26 October 2023.
  6. "Adobe courts SMBs with the help of Etsy, Meta, Mastercard". ZDNET. Retrieved 2023-10-24.
  7. "Adobe on Its Collaboration with 'abcdefu' Artist GAYLE | LBBOnline". www.lbbonline.com. Retrieved 2023-09-28.
  8. Wiggers, Kyle (2023-05-10). "Google partners with Adobe to bring art generation to Bard". TechCrunch. Retrieved 2023-09-28.
  9. Schwartz, Eric Hal (2023-06-09). "Adobe Express Mobile App Embeds Firefly Generative AI Tools, Google Bard Integration to Follow". Voicebot.ai. Retrieved 2023-09-28.
  10. "Adobe partners with Google to bring AI image generation capabilities to Bard". The Indian Express. 2023-06-08. Retrieved 2023-09-28.


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