Anonimo Watches SA
TypePrivate
IndustryWatchmaking
Founded1997
FounderFederico Massacesi
HeadquartersFlorence, Tuscany, Italy
ProductsWatches
Websiteanonimo.com

Anonimo Watches SA is a watchmaking company.[1] Its watches are manufactured in Florence, Italy with Swiss movements provided by ETA SA or Sellita.[2]

The company was founded in 1997 in Florence, Italy, by Federico Massacesi and makes only mechanical watches with prices ranging from $2,500 to over $10,000.[3]

When watchmaker Panerai relocated from Florence to Neuchatel, Switzerland, many Panerai watchmakers were taken on by Anonimo.[4]

In 2013, Anonimo Firenze was bought out by a private group of European investors and became Anonimo SA, moving its head office to Switzerland, but still remaining an independent watch brand.[5]

Models

Current models use self-winding movements by Sellita, an independent Swiss producer founded in 1950.

  • 1997 Millemetri: 120 ATM diving watch.
  • 2001 Militare
  • 2002 Match racing: a sailing chronograph.
  • 2003 Professionale: diving watch tested to 200 ATM.
  • 2003 Anonimo Dino Zei
  • 2003 Cronoscopio
  • 2003 Militare Crono
  • 2005 Polluce
  • 2005 Nautilo
  • 2007 Dino Zei San Marco
  • 2018 Epurato

References

  1. Anonimo unveils 20th anniversary Militare
  2. Bredan, David (2014-02-26). "Anonimo Watches: A Rebirth In Florence, Italy". aBlogtoWatch. Retrieved 2021-05-22.
  3. "The History of Anonimo". www.timepiecebank.com. Retrieved 2021-05-22.
  4. "From Italy to Switzerland, Anonimo makes a name – FHH Journal". journal.hautehorlogerie.org. Retrieved 2021-05-22.
  5. byWatchTime, Written (2017-10-04). "20 Years of Anonimo: Past, Present, and Future". WatchTime - USA's No.1 Watch Magazine. Retrieved 2021-05-22.
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