Bareezé
IndustryFashion high-end retailer
Founded1985 (1985)
FoundersSeema Aziz
Hamid Zaman
HeadquartersLahore, Pakistan
Number of locations
450 (2016)[1]
Number of employees
5000 (2010)
ParentSefam (Pvt.) Ltd

Bareezé is a Pakistani high-end fashion retailer which is based in Lahore, Pakistan.[2]

It has its operations in Malaysia, United Arab Emirates, and the United Kingdom. It was founded by Pakistani fashion designer and philanthropist Seema Aziz.[1][3]

History

Founded in 1985 in Lahore by Seema Aziz.[2] Its parent company is Sefam (Pvt.) Ltd.

Brands

  • Chinyere[4]
  • Kayseria
  • Leisure Club
  • Minnie Minors (for children)
  • Super Squad
  • Rang Ja
  • Bareeze Man[3][5]
  • Working Woman
  • Shahnameh
  • Bareeze Home Expressions[3][5]
  • Mom 2 B (closed)
  • Urban Culture (closed)
  • Minitoes ( New Born )
  • The Fabric Store (TFS)

Network

Bareezé has 90 shops in Pakistan and four other countries: India, Malaysia, United Arab Emirates and United Kingdom. It also has a network of franchises. The company has nearly 5000 employees.[2]

Council of Business Leaders

Bareezé co-founder Seema Aziz was chosen as a member to be on the Council of Business Leaders formed by the Prime Minister of Pakistan, Imran Khan in October 2018.[6]

References

  1. 1 2 Isabel Sunnucks (16 January 2016). "Why Pakistan's most successful businesswoman should be celebrated". The Spectator (UK magazine). Retrieved 15 March 2022.
  2. 1 2 3 Fashioning A New Future For Pakistan, Elmira Bayrasli, Forbes.com website, 23 November 2010. Retrieved 15 March 2022
  3. 1 2 3 Be a man with Bareeze The Express Tribune (newspaper), Published 16 April 2014, Retrieved 15 March 2022
  4. Twirling, swirling on the ramp Dawn (newspaper), Published 30 January 2011, Retrieved 15 March 2022
  5. 1 2 Momina Sibtain (7 October 2013). "Bareeze: Steering the mothership". The Express Tribune (newspaper). Retrieved 15 March 2022.
  6. PM (Prime Minister) forms Council of Business Leaders Dawn (newspaper), Published 5 October 2018, Retrieved 15 March 2022
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