Arlene Francis, host of Blind Date
GenreDating game show
Running time30 minutes
Country of originUnited States
Language(s)English
SyndicatesNBC
StarringArlene Francis
AnnouncerJimmy Wallington
Directed byTom Wallace
Produced byTom Wallace
Original releaseJuly 8, 1943 (1943-07-08) 
January 18, 1946 (1946-01-18)
Sponsored byHinds Honey and Almond Cream

Blind Date is an old-time radio program in the United States. It was broadcast on NBC from July 8, 1943[1] until January 18, 1946.[2]

Origin

The program was derived from a similar show, G. I. Blind Date, that was broadcast on KSOO in Sioux Falls, South Dakota. That program was adapted into a summer replacement for the Fanny Brice-Frank Morgan show[3] (Maxwell House Coffee Time). General Foods was the sponsor.[4]

Format

Listeners to Blind Date heard "a simple, old-fashioned pattern — that of a young man trying to talk himself into the good graces of a girl".[5] Each episode featured six servicemen selected from the studio audience. Those six were grouped into three pairs. A telephone provided the only contact between the two men in a pair and a "glamour girl",[6] (usually a model or an actress)[7] as a partition separated the men from the women. Each man had two minutes to convince the young woman that she should go on a date with him. Each winner received $5 in cash, a corsage to give to his date, and a post-program date with her at a night club.[6] The three men who lost received consolation prizes,[7] usually $15 and tickets to Broadway plays.[5] The couples' dates to the night club were chaperoned by the show's producers[8] or by celebrities, including actress Elissa Landi, actor Robert Walker, and bandleader Benny Goodman.[9]

When the program was in New York City, the dating couples went to the Stork Club, and by January 1945, the table reserved for the couples had "become something of an institution at the Stork Club".[10] When it originated from Hollywood, couples went to the Earl Carroll restaurant.[11]

Personnel and production

Arlene Francis was the host of Blind Date.[12] Jimmy Wallington was the announcer, and Arnold Johnson directed the orchestra. Tom Wallace produced and directed the show.[6] Young women who dated the winners included Phyllis Creore,[13] Virginia Mayo,[14] Dorothy Hart[15] and Frances Heflin.[16] The women received $50 each for participating.[10] The contract between the show and its sponsor required that the young women go home without their escorts, but they were not prevented from getting back in touch with each other later. By late January 1945, Three marriages had resulted from the dates.[10] Blind Date was sponsored by Hinds Honey and Almond Cream.[10]

The program usually originated from the Ritz Theater in New York City, but it occasionally went to other sites, including Boston,[17] where it was first presented as a stage show, part of a vaudeville program at the RKO Boston Theatre.[18] One episode was broadcast from Madison Square Garden as part of a "great war bond rally" in November 1944.[19]

Critical reception

The radio show began its network run as a summer replacement for the Maxwell House Coffee Time program, and it was fairly risqué for its time. The Billboard review for the first show concluded with, "All in all, it's a lot of fun and if program could be broadcast 'for adults only' it'd be a great filler inner for Snooks and Frank Morgan. Since broadcasting is a family medium it doesn't belong on the air."[20]

Local adaptations

As Blind Date became popular on radio, some communities began to adapt the concept for local stage-show productions with local servicemen and young women in roles similar to those on the program. Places that had such presentations included Johnson City, Tennessee;[21] and Shreveport, Louisiana.[22]

References

  1. "Maxwell Takes 'Blind Date' as 'Hot' Fill-In" (PDF). Billboard. July 10, 1943. p. 4. Retrieved July 4, 2022.
  2. Dunning, John (1998). On the Air: The Encyclopedia of Old-Time Radio (Revised ed.). New York, NY: Oxford University Press. p. 96-97. ISBN 978-0-19-507678-3. Retrieved 2023-06-10.
  3. Kaplan, Ben (July 22, 1943). "For the Love of Mike". The Times Dispatch. p. 13. Retrieved June 30, 2022 via Newspapers.com.
  4. "'Blind Date,' Interesting Feature Over WFBC Today". The Greenville News. July 8, 1943. p. 16. Retrieved June 30, 2022 via Newspapers.com.
  5. 1 2 "Radio Listeners Eavesdrop On Date-Bound Contestants". The Indianapolis Star. September 24, 1944. p. 45. Retrieved June 30, 2022 via Newspapers.com.
  6. 1 2 3 "'Blind Date', Radio Program, to Start Tonight on KRMD". The Shreveport Journal. October 25, 1943. p. 13. Retrieved June 30, 2022 via Newspapers.com.
  7. 1 2 "Around the Dial". The Times. Florida, St. Petersburg. October 24, 1943. p. 23. Retrieved June 30, 2022 via Newspapers.com.
  8. "An Entertainer and a Diplomatic Gesture — Arlene Francis". The Des Moines Sunday Register. March 19, 1944. p. Section 8, page 1. Retrieved July 1, 2022 via Newspapers.com.
  9. "'Blind Date' Proves Popular With WTJS-ABC Listeners". The Jackson Sun. October 14, 1945. p. 24. Retrieved July 3, 2022 via Newspapers.com.
  10. 1 2 3 4 Woltman, Frederick (January 26, 1945). "Blind Date Awes Servicemen at First". The Pittsburgh Press. p. 25. Retrieved July 2, 2022 via Newspapers.com.
  11. Little, Mary (July 9, 1945). "Airglances". Des Moines Tribune. p. 10. Retrieved July 3, 2022 via Newspapers.com.
  12. "Francis, Arlene". Museum of Broadcast Communications. Retrieved 28 November 2016.
  13. Doran, Dorothy (July 15, 1943). "Private Rates Glamour 'Date'". The Akron Beacon Journal. p. 26. Retrieved July 15, 2022 via Newspapers.com.
  14. Goode, Patricia (January 29, 1945). "Indianapolis on the Air". The Indianapolis News. p. 17. Retrieved July 3, 2022 via Newspapers.com.
  15. Little, Mary (May 28, 1945). "Airglances". Des Moines Tribune. p. 10. Retrieved July 3, 2022 via Newspapers.com.
  16. Jordan, Turner (January 10, 1944). "Blind Date Show Plays Cupid". The Birmingham News. p. 10. Retrieved July 1, 2022 via Newspapers.com.
  17. Steinhauser, Si (September 4, 1944). "Blind Date GIs Wear Hearts on Their Shirts". The Pittsburgh Press. p. 15. Retrieved June 30, 2022 via Newspapers.com.
  18. Riley, John William (June 23, 1944). "Vaudeville: RKO Boston Theatre 'Blind Date"". The Boston Globe. p. 12. Retrieved July 1, 2022 via Newspapers.com.
  19. Edgar, Edward E. (November 19, 1944). "Studio Static". Daily Press. p. 19. Retrieved June 30, 2022 via Newspapers.com.
  20. Kochler, Joseph (1943-07-17). ""Blind Date" (review)". The Billboard. p. 12. Retrieved 2019-08-25.
  21. "Johnson City Girls Provide 'Blind Dates' For Trainees". Johnson City Press. August 13, 1944. p. 10. Retrieved July 1, 2022 via Newspapers.com.
  22. "'Blind Date' for Three Local Girls". The Shreveport Journal. December 13, 1944. p. 13. Retrieved July 1, 2022 via Newspapers.com.
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