Brainshark
TypePrivate
Founded1999
FoundersJoe Gustafson
Headquarters,
USA
Key people
Greg Flynn, President and CEO Joe Gustafson, Founder & Chairman
Websitewww.brainshark.com

Brainshark was a privately held technology company based in Waltham, Massachusetts that provided a sales enablement platform and product suite. Bigtincan acquired Brainshark in August 2021.

Products

Brainshark provided Web-based applications and products, delivered via software as a service (SaaS), to help companies improve sales effectiveness and productivity. The company offered a sales enablement platform and product suite.[1]

The company's core product was Brainshark, a sales enablement platform that helped organizations create content used for sales training, onboarding, and coaching.[2]

Brainshark launched its coaching platform in February 2016 [3]

In October 2011, Brainshark released SlideShark,[4] a mobile app for the Apple iPad[5] and Apple iPhone[6] that lets users properly display PowerPoint presentations on iOS devices.[7][8][9][10]

Brainshark (often stylized as BRAINSHARK) was used in a wide range of industries, including insurance,[11] healthcare,[12] financial services,[13] technology,[14] non-profit,[15] and others for training,[16] sales and marketing,[17] channel,[18] and corporate communications.[12]

References

  1. " Brainshark.com," "The goal of sales readiness isn't just to ensure reps are completing their training - but mastering it. That's where Brainshark can help.," 21 April 2017, https://www.brainshark.com/sales-readiness
  2. "Solutions". Brainshark. Retrieved 10 March 2023.
  3. "Articles | The Learning Guild". www.learningguild.com. Retrieved 10 March 2023.
  4. McCarty, Brad (18 October 2011). "PowerPoint on the iPad? SlideShark makes it happen seamlessly". TNW | Apps. Retrieved 10 March 2023.
  5. USAToday,"SlideShark: PowerPoint on the iPad", 2 November 2011, http://content.usatoday.com/communities/technologylive/post/2011/11/slideshark-powerpoint-on-the-ipad/1
  6. "App spotlight: SlideShark puts PowerPoint in your pocket". PCWorld. Retrieved 10 March 2023.
  7. "How to Use Your iPhone or iPad for a Presentation". Business News Daily. Retrieved 10 March 2023.
  8. InformationWeek, "iPad PowerPoint App Swims Into The Enterprise", 3 February 2012, http://www.informationweek.com/thebrainyard/news/document_sharing_collaborative_writing/232600180
  9. "SlideShark now lets you broadcast presentations live from your iPhone and iPad". VentureBeat. 26 March 2013. Retrieved 10 March 2023.
  10. ReadWriteWeb, "Giving iPad PowerPoint Presentations Just Got a Lot Better,” 15 May 2012, http://www.readwriteweb.com/mobile/2012/05/giving-ipad-powerpoint-presentations-just-got-a-lot-better.php Archived 1 July 2012 at the Wayback Machine
  11. Insurance Networking News, “Top 5 Trends for 2013 — Mobility,” 1 December 2012, http://www.insurancenetworking.com/issues/2008_89/top-5-trends-for-2013-mobility-31436-1.html?pg=1
  12. 1 2 Insurance & Technology, “Innovating in a Down Market: BCBS of Florida Leverages Brainshark,” 5 May 2009, http://insurancetech.com/management-strategies/showArticle.jhtml?articleID=217200806&_requestid=317860 Archived 25 November 2010 at the Wayback Machine
  13. BtoB, “Curian Capital Delivers a Differentiator to Advisers,” 9 March 2009, "BtoB Magazine: Marketing News and Strategies for BtoB, Direct & Internet Marketing". Archived from the original on 5 March 2012. Retrieved 12 November 2010.
  14. CITEworld, “Red Hat to Employees: Yes, Please Bring New Apps to Work,” 4 February 2013, http://www.citeworld.com/consumerization/21382/red-hat-bring-apps-to-work
  15. Banjo, Shelly (23 April 2009). "Helping Themselves". Wall Street Journal. Retrieved 10 March 2023.
  16. Mobile Enterprise, “NASA Uses iPads and SlideShark for Deep Sea Training,” 11 October 2012, http://mobileenterprise.edgl.com/news/nasa-uses-ipads-and-slideshark-for-deep-sea-training82521
  17. DemandGen Report, “Brainshark Launches Sales Enablement Portal,” 21 May 2013, http://www.demandgenreport.com/industry-topics/industry-news/2147-brainshark-launches-sales-enablement-portal-.html#.UaUdfZx3Ddp
  18. Channel Marketer Report, “Brainshark Channel Edition Aims To Speed Onboarding, Training, And Marketing Development For Improved Sales Results,” 23 January 2012, http://channelmarketerreport.com/2012/01/brainshark-channel-edition-aims-to-speed-onboarding-training-and-marketing-development-for-improved-sales-results/
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