Bringr (Pairable)
TypePrivate
IndustryConsumer electronics
Founded2009
FounderJames Logan, Chairman
Asheem Aggarwal, CEO
Headquarters
Boston, Massachusetts[1]
,
United States
Products
  • Bringrr
  • BringTag

Bringrr is a startup company that develops and manufactures electronic tracking systems for commonly used items, including smartphones.[2][3][4] The company was founded in 2009 by James Logan.[2][5] The company's eponymous product is a device that alerts users if they do not have their smartphone when they start their car.[3][6] Asheem Aggarwal is Bringrr's CEO.[2]

History

Bringrr was founded by James Logan in 2009 to produce and market Bringrr Reminder (later renamed Bringrr), a cylindrical device that plugs into a car's cigarette lighter and alerts users when the device does not detect the user's smartphone inside the car.[2][5] At the time Logan, a former co-founder of Microtouch Systems and Gotuit, served as CEO.[5] The company was incubated by Amoskeag Business Incubator in Manchester, New Hampshire and later moved to DifferenceMaker, a startup development program housed at the University of Massachusetts Lowell.[5][6] The company moved to Boston in 2014.[1]

The company began prototyping Bringrr in October 2012.[7] Aldo Beqiraj, an electrical engineering student at the University of Massachusetts Lowell, was hired as Bringrr's CMO in September 2013. Beqiraj became Bringrr CEO in January 2014.[6] Bringrr successfully completed a $75,000 Kickstarter campaign later that month.[2][8] In the Fall of 2014, Asheem Aggarwal became CEO of Bringrr, and changed the name to Pairable.

Products

Bringrr's products are Bringrr, a cylindrical device that plugs into a car's cigarette lighter and links with the user's mobile devices, and BringTags, a bluetooth low energy beacon that attaches to common items and pets.[9][10] BringTags interface with the Bringrr app and sends notifications to the user's phone when tagged items are lost or left behind.[11][12]

To date no product has been delivered by the Indiegogo campaign nor the Kickstarter campaign.

In July 2015, Bringr opened for pre-orders on amazon.

References

  1. 1 2 "Bringrr". Kickstarter. Retrieved 18 May 2014.
  2. 1 2 3 4 5 "Bringrr gets Kickstarter funding for device that tracks your keys, wallet or pets". Boston Business Journal. Retrieved 6 April 2014.
  3. 1 2 "A solution for lost gadgets? More gadgets". CNN Tech. Retrieved 6 April 2014.
  4. ↑ "Bringrr Is A Car Charger That Shouts When You Forget Your Stuff". TechCrunch. Retrieved 6 April 2014.
  5. 1 2 3 4 "N.H. startup offers a friendly reminder". New Hampshire Business Review. Retrieved 6 April 2014.
  6. 1 2 3 "Forget something? UML entrepreneur has an app for that". Lowell Sun. Retrieved 6 April 2014.
  7. ↑ "Constantly Forget Your Phone? This Car Gadget Can Help". Mashable. Retrieved 6 April 2014.
  8. ↑ "Bringrr: UMASS-Lowell Undergrads Crowdfund App, Hardware to Help You Stop Losing Everything". Crowdlifted. Retrieved 6 April 2014.
  9. ↑ "Your Missing Cat is Found Thanks to This Know-it-All Tracking Device". Brit + Co. Retrieved 6 April 2014.
  10. ↑ "Bringrr makes sure you never drive away without your smartphone". Digital Trends. Retrieved 6 April 2014.
  11. ↑ "Bringrr puts an invisible leash on all of your stuff". The American Genius. Retrieved 6 April 2014.
  12. ↑ "Startup Bringrr Tags Things You Might Forget". Sci-Tech Today. Retrieved 6 April 2014.
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