Bugaboo International B.V.
TypePrivate
IndustryParental products
Founded1996
HeadquartersAmsterdam, Netherlands
Key people
Max Barenbrug, designer
Productsbaby transport
Number of employees
1,200[1]

Bugaboo International B.V. is a Dutch design company that makes parental products such as pushchairs for infants and toddlers. Its products are available in 50 countries. Bugaboo employs over 1,200 people, working at headquarters in Amsterdam, The Netherlands or in one of the offices in the UK, Germany, Sweden, Italy, Spain, United States, France, Australia, South Korea, Japan, Shanghai China and in the assembly plant in Xiamen, China.

History

Bugaboo was founded in 1996 by Max Barenbrug and his then brother-in-law, Eduard Zanen, an entrepreneur and doctor, following an investment by Zanen.[2] Barenbrug started the concept for Bugaboo as a graduation project two years earlier when he was studying at the Design Academy Eindhoven.[2]

The first Bugaboo, the "Bugaboo Classic", was launched in Holland in 1999.[2] In 2001, the "Bugaboo Frog" was launched in the United Kingdom and in 2002 in the United States, popularized by its appearance in an episode of the TV show Sex and the City.[2]

In February 2018, Bugaboo was acquired by Bain Capital for an undisclosed amount.[2][3] In 2019, Bugaboo released the Lynx stroller.[4]

See also

Notes and references

  1. ↑ "Bugaboo". LinkedIn. Retrieved 2016-02-06.
  2. 1 2 3 4 5 McRobbie, Linda Rodriguez (20 March 2018). "Perfect prams for perfect parents: the rise of the bougie buggy". The Guardian. Retrieved 24 March 2018.
  3. ↑ "Bain Capital Private Equity Invests in Bugaboo". PE News. 6 February 2018. Retrieved 12 December 2018.
  4. ↑ "The New Bugaboo Stroller Weighs Less Than a Kitchenaid Mixer". Fatherly. 2019-09-30. Retrieved 2020-04-03.
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