Campari Soda

Campari Soda is a pre-mixed drink made by Campari for the Italian market. Campari Soda is Campari mixed with soda water (10% alcohol by volume). The distinctive bottle was designed by Fortunato Depero in 1932. ^[1]

References

↑ International Directory of Company Histories - Volume 57 - Page 105 Jay P. Pederson - 2003 "In 1932, the company debuted its own blend of Campari and soda, packaged in a distinctive cone-shaped bottle. The result, which was dubbed, appropriately enough, Campari Soda, became a new success for the company, and was held to be the world's first pre-mix packaged drink. "

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[1] International Directory of Company Histories - Volume 57 - Page 105 Jay P. Pederson - 2003 "In 1932, the company debuted its own blend of Campari and soda, packaged in a distinctive cone-shaped bottle. The result, which was dubbed, appropriately enough, Campari Soda, became a new success for the company, and was held to be the world's first pre-mix packaged drink. "

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