Gavin Patterson
Patterson in 2016
Born (1967-09-06) 6 September 1967
Altrincham, England
Alma materEmmanuel College, Cambridge
OccupationBusiness executive
TitleChief Revenue Officer, Salesforce
SpouseKaren
Children4

Gavin Patterson (born 6 September 1967) is a businessman who was President & Chief Revenue Officer of Salesforce and Chief Executive of BT Group from 2013–19.[1]

Early life

He was born in Altrincham in Greater Manchester in 1967, and attended schools in Warrington and Yeovil.[2][3][4] He graduated from Emmanuel College, Cambridge with a bachelor's degree in chemical engineering.[2]

Career

Early career

He was European head of marketing at Procter & Gamble for their Pantene line of hair products.[5][6] In 2000, he joined the cable company Telewest, managing their television services. In 2004, he moved to BT to be the managing director of their consumer division. He launched BT Vision which provided on-demand TV and subsequently was responsible for their broadband offerings such as the optical fibre service, BT Infinity.[5] At BT, his management style was a mix of relaxed, stylish marketing with aggressive cost-cutting. He was known for his flamboyant appearance of romantic black hair and open shirt collars.[5] The previous chief executive, Ian Livingston, said of him, "...one button undone was fine, two was a bit racy, and three was Gavin."[5] This marketing-executive style was novel and successful in the conservative corporate culture of BT and, as a high-flyer, he joined the board of BT in 2008.[2][5]

BT

He was appointed chief executive of the BT Group in 2013 to replace Ian Livingston who was ennobled to join the government as Baron Livingston of Parkhead and Minister of State for Trade and Investment.[7]

In August 2013, he was ranked as number 26 in the 2013 The Guardian's Media 100 , his first appearance in the list.[8] In December 2013, Computer Weekly ranked him as number 8 in its UKtech50 for 2013 .[9]

He was BT's representative on the Confederation of British Industry (CBI)'s Climate Change Board,[10] 2008-[2013], and joined the World Business Council for Sustainable Development (WBCSD)'s Executive Committee[11] effective 1 January 2015, after the company joined in April 2014.[12]

On 25 October 2018, it was announced that Philip Jansen, the outgoing CEO of Worldpay, would succeed him as CEO of BT, with effect from 1 February 2019, as "a change of leadership was needed".[13]

Fractal Analytics

In November 2019, it was announced that Patterson had joined the board of directors for the artificial intelligence company Fractal Analytics.[14][15][16][17][18]

Elixirr

In November 2019, Patterson had joined the board of directors for the Challenger Consultancy Elixirr as non-Executive Chairman.[19][16][17]

Together with Founder and CEO, Stephen Newton, Patterson then led Elixirr to one of the most successful IPO's during the Covid 19 lockdown.[20][21][22][23]

Other interests

He is a fellow of the Marketing Society and a member of the Thirty Club for advertising professionals.[24] He was appointed president of the Advertising Association in 2011.[25] He is a non-executive director of British Airways,[26] a trustee of the British Museum, and is on the board of Cambridge Judge Business School.[27][28] He is a Non-Executive Director at British Airways, the APAX-backed AI business Fractal, and a Trustee of the British Museum.

Personal life

His wife, Karen, is a fashion marketer who worked for Donna Karan.[5]

He has supported Liverpool Football Club since his early years in nearby Warrington.[5]

References

  1. ↑ "Gavin Patterson".
  2. 1 2 3 Gibson, Owen (11 November 2013). "Gavin Patterson: the man behind BT Sport's Champions League raid". The Guardian. Retrieved 3 January 2014.
  3. ↑ Chris Barry (20 June 2013), Altrincham-born Patterson to lead BT, The Business Desk
  4. ↑ Rupert Neate (16 January 2010), "BT's Gavin Patterson: Sky's football claims don't wash with me", Daily Telegraph
  5. 1 2 3 4 5 6 7 Daniel Thomas (15 November 2013), "Gavin Patterson: Betting big against Murdoch", Financial Times
  6. ↑ Johnson, Branwell (16 June 2011). "BT's Gavin Patterson named as AA president". Marketing Week. Retrieved 22 November 2019.
  7. ↑ Ashton, James (20 June 2013), "BT chief Ian Livingston quits to join Coalition Government as Gavin Patterson is brought in", The Independent
  8. ↑ "26. Gavin Patterson", Media Guardian 100 2013, The Guardian, 1 September 2013
  9. ↑ "8. Gavin Patterson, CEO, BT", UKtech50 2013 – the most influential people in UK IT, Computer Weekly, 4 December 2013
  10. ↑ Trustee Gavin Patterson
  11. ↑ WBCSD Executive Committee
  12. ↑ BT joins WBCSD news release
  13. ↑ "BT appoints Worldpay's Philip Jansen as new chief executive". BBC. 25 October 2018. Retrieved 27 October 2018.
  14. ↑ "Fractal- Former BT CEO Gavin Patterson Joins Board of Directors". AiThority. 1 November 2019. Retrieved 4 November 2019.
  15. ↑ McCaskill, Steve; Moore, Mike; Internet, Desire Athow 2019-11-19T09:32:36Z. "Mobile industry and tech channel moves for November 2019". TechRadar. Retrieved 22 November 2019.{{cite web}}: CS1 maint: numeric names: authors list (link)
  16. 1 2 "Former BT CEO Gavin Patterson becomes Elixirr Chair". www.consultancy.uk. 15 November 2019.
  17. 1 2 "Solon Management Consulting appoints Gavin Patterson". www.consultancy.uk. 11 December 2019.
  18. ↑ "Tech firm Purple WiFi recruit former BT chief executive Gavin Patterson". mobilenewscwp.co.uk.
  19. ↑ "Elixirr- Former BT CEO Gavin Patterson joins Elixirr as Chairman". www.elixirr.com. 15 November 2019. Retrieved 15 November 2019.
  20. ↑ "Elixirr- The journey to an IPO". www.elixirr.com. 22 September 2020. Retrieved 22 September 2020.
  21. ↑ "Elixirr goes public to take the consultancy 'to the next level'". www.consultancy.uk. 10 July 2020.
  22. ↑ "Elixirr seeks London IPO to end coronavirus drought". www.cityam.com. 19 June 2020.
  23. ↑ "Elixirr AIMing high: What's so good about being listed?". www.finncap.com. 9 July 2020.
  24. ↑ "Executive Profile: Gavin E. Patterson". Bloomberg Businessweek. Archived from the original on 31 December 2013.
  25. ↑ "Council". The Advertising Association.
  26. ↑ Gavin Echlin Patterson works at BRITISH AIRWAYS PLC since 01 February 2011 currently as a Director - http://www.cbetta.com/director/gavin-echlin-patterson-3
  27. ↑ "Trustee: Mr Gavin Patterson". The British Museum.
  28. ↑ Gavin Patterson to be appointed chief executive of BT Group, BT plc, 19 June 2013
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