Go3 Sport
Broadcast areaEstonia
Latvia
Lithuania
HeadquartersEstonia
Programming
Language(s)Estonian, Latvian, Lithuanian
Picture format16:9 (1080i HDTV)
Ownership
OwnerTV3 Group
History
Launched7 January 2009
ReplacedViasat Sport Baltic (2009–2018)
TVPlay Sports (2018–2019)
TV3 Sport (2019–2023)

Go3 Sport is a group of sports television channels available in the Baltic States. The channel was launched 7 January 2009 as Viasat Sport Baltic. Along with Viasat Golf it replaced Viasat Sport 2 and Viasat Sport 3 for viewers on the Viasat platform in Estonia, Latvia and Lithuania.[1]

In August 2018, the Viasat Sport Baltic channel changed its name to TVPlay Sports.[2] A second channel, TVPlay Sports+, was launched in October. In December 2019, the channels TVPlay Sports changed their name to TV3 Sport and TVPlay Sports+ to TV3 Sport 2. In January 2021, TV3 Group started broadcasting a new channel, TV3 Sport Open, expanding the group's range of sports programs.[3]

Major sport rights of the channel include Copa del Rey, Eredivisie, Euroleague, Eurocup, La Liga, Liga ACB, Ligue 1, NBA, Serie A, UFC, World Rally Championship, Formula E, King of Kings, BOXXER, Top Rank, Basketball Champions League, Moto GP and the Diamond League. On 10 August 2018 the name of the channel was changed to TVPlay Sports and on 1 December 2019 the name was changed to TV3 Sport. On 8 August 2023 TV3 Sport was rebranded as Go3 Sport.[4]

As with other channels of the All Media Baltics group in the Baltic states, it switched to HD broadcasting on 26 July 2018.[5]

The content is divided between four channels: Go3 Sport 1, Go3 Sport 2, Go3 Sport 3 and Go3 Sport Open, also Go3 Sport 4 is only on Go3.

Logos

References

  1. ↑ "MTG to launch new Baltic sports channel" (Press release). Modern Times Group. 12 December 2008. Archived from the original on 15 March 2010.
  2. ↑ "Kanāls "Viasat Sport Baltic" maina nosaukumu uz "TVPlay Sports"". www.sportacentrs.com. 10 August 2018. Retrieved 27 August 2019.
  3. ↑ ""TV3 Group" jauns kanāls - "TV3 Sport Open"". Sportacentrs.com (in Latvian). 17 February 2021. Retrieved 26 January 2022.
  4. ↑ "„TV3 grupės" mokamos televizijos paslaugas vienys prekės ženklas „Go3"" [TV3 Group's pay-TV television channels will be unified under the Go3 brand]. tv3.lt (in Lithuanian). 9 August 2023. Retrieved 16 August 2023.
  5. ↑ "All Media Baltics media group's TV channels in Latvia now available in HD". TV3 Group. 26 July 2018. Retrieved 4 September 2021.


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