Harsh Mariwala
Born
Mumbai, Maharashtra, India
NationalityIndian
Alma materSydenham College of Commerce and Economics, Mumbai
Occupation(s)Chairman, Marico
Years active1971 – present
Known forFounder of Marico
SpouseArchana
Children2

Harsh Mariwala is an Indian entrepreneur, who is the founder and Chairman of Marico,[1] a Fortune India 500 company from Gujarat.[2]

Mariwala began his career in 1971 with Bombay Oil Industries which was controlled by his family. After working with his family business with his cousins and family from office located in Masjid Bunder in Mumbai, he decided to create the Company Marico with support of his Brothers in Family Business Distribution in other subsidiary businesses.[3] In 1990, he founded Marico, a fast moving consumer goods (FMCG) manufacturer and distributor that now has operations in 25 countries across Asia and Africa.

He is also the founder of Kaya Limited, which runs a chain of skin care clinics across India and the Middle East; Ascent Foundation, a peer-learning entrepreneurial platform; Marico Innovation Foundation, that works towards nurturing innovations in India; Mariwala Health Initiative, that supports mental health causes; and Sharp Ventures, which serves as his family office.[1]

As of 2021, Mariwala has been ranked by Forbes as the 55th wealthiest Indian, with an estimated net worth of approximately $2.8 billion.[4]

Family and early life

Mariwala's grandfather, Vallabhdas Vasanji migrated to Mumbai (then Bombay) from Kutch in 1862. Vasanji became known as "Mariwala" as he was dealing in pepper, which is known as mari in Gujarati. Mariwala's father Charandas founded Bombay Oil Industries Limited in 1948 along with three of his brothers which manufactured and traded in spices, oils and chemicals.[5]

Mariwala was brought up in South Mumbai educated at Sydenham College in Mumbai and joined the family enterprise in 1971.[5] He started the consumer products business of the company in 1975 and took its two major brands, Parachute coconut oil and Saffola refined oil to the next level.[6] Innovations such as smaller packaging and use of plastic bottles in place of metal tins along with focus on advertising, marketing, human resources, and distribution helped establish the two brands as market leaders in their respective categories.[5]

Marico

At Bombay Oil Mills, Mariwala had limited autonomy as management responsibilities were shared amongst the family members. Moreover, he saw the firm as a business to business venture more than the business to consumer venture he envisaged. Therefore, he took a decision to start Marico as a separate entity.[5] Mariwala initially found it difficult to recruit talented employees given that their office was then located in the crowded market area of Masjid Bunder, hence he held interviews at the Royal Willingdon Sports Club and later moved the Marico office to a more accessible area, Bandra.[7] Along with focus on innovation and investing in brand building, Mariwala focused on establishing a company culture to empower employees and values such as trust to establish it as a force to reckon with.[8][9]

In the late 1990s Marico made its first serious entry into markets outside India by setting up a manufacturing plant in Bangladesh. Thereafter, the company has set up or acquired other consumer brands businesses in several countries.[10] The company has built a portfolio of brands in the hair care, skin care, edible oils, health foods, male grooming, and fabric care space. Its major brands include Saffola, Parachute, Hair & Care, Nihar, Livon, Set Wet, Mediker and Revive.[11]

Harsh Mariwala took Marico public with an initial public offering in 1996. In India, Marico bought the hair care brand Nihar from Hindustan Unilever in 2006 and personal care brands Set Wet, Livon and Zatak from Reckitt Benckiser in 2016.[1]

In 2003, Mariwala spotted an opportunity in the skin care clinics space and founded Kaya Limited as a subsidiary of Marico. In 2013, when Kaya was demerged from Marico and listed on stock exchanges as a separate entity it had 107 skin care clinics out of which 82 were located in India and had a range of 54 skin care products in its portfolio.[12]

In 2014, Mariwala decided to step down as Managing Director whilst continuing to serve as Chairman.[13] Mariwala brought in professional leadership to replace him in the company and his focus since has been on strategic direction and board management at Marico.[14]

Social responsibility

Mariwala founded the Marico Innovation Foundation (MIF) in 2003 which is the Corporate Social Responsibility (CSR) arm of Marico.[15] It aims to uplift start-ups through mentoring and providing them an ecosystem of research, knowledge creation and dissemination. MIF hosts the MIF Awards, a biennial event where innovations across Indian business industry and social causes are picked by a jury.[16]

In 2012, he set up Ascent Foundation as a peer learning platform for entrepreneurs to exchange insights, experiences and ideas in a confidential environment. As of 2020, ASCENT has over 600 member entrepreneurs.[17] In 2014, Mariwala founded the Mariwala Health Initiative (MHI) which is run by his daughter Rajvi and is focused on supporting mental health issues.[18]

Awards

  • 2009: 2009: Ernst & Young 'Entrepreneur of the Year' Award.[19]
  • 2020: Ernst & Young World ‘Entrepreneur of the Year’ Award.[20]
  • 2022: AIMA Life Time Achievement Award.[21]

Investments

Mariwala has set up a family office, Sharrp Ventures, which is headed by his son Rishabh. The venture invests in listed and unlisted companies. As of 2017, it had invested in eight unlisted equities, five funds and one incubator at the seed, Series A or Series B stage.[22]

Personal life

Harsh Mariwala is married to Archana and they have two children, an elder daughter Rajvi and a younger son, Rishabh. Both his children were a part of the family business before branching out on their own.[23] His daughter Rajvi is part of the Marico Health Initiative[24] whereas his son Rishabh runs his venture Soap Opera n More, manages the family office Sharrp Ventures and is a non-executive director at Marico.[22]

Mariwala is a committed vegetarian by birth and is also a fitness enthusiast. He works out at gymnasium daily and plays golf on weekends.[25] He is also known to be fond of playing squash, swimming, fencing and trekking.[26]

References

  1. 1 2 3 Panchal, Salil; Srivastava, Samar (27 November 2017). "Harsh Mariwala: Marico's master mentor Forbes India". Forbes India. Retrieved 19 May 2018.
  2. ↑ "Marico - Fortune 500 List 2017 - Fortune India". Fortune India. Retrieved 19 May 2018.
  3. ↑ "Harsh Realities: The Making of Marico". Goodreads. Retrieved 21 February 2023.
  4. ↑ "Harsh Mariwala". Forbes. Retrieved 7 July 2021.
  5. 1 2 3 4 Mukherjea, Saurabh (2016). The Unusual Billionaires. Penguin UK. pp. 30–57. ISBN 9789386057679. Retrieved 19 May 2018.
  6. ↑ Pinto, Viveat Susan (10 April 2014). "The man who changed the game at Marico". Business Standard India. Retrieved 19 May 2018.
  7. ↑ Bhasin, Sonu (2017). The Inheritors: Stories of Entrepreneurship and Success. Penguin Random House India Private Limited. p. 312. ISBN 9789386815958. Retrieved 19 May 2018.
  8. ↑ Piramal, Aparna (2015). Working Out of the Box: 40 stories of Leading CEOs. Random House India. p. 256. ISBN 9788184007367. Retrieved 19 May 2018.
  9. ↑ "Harsh Mariwala, Ajay Piramal stress on right values and culture to attract millennials". The Economic Times. 23 September 2017. Retrieved 19 May 2018.
  10. ↑ Kumar, Nirmalya (2009). India's Global Powerhouses: How They Are Taking on the World. Harvard Business Press. pp. 136–8. ISBN 9781422129463.
  11. ↑ Sheth, Neha (10 August 2017). "Optical Marico". Outlook India. Retrieved 20 May 2018.
  12. ↑ Chatterjee, Purvita (10 February 2013). "Why Marico shed its Kaya skin". The Hindu Business Line. Retrieved 19 May 2018.
  13. ↑ Agarwal, Sapna (25 March 2014). "Marico CEO Saugata Gupta takes over MD role". Live Mint. Retrieved 19 May 2018.
  14. ↑ Agarwal, Sapna (19 September 2016). "What will the Marico of tomorrow look like?". Live Mint. Retrieved 19 May 2018.
  15. ↑ "The 6th edition of Innovation for India Awards 2016 recognizes 6 unique innovations in the business and social sector | Free Press Journal". Free Press Journal. 17 March 2016. Retrieved 20 May 2018.
  16. ↑ "11 shortlisted for Marico innovation awards". The Hindu Business Line. 19 March 2014. Retrieved 20 May 2018.
  17. ↑ Deuskar, Nachiket (3 November 2017). "Marico founder Harsh Mariwala to entrepreneurs: Learn to let go as you grow". Moneycontrol. Retrieved 19 May 2018.
  18. ↑ Mishra, Lalatendu (16 December 2017). "Mariwala commits to fund mental health projects". The Hindu. Retrieved 19 May 2018.
  19. ↑ "Anand Mahindra wins E&Y "Entrepreneur of the Year" award 2009". bsindia. Retrieved 25 February 2023.
  20. ↑ Thakur, Arnika. "Harsh Mariwala is EY Entrepreneur of the Year". Fortune India. Retrieved 25 February 2023.
  21. ↑ "Entrepreneurs to take country to higher growth, prosperity: Marico chairman Harsh Mariwala". Economic Times. Retrieved 25 February 2023.
  22. 1 2 Kotecha, Arushi (15 September 2017). "Rishabh Mariwala: No churn, but beating Nifty is a goal". Live Mint. Retrieved 19 May 2018.
  23. ↑ Vijayaraghavan, Kala (29 October 2013). "Why Harsh Mariwala's Marico not a 'lala' company". The Economic Times. Retrieved 19 May 2018.
  24. ↑ Gupte, Masoom (30 March 2017). "Harsh Mariwala's daughter Rajvi Mariwala has no qualms about being a 'feminist'". The Economic Times. Retrieved 19 May 2018.
  25. ↑ Saxena, Aditi (17 April 2014). "Gymming, golf and small meals: Secret of Marico's Harsh Mariwala's fitness". The Economic Times. Retrieved 19 May 2018.
  26. ↑ Rebello, Maleeva (30 November 2016). "Harsh Mariwala, Marico Chairman, has a new interest: fencing". The Economic Times. Retrieved 20 May 2018.
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