Janice Redish "Ginny"
Occupationauthor, content writer, UX designer, speaker, consultant

Janice "Ginny" Redish is an American usability writer and consultant. She graduated from Bryn Mawr College and holds a Ph.D. in Linguistics from Harvard University.

Career

In 1979, she founded the Document Design Centre (DDC) at the American Institutes for Research in Washington D.C. and remained as Director for thirteen years. The DDC aimed to streamline workplace documents for government agencies and major private companies by developing online document template models. She founded one of the first independent usability test laboratories in the United States of America in 1985, monitoring users who would test new user interfaces and document templates for the multinationals such as IBM and Hewlett-Packard.

From 1992 onwards, she worked as an independent consultant for government agencies and multinationals on usability and documentation. She has published three books on effective writing, usability studies, and web communication, one of which has been translated into Chinese.

Janice (Ginny) Redish, Ph.D. Business and services Janice (Ginny) Redish is president of Redish & Associates, Inc., a woman-owned, small business in Bethesda, Maryland, USA. Through her highly-interactive training and collaborative consulting, Ginny helps with content strategy, information design, plain language, usability, and writing for the web – including writing for the small screen of tablets and smartphones. Ginny is sought after as a speaker and workshop leader. She is a dynamic instructor who has trained thousands of writers and subject matter specialists in the United States, Canada, Asia, and Europe. Ginny has keynoted conferences in the United States, China, England, Finland, The Netherlands, Norway, Slovenia, and Spain. Many of Ginny's tailored training classes have been for economists, scientists, lawyers, and other professionals. She is an expert at helping professionals learn to meet their goals of technical and legal accuracy while also communicating clearly to their readers. Clients Ginny has completed over 400 consulting, research, or training projects with clients in the United States, Canada, and Europe. This list names just a few of the many organizations Ginny has helped: • AARP • American Airlines • EPCOR (Canada) • Google • Hewlett-Packard • IBM • Marriott International • Nokia (Finland) • PayPal • SAP (Germany) • Vanguard • Xerox • and more than 50 state, provincial, and federal agencies

Awards and affiliations

  • 1995 - RIGO Award
  • 1998 - Fellow of the Society for Technical Communication
  • 1998 - President's Award, Usability Professionals' Association
  • ACM, SIGDOC
  • 2001 - Goldsmith Award - IEEE - Alfred N. Goldsmith Award, Professional Communication Society
  • 2004 - President's Award, Society for Technical Communication
  • 2005 - Myron L. White Award, University of Washington, Department of Technical Communication
  • 2005 - First award as the Outstanding Plain Language Leader in the Private Sector, Center for Plain Language
  • 2008 - Ken R. Rainey Award for Excellence in Research, Society for Technical Communication
  • 2013 - Lifetime Achievement Award, User Experience Professionals Association

Several Plain Language awards from the National Institutes of Health

Bibliography

Books

  • Letting Go of the Words: Writing Web Content that Works Elsevier/Kaufmann, 2007 ISBN 978-0-12-369486-7 ; in over 400 WorldCat libraries [1] (2nd edition, 2012)
    • Translated into Chinese by Dongni Wang as 胜于言传 : 网站内容制胜宝典 / Sheng yu yan zhuan : Wang zhan nei rong zhi sheng bao dian, 机械工业出版社, Beijing : Ji xie gong ye chu ban she, 2009. ISBN 978-7-111-26450-7 [2]
    • Review, Journal of Web Librarianship, 2, no. 4 (2008): 607-608
    • Review, Journal of Technical Writing and Communication, 39, No. 1, (2009): 113-118
  • A Practical Guide to Usability Testing (with Joseph S Dumas) Exeter, England ; Portland, Or. : Intellect Books, 1999 ISBN 978-1-84150-020-1, in over 300 libraries according to WorldCat [3]
    • Review, Journal of Technical Writing and Communication, 26, No. 1, (1996): 97
    • Review, Technical communication. 42, no. 2, (1995): 361
    • Review, IEEE Transactions On Professional Communication Pc, 38, No. 1, (1995): 45
  • User and Task Analysis for Interface Design (with JoAnn T Hackos) New York : Wiley, 1998. ISBN 978-0-471-17831-6 in 390 libraries, according to WorldCat [4]
    • Review, Journal- American Society For Information Science, 49, No. 14, (1998): 1334
    • Review, IEEE transactions on professional communication. 42, no. 3, (1999): 188

Books, book chapters, and journal articles Ginny's book, Letting Go of the Words – Writing Web Content that Works, continues to receive rave reviews on Amazon.com and in blogs. Her two earlier books on usability techniques are considered to be classics: • A Practical Guide to Usability Testing (with Joseph Dumas, Intellect Ltd., first edition, 1993; revised edition, 1999) • User and Task Analysis for Interface Design (with JoAnn Hackos, Wiley, 1998) In addition, Ginny serves on the editorial or executive board of 3 journals and has published numerous papers and book chapters on various aspects of accessibility, information design, plain language, usability, and writing for the web. Professional associations and awards Ginny has served on the board of directors of the Center for Plain Language, Society for Technical Communication, and User Experience Professionals Association.

References

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