Spanish colonial era

Preparations for the arrival of Governor General William H. Taft, 1900s

Its original name was Salog or Saro.^[8] It was also referred to as "Ilaya" or "mountain/dry land" together with La Paz which was referred to as "Ilawod" or "sea/wet land".^[9] It had been one of the richer areas of Iloilo City even during the Spanish colonial period (1521–1898) and probably the richest town of the entire colony. Historical artifacts indicate that it had once conducted trade with China and Siam (Thailand) due to its port along the navigable river that ran through the town. It was also the center of religious and economic power in the Visayas during the Spanish rule.

American colonial era

Aerial view of Jaro, circa early 1900s.

By Executive Order No. 97 of December 6, 1915 of the American government, Leganes was removed from the municipality of Santa Barbara and made a part of Jaro with effect on January 1, 1916.^[14][15] Leganes was separated from the municipality of Jaro and made its own municipality with effect on January 1, 1940, by virtue of Executive Order No. 241 of December 23, 1939.^[16]

Districthood

In the 1930s, the neighboring towns of La Paz and Villa de Arevalo were incorporated into Iloilo City, at a time when all economic activities shifted to the port of Iloilo; and Jaro, on the other hand, followed suit to be absorbed into Iloilo City on January 7, 1941.

The present independent Iloilo municipalities of Leganes and Pavia were also formerly under the jurisdiction of Jaro at some points in their history.

Jaro's location between Dungon Creek and the Tigum River fulfills an ideal design for establishing communities during the Spanish colonial era: a site between two rivers, with a church and plaza in the center, and homes of affluent families in the vicinity. The church is the famous Parish of Our Lady of Candles, also known as the Jaro Metropolitan Cathedral, the headquarters of the Roman Catholic Archdiocese of Jaro and the site of a believed to be miraculous statue of the Virgin Mary, which is a statue that has supposedly been growing in size ever since its discovery. Legends also state that among misty days, the Virgin Mary had disappeared from its original nook near the apex of the cathedral and bathed her child in the stream that used to well-forth from Jaro Plaza or that in Moro incursions, the Virgin had assisted in frightening off the raiders. The Marian image perched atop the facade of the cathedral was canonically crowned by Pope John Paul II during his visit on February 21, 1981 (the first Marian image or statue in the Philippines crowned by a Pope and Saint).

Aerial view Central Philippine University in the 1960s. The university's main campus was heavily destroyed during World War II. Post war reconstruction resulted to a well laid and organized campus plan.

The coming of the Americans in the early 20th century when the Philippines was ceded by Spain to the United States through the 1898 Treaty of Paris brought with them the Protestant religion and Iloilo is one of the first places where they came and started a mission in the Philippines. During the American occupation, the Philippine islands were divided into different Protestant missions and Western Visayas came to the jurisdiction of the Baptists. Baptist missionaries came although other Protestant sects came also especially the Presbyterians and they established numerous institutions. The Presbyterians established the Iloilo Mission Hospital in 1901, the first Protestant and American founded hospital in the country while the Baptists established the Jaro Evangelical Church, the first Baptist church in the islands, and the Central Philippine University in 1905, which was founded by William Valentine through a grant given by the American industrialist, oil magnate and philanthropist John D. Rockefeller as the first university in the City of Jaro and also the first Baptist founded and second American university in Asia.

Mansion de Lopez or Lopez Heritage House (Nelly's Garden) which is regaled as Queen of all heritage houses in Iloilo and Panay.

Jaro's celebration of the feast of Nuestra Señora de la Candelaria (Our Lady of the Candles) every February 2 is well known in the Philippines. The fiesta features pageantry with a fiesta queen from one of the prominent Spanish Filipino families of the place, and a cockfight at the Iloilo Coliseum, where cockfighting aficionados from all over the Philippines converge.^[17]

The district is notable for its large amount of nineteenth-century architecture. Straddling the main plaza is the antique Jaro Cathedral and the Palasyo, the Archbishop's residence. Early 20th-century colonial American architecture can be found also in American established institutions and structures especially on the main campus of Central Philippine University; the Jaro Evangelical Church, the first Baptist church in the Philippines; and the Jaro City Hall.

The majority of the mestizo families from Iloilo came from this town as it was a center of trade and the main port in the region during the Spanish period; many Spanish traders married natives and settled on the island.

By Commonwealth Act No. 604 of August 22, 1940, the Iloilo city charter was amended and the municipality of Jaro was declared to be incorporated into Iloilo City "on the date that the President of the Philippines may set by proclamation".^[18] To that effect, President Manuel L. Quezon issued Proclamation No. 663 on January 7, 1941, giving January 16 as the date of Jaro's incorporation into Iloilo City.^[19]

21st century

At present, Jaro holds the distinction of being the largest of all the seven districts comprising Iloilo City by land area and population. It still also known for being called as the cradle of Christian faith in Western Visayas or as seat of Roman Catholicism and Protestantism in Western Visayas with pioneer and renowned religious institutions founded in the district.

Recent economic boom in Iloilo ushered unprecedented growth with new malls, condominiums, hospitals, banks, hotels and townships by real estate developers either to be built or already opened in the district. Newly opened malls include the CityMall – Tagbak, Jaro of DoubleDragon Properties, the Robinsons Place Jaro of Robinsons Land, Puregold – Jaro, to name a few. On the other hand, projects that are in the pipeline of some of the known Philippine real estate developers include the Sta. Lucia Land's Green Meadows East township in Tacas, Jaro and the SM Prime's 48 hectare land in Balabago, Jaro for their upcoming mall, the SM Prime Iloilo or SM City Iloilo – Jaro.

Barangays

The district of Jaro has the second-most barangays in the city, with a total of 42.

Population

Mansion de Lizares (Lizares Mansion) or Villa Lizares (Angelicum School Iloilo) are one of the notable mansions built by the old mestizo and old-rich Ilonggo families in Jaro.

Historically, Jaro holds a high-concentration of Filipino-Mestizos and hosts many ancestral mansions of old Visayan families (of Mestizo descent). Family mansions such as those owned by the Lopez, Montinolla, Sanson, Luzariagga, De la Rama etc. families line the streets of this historic district. The French traveler Gabriel Lafond de Lurcy wrote of the place as such in his travelogues.

French: "Haro est beaucoup plus considérable que Ilo-Ilo: c'est un lieu opulent, des métis y possèdent de fort grandes fortunes. Le gou- verneur de l'île ou l'alcade mayor habite Ilo-Ilo, où sont les ma- gasins du gouvernement, les chantiers de construction et le fort. Le peuple de Haro est beaucoup plus civilisé que celui des deux autres villes voisines; son teint est plus blanc, conséquence d'un plus grand mélange du sang européen; on y parle mieux l'espagnol que dans aucun autre lieu de la colonie, la capitale exceptée; les femmes y sont fort belles, et je puis assurer que m'étant trouvé avec plusieurs d'entre elles, j'en ai vu dont la grâce, la taille et les traits eussent été remarqués en Europe; le goût préside à leur toilette, qui est riche et élégante, et comme toutes les créoles, elles ont généralement de l'esprit."

English: "Jaro is much bigger in size than Iloilo (now Iloilo City Proper); it is a rich town, of mestizos who own great fortunes... the people of Haro are more civilized than those of the other neighboring towns (Molo and Iloilo). The color of their skin is whiter, consequence of a great mixture of European blood; and Spanish is spoken better there than in any place in the colony, the Capital excepted; the women are very beautiful and I can give assurance of this, having had the pleasure of being amongst them, that they have grace and figure and the features, which would call attention even in Europe. They show taste in their dress, which is rich and elegant and, like all mestizas, they show a lot of spirit."

— ^[20]

At present, Jaro which holds the distinction as being the largest by land area of all the seven district of Iloilo City, also is the most populous. The economic boom in Iloilo City from 2010 to 2020, resulted to an urban sprawl converting the once grass fields in the areas of barangays or barrios of Sambag, Tacas, Balabago and Bitoon (Coastal Road), McArthur (from Tabuc Suba to Buntatala) sprouted with subdivisions, retail centers and stores, malls, car showrooms and other establishments, which doubled the district's number of households and population.

Religion

The Jaro Cathedral or National Shrine of Our Lady of Candles, the seat of Roman Catholicism in the Western Visayas region.

The image of Nuestra Señora de la Candelaria de Jaro (Candelaria) perched atop the facade of Jaro Cathedral, the Catholic patron of Western Visayas.

Jaro is the cradle of Christian faith in Iloilo and Western Visayas. It is the seat of Roman Catholicism in the region. Some notable religious institutions were built by either the Spanish and American missionaries. The Jaro Cathedral is the seat of the Archdiocese of Jaro which covers the provinces of Iloilo, Antique, Guimaras and Negros Occidental.

It is one of the oldest and largest archdioceses in the country which dates back its founding in 1500s. The provinces of Palawan, Zamboanga, Romblon, Capiz and Mindoro were some of the former parts of the archdiocese but became independent and subsequently under their new respective archdioceses.

The Jaro Cathedral has also been elevated as a National Shrine by the Catholic Bishops Conference of the Philippines (CPBC), the second national shrine in Visayas (first marian dedicated church/cathedral national shrine in Visayas and Mindanao). The cathedral is known for its widely venerated image of the Nuestra Señora de la Candelaria (Our Lady of the Candles) which was brought by the Spanish Catholics, the official patroness of Western Visayas and Romblon. It is the first marian image crowned personally without a papal legate by a pope and saint in the Philippines and Asia, Pope John Paul II.

Besides the Archdiocese of Jaro and the Jaro Cathedral, the Americans which brought the Protestantism, resulted for the establishment of some of the notable institutions that are found in the district – the headquarters of the Convention of Philippine Baptist Churches, the first and oldest Baptist churches union (founded in 1900); the Jaro Adventist Center, the first organized Seventh-day Adventist church in the Philippines (founded in 1914); the Jaro Evangelical Church, the CPU-Iloilo Mission Hospital, the first American and Protestant hospital in the Philippines (founded in 1901), the first Baptist church in the Philippines or the first Protestant church outside Manila (founded in 1900); and the first Baptist and second American university in Asia, the Central Philippine University (founded in 1905).

There are also congregations that established their presence in the district which gains a number of adherents – the Jehovah's Witnesses, Church of Christ of Latter Day Saints, and the Iglesia ni Cristo, to name a few.

Townships and mixed-use residential and commercial communities

Some of the developments in Jaro include the Sta. Lucia Land has the 10+ hectare Green Meadows East Township with an upscale mall (first outside Luzon), condominiums, hotel and other facilities; the SM Prime's 48 hectare property in Barangay Balabago, Jaro for the upcoming SM City Jaro complex; the Robinsons Place Jaro (the second Robinsons mall in Iloilo); and the CityMall – Tagbak, Jaro of the DoubleDragon Properties.

• SM City – Jaro Complex (no defined name yet) – 48 hectare complex composed of an SM Supermall, 11-tower SMDC Glade Residences condo project, a Waterfront Hotel, and a Shangri-La Hotel – Iloilo. Located in Barangay Balabago, Jaro, Iloilo City.
• Green Meadows East – 14 hectare township of Sta. Lucia Land, Inc. in Barangay Tacas, Jaro composed of a mall, office towers, and condominiums.
• Green Meadows – Iloilo's first lake based residential township located adjacent to the north of Green Meadows East township.

Shopping malls

• SM Iloilo City – Jaro (no defined name yet) – upcoming mall in the 48 hectare property of SM Prime Holdings in Barangay Balabago, Jaro, Iloilo City.
• Sta. Lucia Mall Iloilo – upcoming mall in Green Meadows East township, a 172 hectare property of Sta. Lucia Land, Inc. in Barangay Tacas, Jaro, Iloilo City.
• CityMall Tagbak, Jaro – a community mall type opened on October 10, 2015, it is the 2nd CityMall in Panay and 1st in Iloilo City and province. It is owned by DoubleDragon Properties Corp.
• Robinsons Place Jaro – opened on September 8, 2016, it is the 2nd Robinsons mall in Iloilo City. A three level with lower ground upscale mall, it has cinema theaters, boutique and retail stores, and Robinsons brand establishments like Robinsons Supermarket, Robinsons Department Store, Robinsons Bank, and Robinsons Appliances.
• Jaro Town Square – a community mall located at MacArthur Highway, Barangay Quintin Salas, Jaro, Iloilo City.

Hypermarkets and supermarkets

Supermarket/hypermarket Philippine giants in Jaro include SM Hypermarket Iloilo, the first SM Hypermarket in Panay island Western Visayas region; SM Savemore Jaro 1 (Plaza Jaro); SM Savemore Market 2 (Quintin Salas); Puregold – Jaro (first branch in Iloilo City) and Robinsons Supermarket – Jaro. Local or homegrown supermarket chains include Iloilo Supermart – Tabuc Suba, Suy Sing – Jaro, Iloilo Society Commercial – Jaro, LEDI Supermart – Jaro and Iloilo Supermart – Tagbak.

• SM Hypermarket – first hypermarket in Panay Island. Formerly Makro Iloilo but was bought and renamed as SM Hypermarket Iloilo.
• SM Savemore Quintin Salas – located as a tenant of Jaro Town Square in Quintin Salas, Jaro.
• SM Savemore Jaro – located near in Plaza Jaro and Jaro Cathedral (National Shrine of Our Lady of Candles).
• LEDI Supermart Jaro – La Estrella de Iloilo's (LEDI) Supermarket chain branch in Jaro.
• Puregold Jaro – first Puregold branch in Iloilo City.
• Iloilo Supermart – Tabuk Suba – first branch in Jaro of the homegrown supermarket giant Iloilo Supermart.
• Iloilo Supermart – Tagbak – located in CityMall – Tagbak, Jaro.
• Suy Sing
• Iloilo Society Commercial – Jaro

Automobile and vehicle stores

Several of the known global car brands have their car or automobile showrooms or stores found in Iloilo City specifically located in the District of Jaro – Subaru, Hino, Toyota, Ford, Mazda, JMC (Jiangling Motors), Geely, Suzuki, Volvo Cars, Hyundai and Morris Garages.

• Ford – Iloilo (Sambag, Jaro, Iloilo City)
• Mazda – Iloilo (Sambag, Jaro, Iloilo City)
• Subaru – Iloilo
• JMC – Iloilo
• Morris-Garages (MG) – Iloilo
• Toyota – Iloilo – largest Toyota car store in Panay island.
• Hyundai – Iloilo
• Hyundai Trucks & Buses – Iloilo
• Volvo Cars – Iloilo
• Geely Cars – Iloilo
• Hino – Iloilo
• Chery – Iloilo
• Foton – Iloilo
• Suzuki – Iloilo

Home improvement stores

• Wilcon Depot – Jaro – first Wilcon Depot branch in Iloilo and Panay Island.
• MegaHome Builders Depot – Jaro – first MegaHome Builders Depot branch in Iloilo.
• CitiHardware – Jaro
• MoostBrand Home Depot – Jaro
• Triumph Home Depot – Jaro
• CitiHardware – Sambag, Jaro (soon)

In the banking and finance sector, Jaro has a plethora of banks accounted about nearly 30 branches of either universal, rural, microfinance-oriented, and thrift banks having their branches in the district.

The banks in Jaro include Banco de Oro (CityMall Tagbak, Jaro; McArthur and Jaro branches), BDO Network Bank, Legazpi Savings Bank, Security Bank (Jaro branch), EastWest (Quintin Salas), RCBC (Jaro), Metrobank (Jaro and McArthur branches), Producers Bank (Jaro), UCPB (Jaro), China Bank Savings (Jaro), PS Bank (Jaro), Robinsons Bank (Robinsons Place Jaro branch), PEN Bank, OK Kauswagan Bank, Development Bank of the Philippines (Jaro Branch), LandBank of the Philippines (Jaro), Eastwest Rural Bank (Buntatala/Tagbak), Card Bank (Jaro Branch Lite Units 1 and 2), LifeBank RB (Jaro Branch Lite Units 1 and 2), Philippine National Bank (McArthur and Jaro Branches), First Community Bank, Bank of the Philippine Islands (Jaro-E. Lopez and McArthur branches), May Bank (Jaro) and Philippine Business Bank (Jaro branch).

There are also microfinance institutions maintaining their branches in the town which include the LifeBank MFI (a microfinance arm of LifeBank), the 3rd largest microfinance institution in the country (largest homegrown MFI in Panay); the ASA Foundation; Card Bank MRI; and Taytay sa Kauswagan, Inc. (TSKI); among others.

Museums and art galleries

The Henry Luce III (Museum and Library) of Central Philippine University, is the largest library/museum in Western Visayas with museum and special collections ranging from Sacred Music, Asian Arts and Artifacts, World War II and American-Philippine History.

Museums are repositories of Jareños, or Ilonggos as a whole, way of life during pre-colonial, colonial and post colonial and modern periods. A plethora of art galleries and museums showcasing exhibits of fossils and historical artifacts and artworks from both local and international artists are found in Jaro.

The Henry Luce III (Museum and Library) of Central Philippine University is the largest library in Western Visayas with a volume or holdings of 250,000+ books, magazines and bibliotech documents. Its Meyer Asian Collection are artworks and artifacts from all over the various regions of Asia. Other collections of Henry Luce include World War II documents, the Centraliana collection/section and the Filipiniana collection.

The Raul Gonzales Museum was built in honor of the late former Department of Justice Secretary, Raul Gonzales. It has exhibits showcasing the family and Justice Secretary's life as a public servant.

The National Museum of the Philippines–Jaro is the satellite regional office of the National Museum of the Philippines housed in the art-deco designed Municipio de Jaro (Jaro Municipal Hall), the Old City Hall of Jaro. The National Museum will convert the said office to a museum showcasing art and photo exhibits depicting Jaro's rich history throughout the different colonial eras.

Several other museum and arts galleries in Jaro include – Patrocinio Gamboa Museum or Jaro Museum, the Angelicum Art Gallery at Angelicum School Iloilo, the Libreria Candelaria at Jaro Cathedral and the Museo del Palacio Arzobispal (Archbishop's Palace Museum).

Performing and visual arts

In performing and visual arts, cultural and musical shows are largely held by institutions such as universities in Jaro. The Rose Memorial Auditorium at Central Philippine University, is the largest theater in Western Visayas notable for being the host venue for known music concerts from famous personas in Philippine music industry. It has a full seating capacity of 4000 persons, and various local, national and international symposiums and music concerts are held in the said auditorium.

Rose Memorial Auditorium was built in honor of the university's former American President Francis Howard Rose, also one of the Hopevale Martyrs during World War II. Concerts held at Rose include performances of the band MYMP, Sharon Cuneta, Sarah Geronimo, The Platters, The Carpenters, Hale (band), Christian Bautista, among others. Notable speeches and symposiums held at the auditorium include famous personalities – Gina Lopez and Gloria Arroyo. Rose was the first annual venue of the prestigious national Bombo Music Festival when during its early years since it was established.^{[22][23][24][25]} Recently, the Cultural Center of the Philippines has designated the Rose Memorial Auditorium for three-year Memorandum of Understanding, as one of the first batch of nine Cultural Center of the Philippines Regional Art Centers or Kaisa sa Sining Regional Art Centers in 2014, which is the only one in Western Visayas region.^{[26][27][28][29][30][31][32]}

Festivals

As Jaro is the seat of Roman Catholicism in Western Visayas, some of its festivals are religious celebrated. The Fiesta de Nuestra Señora de la Candelaria or Feast of the Our Lady of the Candles, commonly known as Fiesta de Jaro (Jaro Fiesta) held every February 2, is one of the largest and known religious feast in honor of Virgin Mary in the Philippines. It's a celebration in honor of Western Visayas's official Roman Catholic patron, Nuestra Señora de la Candelaria (Our Lady of the Candles). It was brought by the Spaniards where it is also widely venerated in the Canary Islands as Virgin of Candelaria.

The feast is a month long celebration which includes an agro-industrial fair with carnival rides and a pageantry with a Reyna del Fiesta (Fiesta Queen) selected annually among the daughters of affluent and old-rich Jareño families – Locsin, Javellana, Lopéz, Hofileña, Jalandoni, Guadarrama, Villar, Ledesma, Cocjin, Jaranilla, and Javellosa. A cockfighting is also held few days before or on the day of fiesta. On Bisperas, a religious procession is held with the coronation of the image of Our Lady of Candles. On the feast day, a traditional banquet is held in every household around the town's square with various religious masses being celebrated in Jaro Cathedral from dawn to dusk.

The Festival of Lights and Music at Central 2016 of Central Philippine University.

Another religious celebration brought by the Spanish colonists, the Semana Santa, is also celebrated either it falls in March or April every year. A week long Catholic celebration commemorating the life of Jesus Christ until his crucifixion and resurrection, religious masses and biblical portrayals and plays are held throughout the said celebration.

During yuletide season every year, the Festival of Lights and Music at Central is a known and flocked by tourists Christmas lights display and music festival held at Central Philippine University. It started in 1998 and is considered as the longest running and largest university based Christmas festival of lights in Western Visayas.

A fireworks display and the traditional switching on of Christmas lights accompanied by orchestra music from the CPU Symphonic Band is held on the opening night with known invited personas like Senators, Congressmen, Mayors and Governors are present as guests. The festival has also food kiosk carnival rides in the half moon drive and field. Several nightly cultural celebrations including battle of the bands within the university's colleges are showcased. A Christmas concert is also held a week or so before the Christmas Day at the CPU Church.

Architecture and historical landmarks

The Jaro Belfry (Campanario de Jaro)

Jaro has notable landmarks that attests to its heritage and affluent bygone eras. The sugar boom during the Spanish and early American colonial periods became a factor for old rich Jareño families to build abodes that became testament for it that still stands to this day. Religion became a guiding force for Spanish Catholic missionaries to construct ecclesiastical buildings, including the Jaro Cathedral Campanario de Jaro, one of the few free-standing bell towers in the Philippine islands, and Jaro Cathedral. The Americans who brought Protestantism established the Central Philippine University which holds structures built during the American colonial era.

A fine example of Spanish influence for and organized town center in Jaro is the Plaza Jaro (Jaro Square) which is bounded in all sides by government institutions, a church, schools and the archbishop's palace; a typical layout town plan and civic center found in all Spanish colonies and even in Spain.

The Campanario de Jaro or Jaro Belfry which was built in 1744 by the Spaniards, is one of the few belfries in the country that stood apart from the church where it belonged. It has served both as a religious structure and as a military watch tower during the Spanish Colonial Period.^[33][34] This three-storey tower, which stands 29 meters high,^[34] is currently made mainly of bricks and hewn limestone blocks and follows the Baroque-style architecture. The Campanario has suffered destruction from earthquakes that struck the region. The first among these was on July 17, 1787, wherein it has caused major damage in the structure. It was later rebuilt in 1833 under the supervision of the Augustinian friar Fr. Jesse Alvarez.^[33] Another earthquake sometime between 1833 and 1881 however caused damages once again to the belfry, which was later restored by the first Bishop of Jaro Msgr. Mariano Cuartero in 1881.^[34] The latest was on January 25, 1948, which only suffered minor damages. This was restored by the Iloilo city government and with the supervision of the National Historical Commission of the Philippines (formerly National Historical Institute) in the 1990s.^[34][35] The Jaro Belfry was declared a National Historical Landmark in 1984.^[36]

The Jaro Cathedral (National Shrine of Our Lady of Candles)

The Plaza Jaro which is now called the Graciano Lopez Jaena Park, the Plaza Jaro is the center of activity in the district and is surrounded by the Jaro Cathedral, the Campanario de Jaro (Jaro Belfry), several old mansions, the Jaro Evangelical Church, the former Jaro City Hall and the Palacio Arzobispal (Archbishop's Palace).

The notable of the institutions which the Spaniards left in Iloilo is the Jaro Cathedral or Catedral de Jaro. Known as the Church of St. Elizabeth of Hungary or the Jaro Cathedral, the present structure was built in and finished in 1864, the year the district was named a diocese by Pope Pius IX through the order of Mariano Cuartero, the first bishop of Jaro. It was destroyed during the Lady of Caycay earthquake of January 1948 and restored by order of Jose Ma. Cuenco, the first archbishop of Jaro in 1956. The cathedral's style is basically Baroque, with the addition of Gothic elements over many renovations. This has been approved by the CBCP as the National Shrine of Our Lady of Candles, the first Marian dedicated church to have such status outside Luzon. Considered as one of the iconic art deco structures in the country, Municipio de Jaro or Jaro Municipal Hall was built in the 1930s as the City of Jaro's municipal government center. The Jaro Municipal Hall (Municipio de Jaro) is an Art Deco building designed by the Philippine National Artist for Architecture Juan Arellano and was embellished in the facade by an Italian sculptor Francesco Monti.^[37] The municipio was previously used as the station of the Philippine National Police in Jaro district.^[38]

The National Museum of the Philippines has also declared the Municipio de Jaro as an important cultural property or a National Cultural Treasure. The declaration further implies the structure having "an exceptional art deco design" ^[39]

The present Municipio de Jaro has been restored and turned into as the regional headquarters of the National Museum of the Philippines for Iloilo and Western Visayas.

Central Philippine University, founded in 1905 during the early years of American colonization by the American Protestants, is the first Baptist and second American university in the Philippines and in Asia.

The arrival of the Americans in the early 1900s brought with them the Protestant brand of faith, and Central Philippine University is one of the several known institutions built by them. It was founded in 1905 through a grant given by the American industrialist, oil magnate and philanthropist John D. Rockefeller by the American Baptist missionary William Valentine. Central Philippine University is the First university in the City of Jaro and the first Baptist founded and second American university in Asia. The university has more than 40 buildings with some that dates back to the early 20th century possessing American colonial architecture.^{[40][41][42][43][44][45][46]}

The university pioneered the work-study program which was later patterned and followed by other institutions; established the oldest student governing body in Asia, the Central Philippine University Republic; and has established the first nursing school in the Philippines, the Union Mission Hospital Training School for Nurses, the present day Central Philippine University College of Nursing. It has the biggest library collection in Western Visayas and it is also the first university in the Western Visayas that has been declared as a National Landmark/Historical Landmark by the National Historical Commission of the Philippines.

The CPU Republic which houses at the Stuart Hall on the main campus of Central Philippine University is the first and oldest student government in South East Asia.

Some of the heritage structures found within the radius of the Plaza Jaro include:

The Palacio Arzobispal (Archbishop's Palace). The residence of the Archbishop of Jaro, it is located southwest of the Jaro Cathedral and southeast of the Plaza Jaro.

The establishment of church affiliated schools during the Spanish colonial era resulted to the founding of Seminario de San Vicente Ferrer, the first institution of higher learning in Western Visayas and Negros Island. It is located at the back of Ledesma mansion in Calle Seminario.

Few blocks away from Plaza Jaro is the Mansión de Lopez (Lopez Mansion), also known as Nelly Garden, is regaled as the Queen of all heritage houses and mansions in Iloilo and Panay. One of the known iconic structures of Iloilo, it is one of the colonial mansions found in Jaro built by the Lopez family of Iloilo that founded the broadcasting giant ABS-CBN Corporation.

The Casa Montinola y Sanson of the Montinolas of Bank of the Philippine Islands located also along the stretch of the E. Lopez Street (the Philippines' first millionaires lane), is a reminiscent of the Gaston house in Silay City, Negros Occidental.

Another notable mansion, the Lizares Mansion, know houses the Angelicum School Iloilo. Built in beaux-arts design, it was once the mansion of the Lizares family but is now turned with all of all of property the mansion stands, into a school by the Dominicans or Order of Preachers. The University of Santo Tomas rolled out a plan to convert it into its Iloilo campus, a move to integrate all UST-Dominican Order run institutions in the Philippines.

Another notable legacy institution built by the Americans is the CPU–Iloilo Mission Hospital. Founded in 1901 as the Sabine Haines Memorial Union Mission Hospital by the Protestant Presbyterian Americans, it is the first and oldest Protestant founded and American hospital in the Philippines. It has established the first Nursing school in the Philippines in 1906, the Union Mission Hospital Training School for Nurses which is the present Central Philippine University College of Nursing.

• Some ancestral houses in Jaro
• 
  Mansion de Lopez (Nelly's Garden)
• 
  Mansion de Ledesma
• 
  Casa Mariquit
• 
  Casa Sanson y Montinola (Sanson-Montinola Antillan House)
• 
  Mansion de Lizares

Integrated transport terminals

Jaro has been a turn-table of civil land transportation in Panay island. The largest enter-city provincial transport terminals in Iloilo City are in Jaro. The Iloilo City Tagbak-Jaro Provincial Perimeter Boundary Terminal (Tagbak Terminal) which serves the routes to and from northern Iloilo and provinces of Capiz and Aklan is the largest. The terminal caters primarily to buses and vans plying various routes in said provinces and area of the province. Few kilometers away is the Jaro-Iloilo Ceres Terminal in Camalig, Jaro, the largest terminal of the bus giant company, Vallacar Transit (Ceres), in Panay.

The Central Iloilo Provincial Perimeter Boundary Terminal (Christ the King/Ungka-Jaro Terminal), serves routes for Central Iloilo – municipalities of Leon, Santa Barbara, New Lucena, Cabatuan, Janiuay, Lambunao, Maasin, Iloilo, Calinog, and province of Capiz municipalities of Tapaz and Jamindan.

Public transportation

The primary mode of public transportation in Jaro are PUJs or Public Utility Jeepneys. The largest and famous jeepney routes in Iloilo City are the Jaro CPU and Jaro CPU Ungka UI which serves the Ungka/Pavia Terminal to Parola (City Proper) via Central Philippine University.

The city's government in concordat with the jeepney modernization plan in phasing out old jeepneys in the country of the Philippine government, has adopted the program by initially rolling-out a number of modern public jeepneys plying the Jaro CPU Iloilo City and Jaro CPU Ungka UI (Robinsons Place Pavia) routes.

There are also taxis in the district served by private operators.

Bicycling

Iloilo City is dubbed as the Bike Capital of the Philippines. A network of protected bike lanes of the long stretch of Diversion Road which traverses in the Jaro areas of Barangay Dungon A, back of Central Philippine University, Dungon B, Sambag and Ungka (Jaro), is one of the longest roads with bicycle lane in the country. It stretches up to the district of Mandurriao in the Iloilo Esplanade 1 and 3.

The Iloilo City bicycle lane network is further expanded in some areas in Jaro including the district's part of Circumferential Road (C1) and Plaza Jaro to Casa Real de Iloilo (Provincial Capitol).

Airport and seaport

Jaro which is part of Iloilo City is also served by a seaport and airport. The Port of Iloilo serves domestic shipping and cargo routes to/from Manila, Cebu, Puerto Princesa, Bacolod, Cagayan de Oro, Zamboanga City, Davao and General Santos. The Iloilo International Cargo Port in Loboc, Lapuz district, is a port of call for foreign cargo vessels. The Iloilo International Airport in the northern town of Santa Barbara, Iloilo, is the primary airport serving Metro Iloilo and Guimaras. It serves domestic air routes to Manila, Clark, Cebu, Cuyo Island, Puerto Princesa, Sipalay, Cagayan de Oro, General Santos and Davao City. It is also served by international routes to and from Singapore and Hong Kong.