Joey Reiman
Born
Joseph Alden Reiman

31 March 1953 (1953-03-31) (age 70)
New York City, US
EducationBrandeis University
Occupation(s)Businessman, author
SpouseCynthia Good
Children2 sons
Websitewww.joeyreiman.com

Joseph Alden Reiman (born March 31, 1953) is an American advertising businessman and author.[1]

Early life

Joseph Alden Reiman was born to a Jewish family[2] in New York City on March 31, 1953, to businessman Henri Reiman and astrologer Phyllis Joy.[3] He is a graduate of Brandeis University with a bachelor's degree in American Studies.[4] After graduation, Reiman interned under director Federico Fellini in Rome, Italy. While in Italy, Reiman was a passenger in a car accident where he was partially paralyzed, losing the use of his right arm.[5] Six months after his accident Reiman entered the world of advertising.

Career

Reiman served as chairman of the advertising agency Babbitt & Reiman until its acquisition by the London-based GGT in the early 1990s.[6] He went on to become the founder and CEO of the Joey Reiman Agency, where he remained until 1995.[7] BrightHouse has worked on campaigns for clients such as The Coca-Cola Company, Procter & Gamble, McDonald’s, Pepperidge Farm and Newell Brands. [8][9][10][11]

Bibliography

  • The Best Year of Your Life: Make It Happen Now (1996, ISBN 978-1563523496)[12]
  • Thinking for a Living: Creating Ideas that Revitalize Your Business, Career, and Life (2001, ISBN 978-1-56352-469-1)
  • Success: The Original Handbook (2002, ISBN 9781563520440)[13]
  • Business at the Speed of Molasses How Patience Produces Profits (2007, ISBN 9781400051489)
  • The Story of Purpose: The Path to Creating a Brighter Brand, a Great Company, and a Lasting Legacy (2013, ISBN 978-1-118-44369-9)[14][15]

Personal life

Reiman is married to Cynthia Good, founder and owner of Little Pink Book.[16] Together the couple has two sons, Alden and Julien. Reiman is an adjunct marketing professor at the Goizueta Business School of Emory University.[17] He leads workshops for fortune 500 companies.[18] Joey is also a frequent marketing and branding guest expert on CNN.[19]

References

  1. ↑ "Joey Reiman: Part 1 of an interview by Bob Morris". Bob Morris. Retrieved December 3, 2014.
  2. ↑ "CNN transcripts: Northeast Gets Big Snow Again; Winter Storm Delays FedEx Shipments; Colorado School Shooter Heavily Armed". CNN. December 15, 2013. REIMAN: Well for one, I'm Jewish and I'm following him on Twitter.
  3. ↑ "Palm Beach - Reiman, Phyllis Joy". Chicago Tribune. Retrieved November 14, 2014.
  4. ↑ "Marketing guru tells grocers it's all right to kid around". Canada.com. Retrieved December 1, 2014.
  5. ↑ "Marketing Leader Inspires Buckhead Business Group". Neighbor Newspapers. Retrieved December 3, 2014.
  6. ↑ "Joel Babbit Forbes profile". Forbes. Archived from the original on November 29, 2012. Retrieved December 3, 2014.
  7. ↑ Elliott, Stuart (12 July 1993). "The Media Business Advertising; Joey Reiman Wins Bahamas Account". New York Times. Retrieved December 2, 2014.
  8. ↑ "Archive for 'Speaker' Joey Reiman". Kotler Impact. Retrieved December 3, 2014.
  9. ↑ Elliott, Stuart (24 November 2004). "A New Account for Goldfish". New York Times. Retrieved December 1, 2014.
  10. ↑ "Joey Reiman - Bio" (PDF). Collaboration Summit. Retrieved December 2, 2014.
  11. ↑ "P&G & Creativity Cannes Presentation" (PDF). Brand-News.it. Retrieved December 3, 2014.
  12. ↑ Reiman, Joey (1996). "Amazon - The Best Year of Your Life". ISBN 1563523493.
  13. ↑ Reiman, Joey (1992). "Amazon: Success: The Original Handbook". ISBN 1563520443.
  14. ↑ "Amazon – Joey Reiman". Amazon. Retrieved December 3, 2014.
  15. ↑ "Leaders for Business". Leadership for Business. Retrieved December 3, 2014.
  16. ↑ "She's a Darn Good Thing". Strategy Magazine. Retrieved December 1, 2014.
  17. ↑ "Purpose and b-school". Emory Business. Retrieved December 3, 2014.
  18. ↑ "Sell Your Marketing Idea for $1 Million". Adage. Retrieved December 2, 2014.
  19. ↑ "Joey Reiman -Bio" (PDF). Collaboration Summit. Retrieved December 1, 2014.
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