KRVR
Broadcast areaModesto/Stockton, California
Frequency105.5 MHz
Branding105.5 The River
Programming
FormatClassic hits
Ownership
OwnerThreshold Communications
History
First air date
January 1, 1995
Call sign meaning
K RiVeR
Technical information
Facility ID67043
ClassA
ERP1,000 watts
HAAT238 meters (781 ft)
Links
WebcastListen Live
Websitekrvr.com

KRVR (105.5 MHz) is a commercial FM radio station licensed to Copperopolis, California, and serving the Modesto and Stockton radio markets. Its studios and offices are on North Emerald Avenue in Modesto.[1] The transmitter is on Route 4 between Copperopolis and Telegraph City, on a ridge 1600 feet above the Central Valley.[2]

KRVR airs a classic hits radio format branded as "The River". The station's name refers to several rivers in the broadcast area: San Joaquin, Sacramento, Stanislaus and Tuolumne. KRVR is the Modesto area's only locally owned radio station.

History

KRVR was the first radio station licensed to Calaveras County when it signed on in 1995. Threshold Communications was awarded the license for KRVR in one of the last "comparative hearings" at the [FCC]. The River aired a Smooth Jazz format in its early years, and it received the "Smooth Jazz Station of The Year" award from Radio & Records magazine in 2006.

In March 2011, KRVR changed format to Adult Hits, and one year later fine tuned the format to Classic Hits of the 1960s, 1970s and 1980s, although with a broader playlist than similar stations. The two principals of Threshold Communications each takes a weekend DJ shift, and perform duties as General Manager, Program Director & Music Director of KRVR.

In early 2018, The River began airing a syndicated program entitled "The Beatles Years," which airs Sunday afternoons from 4 to 5 pm. That summer, KRVR started adding a little early 1990s music, but kept playing songs from the 1960s, 1970s, and 1980s.

(KRVR's logo under previous smooth jazz format)

Callsign history

The KRVR call sign was previously used at 106.5 in Davenport, Iowa.

References

37°56′56″N 120°42′18″W / 37.949°N 120.705°W / 37.949; -120.705


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