Broadcast area | Palm Springs, California |
---|---|
Frequency | 96.7 MHz |
Branding | La Poderosa 96.7 |
Programming | |
Format | Regional Mexican |
Ownership | |
Owner |
|
KUNA-LD, KESQ-TV, KPSP-CD | |
History | |
First air date | August 1987 |
Former call signs | KBZT-FM (1987–1993) |
Technical information[1] | |
Licensing authority | FCC |
Facility ID | 52182 |
Class | A |
ERP | 970 watts |
HAAT | 177 meters (581 ft) |
Transmitter coordinates | 33°48′8″N 116°13′30″W / 33.80222°N 116.22500°W |
Links | |
Public license information | |
Website | kunamundo |
KUNA-FM is a commercial regional Mexican music radio station in La Quinta, California, broadcasting to the Palm Springs, California, area on 96.7 FM. It is owned by News-Press & Gazette Company, through its Gulf-California Broadcast Company subsidiary.
History
KBZT-FM "K-Best" signed on the air in August 1987 with a syndicated adult standards format.[2] The call letters had been scooped up on October 2, 1986, from the Los Angeles station that dropped them to become KLSX just days before. On February 17, 1992, KBZT-FM flipped to country music, citing the high popularity of country nationwide and the lack of a local country station on FM.[3]
The country music came to an end on October 1, 1993, when the station became a simulcast with KUNA (1400 AM) as KUNA-FM. The flip came about even though KBZT outrated KUNA at the time.[4]
References
- ↑ "Facility Technical Data for KUNA-FM". Licensing and Management System. Federal Communications Commission.
- ↑ "KBZT-FM joins lineup of Coachella Valley radio stations". Desert Sun. August 13, 1987. Retrieved August 1, 2019.
- ↑ "KBZT becomes valley's first FM country station". Desert Sun. February 18, 1992. Retrieved August 1, 2019.
- ↑ Fessier, Bruce (October 4, 1993). "Country fans disappointed". Retrieved August 1, 2019.
External links
- La Poderosa 96.7 Facebook
- KUNA in the FCC FM station database
- KUNA in Nielsen Audio's FM station database