Kenny Sahr
Sahr in 2016
Born (1971-08-18) August 18, 1971
NationalityIsraeli
CitizenshipAmerican and Israeli
OccupationInternet entrepreneur
OrganizationSchool Sucks
Known forSchoolSucks.com and technology marketing

Kenny Sahr (born August 18, 1971) is an Israeli technology executive. He has served as VP Marketing at Sodyo and RadView Software.[1][2] He was the founder of the Internet's first free homework and term paper website - SchoolSucks.com.[3][4] He is a regular contributor to The Times of Israel.[5]

Biography and career

Sahr was born in Miami, Florida. After high school, he moved to Israel and spent three years in the Israel Defense Forces, where he served in the Spokesman’s Unit.[6] In 1994, after completing his army service, he wrote the first Hebrew-language travel guide to Jordan and Syria.

Sahr founded School Sucks in 1996. It was among the early 1990s dot-coms.[2] The website earned revenues from advertising.[7] The site was featured prominently in the media during its 17-year run, including Time magazine,[8] 60 Minutes, and The New York Times.[2][5][9]

Sahr has since served as a Marketing Director at Panaya, and VP Marketing at RadView and Sodyo.[1][10] He writes about online marketing at Times of Israel and on LinkedIn Pulse. He developed the marketing method of "Blog as a Landing Page" as an alternative to landing pages.[11]

Sahr has written extensively about the consumer cloud and Google. In 2014, Sahr wrote, “Google is now the master of the consumer cloud. The knockout punch was Google Drive."[12]

In 2019, Sahr released a book titled The Startup Marketing Bible: A Practical Guide To Startup Marketing.[13]

School Sucks

On 17 May 1996, Sahr launched the Internet's first free homework and term paper website - School Sucks.[14][15] At its peak, School Sucks offered over 100,000 free essays, homework assignments and term papers.[16] The site claimed to offer "the largest collection of free, but awful homework." The website took a tongue-in-cheek approach to the media while claiming that a lot of the papers were garbage.[17] Sahr also claimed that School Sucks could help students by giving them the opportunity to see how other students have approached various topics in their college papers.[18][19]

School Sucks was a library of free term papers, though many of the site's advertisers were companies that sold term papers on a per-page basis.[20]

In 1997, Turnitin.com was launched as a way to prevent online plagiarism. The founders of Turnitin.com and School Sucks made their cases as part of a 60 Minutes investigation.[21]

School Sucks was one of the first websites to earn revenues from ad banners.[22][23] As the site's founder, Sahr was among the first to introduce interactive ad banners, landing pages, email campaigns and monthly subscriptions.[20][11]

References

  1. 1 2 "Team - Sodyo". Sodyo. Archived from the original on 2017-08-30. Retrieved 2017-08-30.
  2. 1 2 3 Flynn, Laurie J. (2001-09-10). "TECHNOLOGY; The Wonder Years: Homework Is Free Online". The New York Times. ISSN 0362-4331. Retrieved 2017-07-12.
  3. writer, Patrice M. Jones, Tribune higher education. "INTERNET TERM PAPERS WRITE NEW CHAPTER ON PLAGIARISM". chicagotribune.com. Retrieved 2018-12-04.{{cite news}}: CS1 maint: multiple names: authors list (link)
  4. "Tales Out of School | Maclean's | NOVEMBER 24, 1997". Maclean's | The Complete Archive. Retrieved 2018-12-04.
  5. 1 2 "Kenny Sahr | The Blogs | The Times of Israel". The Times of Israel. Retrieved 2017-07-12.
  6. "About Kenny Sahr - Content And Ads". 12 February 2014. Archived from the original on 2018-08-17.
  7. "Online essays: Cheating in the Information Age". 4 December 1997.
  8. Quittner, Josh (1997-11-24). "TECHWATCH: THE GREAT TERM-PAPER FLAP". Time. ISSN 0040-781X. Retrieved 2017-07-12.
  9. Herald, SHANNON TAN The Miami. "Internet boosts prospects of student cheating".
  10. "Windows 10 Does Wonders on an $80 Tablet". The Times of Israel. Retrieved 2017-08-30.
  11. 1 2 Sahr, Kenny (9 July 2017). ""Blog as a Landing Page" is the Key to the Marketing Conversion Kingdom". The Times of Israel. Retrieved 26 September 2017.
  12. "Game, Set, Match: Google Won the Consumer Cloud Revolution". 21 May 2014.
  13. Sahr, Kenny (2019). The Startup Marketing Bible: A Practical Guide To Startup Marketing. ISBN 978-1798031384.
  14. Bleeker, Karen Clos (30 April 2007). To Be Honest: Championing Academic Integrity in Community Colleges. Amer. Assn. of Community Col. ISBN 9780871173805 via Google Books.
  15. "THOSE SPANISH STEPS". Washington Post. ISSN 0190-8286. Retrieved 2018-12-04.
  16. Blackaby, Richard (1 January 1998). Cross Seekers: Discipleship Covenant for a New Generation. LifeWay. ISBN 9780767390842 via Google Books.
  17. "DSpace Angular Universal".
  18. DeWitt, Scott Lloyd (29 July 2001). Writing Inventions: Identities, Technologies, Pedagogies. SUNY Press. ISBN 9780791450406 via Google Books.
  19. "Academe: Bulletin of the AAUP". American Association of University Professors. 26 July 1998 via Google Books.
  20. 1 2 Kenny, Sahr (1997). "School Sucks". Archived from the original on 18 April 1997.
  21. SPIN. SPIN Media LLC. October 2003.
  22. MILLER, GREG (1997-09-01). "Download a Paper, Go to Jail?". Los Angeles Times. ISSN 0458-3035. Retrieved 2018-12-04.
  23. Sanchez, Rene (5 November 1997). "University Tries To Pull Plug On Internet Term-Paper mills". The Washington Post.
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