Lambda
Product typeOlive Oil
OwnerSpeiron (Athens, Greece)
Introduced2007
Websitewww.speironcompany.com

Lambda (stylized λ /lambda/) is a Greek luxury olive oil brand, produced by Speiron company, founded in 2007 by Greek entrepreneur Giorgos Kolliopoulos. It is branded as the first luxury olive oil in the world.[1][2] Its brand name originates from the Greek word λάδι (ladi) which means oil in Greek.

Description

Wallpaper magazine mentions the product's stylized packaging.[3][4] The product is marketed to affluent consumers through exclusive distribution channels and word of mouth.[5] It is available in several countries as well as sold online. In 2011, the company signed a direct vendor agreement with Harrods.[6]

  • Acidity: Below 0.3
  • Packaging: 100 ml. & 500 ml. glass bottle - handcrafted gift box packaging
  • Specifications: Cold extraction, superior blend of Koroneiki olive varieties, entirely bottled by hand

In October 2010, the company announced the launch of the Bespoke Lambda, which they call the first personalized olive oil and the most expensive globally.[7]

In December 2014, λ /lambda/ olive oil was included in the most expensive Christmas hamper that broke the Guinness World Record for a hamper.[8]

Awards

Silver Award Medal, New York Festivals 2008.[9] LUX UK Global Excellence Awards, Luxury Olive Oil of 2018.[10] LUX UK Global Excellence Awards, Luxury Olive Oil of 2019.[11]

References

  1. ↑ "Γιώργος Κολιόπουλος: Ο entrepreneur που είδε το ελληνικό λάδι ως "υγρό χρυσό"" (Interview). To Vima (in Greek). Lambrakis Press Group. 8 December 2010. Retrieved 12 September 2013.
  2. ↑ "Lambda: Marketing an "Ultra-Premium" Olive Oil, The olive Oil Times - May 2010". oliveoiltimes.com. Retrieved 23 December 2020.
  3. ↑ λ /lambda/ olive oil, Wallpaper magazine, UK – September 2007 Archived 2010-11-23 at the Wayback Machine
  4. ↑ Packaging News magazine, UK (October 2008). "Design :: Packaging News | Fancy oils' slick new direction". packagingnews.co.uk. Retrieved 23 December 2020.
  5. ↑ "Gourmet Groceries for more, Time magazine, USA - March 2008". time.com. Archived from the original on April 5, 2008. Retrieved 23 December 2020.
  6. ↑ "Ποιο ελληνικό λάδι πουλιέται στο Harrods" (Journal Post) (in Greek). August 2011. Retrieved 16 September 2013.
  7. ↑ "λ /lambda/ Ultra Premium Extra Virgin Olive Oil (500 ml) Bespoke White Gold Plated Edition". gourmetgroceries.com. Retrieved 23 December 2020.
  8. ↑ "The most expensive christmas hamper veryfirst to breaks guinness world records record – Mega Things Business Directory". megathings.com. Retrieved 23 December 2020.
  9. ↑ "Harper's BAZAAR Singapore – Lambda Ultra Premium Extra Virgin Olive Oil, Luxury Insider". luxury-insider.com. July 2008. Retrieved 23 December 2020.
  10. ↑ "Speiron - LUX Life Magazine LUX Global Excellence Awards - Greece 2018". lux-review.com. Retrieved 23 December 2020.
  11. ↑ "Το ελαιόλαδο λ /lambda/ νικητής στα LUX Global Excellence Awards για δεύτερη συνεχόμενη χρονιά – Lambda Ultra Premium Extra Virgin Olive Oil". epixeiro.gr. November 2019. Retrieved 23 December 2020.
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