List of all franchised brands, exclusive licensing, and entities – past and present – of Grupo Cisneros:[1]

Key Cisneros dates

  • 1929 – 1953: D. Cisneros & Cia., a small material-transport business
  • 1953 – 1970: Cisneros Group of Companies
  • 1970 – 2013: Cisneros Group of Companies
  • 2013 – present: Grupo Cisneros
  • 2011 – present: Cisneros Interactive
  • March 2013 – present: Cisneros company split into three business divisions
    • Cisneros Media
    • Cisneros Interactive
    • Cisneros Real Estate
  • April 2014 – present: Cisneros Media Distribution, global distributor of entertainment content
Philanthropies
  • 1968: Diego Cisneros Foundation
  • 1970 – present: Fundación Cisneros
  • 2008 – present: Fundación Tropicalia
  • 2009 – present: Cisneros Corporate Social Responsibility (CSR) Unit

A

  • Actualización de Maestros en Educación (AME):
    • 1998, Fundación Cisneros launches the first professional development program for teachers in Latin America via satellite television and internet
    • 2008, expansion by Fundación Cisneros and Barrick Gold Corporation
  • ADOPEM Bank: 2016, Fundación Tropicalia and ADOPEM Bank launches “Miches Emprende”, a fund to support entrepreneurs in Miches, Dominican Republic
  • Adsmovil, mobile advertising network in Latin America based in Bogota; see Redmas
  • All-American Bottling: 1982, soft-drink bottling
  • Aluyana, C.A.: 1988, aluminum smelting plant in Venezuela
  • America Online, Inc.: 1998, Internet service to Latin America
  • Americatel: 1993, digital communication trunk service in Venezuela
  • Apple Inc.: 1984, exclusive franchise rights in Venezuela
  • Audio.Ad:
    • 2014, RedMas audio advertising network in Latin America and US Hispanic market
    • 2015, launches in Brazil
    • 2016, launches in United States

B

C

  • CADA Automercado: 1975, Venezuela’s first supermarket chain
  • Caracol: 1997, broadcast television network and TV production company in Colombia
  • Caribbean Communications Network Ltd.: 1994, communications and media company in Trinidad and Tobago
  • Cervecería Regional: 1992, acquisition, brewery and beer distributor in Venezuela
  • Cherry Blossom (candy), 1982, exclusive franchise rights in Venezuela
  • Chilevision: 1992, acquisition, Chilean TV network
  • China Central Television (CCTV): 2008, distribution agreement for the 2008 Summer Olympics in Beijing; 2012, agreement at NATPE to exchange documentary assets
  • Cinemakit: 1985, Venezuelan video and film production company
  • Cisneros Media: Cisneros Media production studios in Miami; see Cisneros Studios
  • Cisneros Media Distribution (CMD):
  • Cisneros Studios: 2014, rebranding of Cisneros Media production studios in Miami; see Cisneros Media
  • Cisneros Television: 1996-2001, pay-television channels for international distribution; see Claxson Interactive Group Inc.
  • Claxson Interactive Group Inc.: 2001, merger of Cisneros Television, Ibero-American Media Partners, and El Sitio, multimedia provider of branded entertainment content to Spanish- and Portuguese-speaking audiences worldwide
  • Cl@se:
    • 1996, pan-regional Spanish educational television channel across Latin America, part of DirecTV Latin America deal
    • 2006, expands to Mexico via Mexico’s Latin American Institute for Educational Communication
    • 2007, expands to Peru via Peru's Ministry of Education
    • 2008, expands to Costa Rica via Ministry of Education of Costa Rica and Cable Tica
    • 2008, expands in Mexico via ILCE reach agreement
    • 2009, expands to Dominican Republic via Wind Telecom and the Ministry of Education of Dominican Republic
  • Comarex: 2016, Cisneros Media Distribution international representation deal, Mexican distributor
  • Commerce Union Bank: 1982
  • Coyote Media House: 2014, investment, production company specializing in creating short form digital video for brands
  • Creative Artists Agency (CAA): 2016, representation agreement with for Cisneros Media

D

E

  • Eccelera Holdings: 2000, Brazilian-based investment company focused on telecommunications, media, and technology
  • eHow en Español, 2014: partnership of Cisneros Interactive and Demand Media for the branded digital advertising solutions in Latin America
  • El Sitio: YYYY-2001; see Claxson Interactive Group Inc.
  • Evenflo: 1984, acquisition, baby and children products

F

  • Facebook: 2017, Cisneros Interactive becomes official reseller in Ecuador, Paraguay, Bolivia, and Venezuela[2]
  • FLUVIP: 2015, Cisneros Interactive investment, influencer marketing company focused on Latin America; 2016, launches in Argentina
  • Four Seasons Aspen: 2015, real estate development
  • Four Seasons Hotels and Resorts: 2013, letter of intent for Tropicalia
  • French's: 1982, exclusive franchise rights in Venezuela

G

  • Galerías Preciados: 1984, Spain's largest department store chain
  • Gaveplast: 1970, produces plastic crates, cases and other materials for the retail market and beer and carbonated soft drink industries in South America

H

  • Hamilton Watch Company: 1939, exclusive franchise rights in Venezuela
  • Helados Club Ice Cream Company, later known as Helados Tío Rico, S.A., also known as Tío Rico: 1952, largest manufacturer of ice cream in Venezuela
  • Helene Curtis: 1976, via Laboratorios Fisa beauty products
  • Hispanic Broadcasting Corporation: 2002, acquisition by Univision, radio broadcasting company in the U.S.; see Univision Radio

I

  • Ibero-American Media Partners: 1997-2001, investment fund focused on media, with Hicks, Muse, Tate & Furst, Inc.; see Claxson Interactive Group Inc.
  • Ibero-American Radio Chile: 1998, acquires, consolidates, and operates radio stations in Chile
  • Imagen Satelital: 1997, acquisition by Cisneros Television, pay-television channels in Argentina

J

K

  • Kontextua: 2012, acquisition and merged into RedMas, online advertising network focusing on display, in-text, and in-image ad formats; see RedMas

L

  • Laboratorios Fisa, 1976, produces and distributes beauty products, includes Helene Curtis brand
  • Latcel: 2004, joint venture of Venevisión International and WAU Móvil, wireless content services for U.S. Hispanic market; 2011, becomes mobile advertising network targeting the US Hispanic market; see Cisneros Interactive
  • Liquid Carbonic: 1944, produces carbon dioxide and related products
  • Los Leones del Caracas: 2001, acquisition, baseball franchise in Venezuela

M

  • Maxy’s: 1983, Sears, Roebuck & Company department stores are renamed Maxy's, the country’s largest retail chain store in Venezuela; see Sears, Roebuck & Company
  • Millennial Media: 2013, strategic partnership with Adsmovil, independent mobile advertising and data platform to commercialize advertising solutions in Latin America
  • Minalba: 1986, acquisition, mineral water
  • Miss Venezuela: 1981, beauty pageant
  • Miss Universe Philippines: 2023, beauty pageant in the Philippines
  • Moat: 2015, partnership with Adsmovil to measure viewability
  • MOBIUS.LAB Productions: 2015, Cisneros Media Distribution launches a content development platform with Getty Images Latin America
  • Mobly: 2013-2015, Cisneros Interactive investment Brazilian home furnishing web store, part of Rocket Internet
  • Movida: 2006, first Hispanic mobile virtual network operator in the United States.
  • MuchMusic Argentina: 1998, Cisneros Television acquires music television channel in Argentina and the Southern Cone

N

  • Norge: 1939, exclusive franchise rights in Venezuela
  • Novulu: 2009, Venevisión International entertainment portal

O

  • O’Caña Distributors: 1974, liquor distribution company
  • Open English: 2013-2014, joint venture of Cisneros Interactive and Open English, launch Open English in the United States, targeting US Hispanics and Puerto Rico

P

  • Paternoster Square, 1988: large-scale office and retail complex development in London, managed in partnership with Park Tower Realty, Greycoat and Mitsubishi Estates.
  • Pepsi-Cola: 1940, exclusive franchise rights in Venezuela
  • Pizza Hut: 1983, exclusive franchise rights in Venezuela
  • Playboy TV International: 1998, partnership by Cisneros Television with Playboy Enterprises, Inc.
  • Proyectos Pet, C.A.: 1982, bottle supplier for Hit and Pepsi-Cola beverages in Venezuela
  • Pueblo Xtra International: 1993, supermarket chain in Puerto Rico, U.S. Virgin Islands, and South Florida

Q

R

  • Radiovision: 1974, Venezuela's first national radio network
  • RedMas: 2011, advertising network and mobile ad studio; 2012 became part of Adsmovil; see Adsmovil
  • REO Trucks: 1939, exclusive franchise rights in Venezuela
  • Rodven Group of Companies: 1980, manufactures records, cassettes, video

S

  • San Bernardo: 1986, acquisition, mineral water
  • Sears, Roebuck & Company: 1983, Sears department stores are renamed Maxy’s, the country’s largest retail chain store in Venezuela; see Maxy's
  • Siente Music: 2006, joint venture of Venevisión International and Universal Music Latino (part of Universal Music Group)
  • Spalding Company: 1984, acquisition, sporting goods company
  • Spark Media: 2016, FLUVIP acquires a 60% stake, marketing company in Brazil
  • Story.Ad: 2015, launched by RedMas, native ad platform
  • Studebaker: 1947, exclusive franchise rights in Venezuela

T

  • Tail Target: 2015, joint venture of Cisneros Interactive and Tail Target, data management platform company based in Brazil but located across Latin America and U.S.
  • Televisión Latina: 1982, distributor of Venevisión to U.S. Hispanic market
  • Triton Digital: 2016, Audio.Ad exclusive ad sales representation agreement, audio streaming providers and operators of A2X, an audio ad exchange
  • Tropicalia: 2009, Dominican Republic real estate development with environmental and socially responsible tourism slant
  • Tu clase, tu país: 2014, teacher training program in Dominican Republic and Venezuela

U

  • United Nations Population Fund: 2015, agreement signed by Cisneros Media to contribute to the prevention of teen pregnancy through awareness campaigns
  • UN Women: 2013, memorandum of understanding to contribute to gender equality and the empowerment of women through content production
  • UNICEF: 2012, agreement to contribute to peace education and adolescent development in Venezuela through sports and art
  • Univision: 1992-2007, acquisition, part of three-entity consortium with Jerry Perenchio and Emilio Azcarraga Jean
  • Univision Radio: 2002, radio station; see Hispanic Broadcasting Corporation

V

  • Venemobile: 2007, produces and distributes mobile games and applications
  • VeneMovies: 2006, first full-featured Spanish-language film channel in the U.S.
  • VeneMusic: 2003, Latin music label
  • Venevisión: 1961–present
  • Venevisión Continental: 2000, pay-television network targeting global Spanish-speaking population
  • Venevisión International Theater: 2001, production and distribution of Spanish-language plays
  • Venevisión Plus: 2007, Spanish-language 24/7 worldwide pay-TV channel
  • Venevisión Plus Dominicana: 2010, Dominican Republic
  • Venevisión Studios: 2004, production facility in Miami
  • Videomovil Color, C.A.: 1988, production company
  • VMAS TV: 2012, pay-TV channel in Colombia

W

X

  • Xapp Media: 2016, Audio.Ad launches interactive audio ads

Y

  • Yahoo!: 2012, RedMas becomes Yahoo!’s exclusive advertising representative in Venezuela, Peru, Ecuador and Dominican Republic
  • Yukery Venezolana de Alimentos: 1986, producer and distributor of fruit juices, ketchup, chocolate, baby food, and pasteurized milk

Z

  • Zhejiang Huace Film & TV Co.: 2012, co-production deal of telenovela in China

References

  1. "Cisneros: Our History". Grupo Cisneros.
  2. "Cisneros Interactive firma alianza con Facebook". El Economista (in Spanish). November 29, 2016.
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