Loran F. Nordgren is an American professor of psychology who studies the adoption of new ideas and behaviors. In 2020 he became a professor at Northwestern University's Kellogg School of Management.[1][2] He is the co-author of The Human Element: Overcoming the Resistance That Awaits New Ideas.[3][4]

Nordgren completed a B.A. in psychology, magna cum laude, in 2001 at St. Olaf College. He was a Fulbright scholar[5] and completed a Ph.D. in social psychology with distinction at the University of Amsterdam.[1] He was recognized as one of Poets & Quants’ 40 under 40 business school professors.[6][7] Nordgren is the founder of Candor, a software company that promotes bias-free collaboration and feedback.[8][9] In 2009, he was a social and experimental psychologist and assistant professor at Northwestern's Kellogg School of Management.[10][11]

Nordren received the Theoretical Innovation Award of the Society of Personality and Social Psychology and the De Finnetti Prize from the European Association for Decision Making.[12]

Selected publications

  • Nordgren, Loran; Schonthal, David Alan (5 October 2021). The Human Element: Overcoming the Resistance That Awaits New Ideas. Wiley. ISBN 978-1119765042. OCLC 1293474669.[13]

References

  1. 1 2 "Loran Nordgren - Faculty". Kellogg School of Management.
  2. MacArthur, Kate (15 January 2015). "Why your company might want to rethink the way it generates ideas". Chicago Tribune. Retrieved 28 March 2022.
  3. "Bestselling Books" (PDF). The Wall Street Journal.
  4. "Podcast: Got a Great Idea? Here's How to Get People on Board". Kellogg Insight. 30 August 2021. Retrieved 28 March 2022.
  5. "fulbrightonlineSt. Olaf College - Minnesota - Psychology - Netherlands - 2002".
  6. Todd, Sarah (25 October 2021). "Why people tend to give up on creative projects too early". Quartz. Retrieved 28 March 2022.
  7. "Keep Brainstorming—Your Best Ideas Are Still to Come". Kellogg Insight. 1 April 2021. Retrieved 28 March 2022.
  8. "Author Talks: The forces working against innovation and how to overcome them | McKinsey". Mckinsey.com. Retrieved 28 March 2022.
  9. "The Internet Is Awash In Positive Product Ratings. Here's How To Decipher The Good From The Great". Forbes India. Retrieved 28 March 2022.
  10. Drake, Bennett (2009-07-05). "Temptation". The Boston Globe. pp. K2. Retrieved 2022-12-28 via Newspapers.com.
  11. Neergaard, Lauran (2011-01-09). "Bad habits get wired into our brains". The Boston Globe. pp. A2. Retrieved 2022-12-28 via Newspapers.com.
  12. "De Finetti Prize". EADM.
  13. Dillon, Frank. "Friction theory: Four barriers innovators need to overcome in new ventures". The Irish Times. Retrieved 28 March 2022.
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