Lorraine Twohill at Web Summit 2014

Lorraine Twohill is an Irish marketer who is the CMO of Google.

Early life

Lorraine Twohill is originally from Ireland. She attended Dublin City University and graduated with a joint honors degree in International Marketing and Languages. She currently lives in Palo Alto, California.

Career

After graduation, Twohill worked as a brand manager for Burns Philp from 1992 to 1995.[1] In 2000, she became the head of marketing at Dreamticket.com in London,[2] and in 2001 she joined the European travel site Opodo also in the same role.[3] In 2003, Twohill was hired as Google's first marketer located outside the United States. She held various roles in the company, including running Google's marketing efforts in Europe, the Middle East, and Africa. She ultimately was promoted to become head of global marketing in 2009.[4]

Twohill served on the board of Williams-Sonoma, Inc. from January 2012 to May 2017, and was named Adweek’s Grand Brand Genius.[5]

Twohill currently serves on the board of Palo Alto Networks since April 2019.[6]

References

  1. ↑ "There's more to a doodle when working for Google". Retrieved 4 October 2016.
  2. ↑ "Google hires Opodo's Twohill for marketing strategy". Retrieved 4 October 2016.
  3. ↑ Bacon, Jonathan. "Profile: Lorraine Twohill, Google". Marketing Week. Retrieved 4 October 2016.
  4. ↑ "Technology: Google VP of Global Marketing Lorraine Twohill". Retrieved 4 October 2016.
  5. ↑ "Google Promotes Top Marketer Lorraine Twohill to Senior Ranks". Retrieved 4 October 2016.
  6. ↑ "Palo Alto Networks Appoints Two New Members to Board of Directors". Palo Alto Networks. 15 April 2019.


This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.