"Love"
Shot of Inna wearing a brown jacket against a blue backdrop. Information on the song is superimposed on her.
Single by Inna
from the album Hot
Released16 February 2009
Genre
Length4:14
Label
Songwriter(s)
Producer(s)
  • Barac
  • Bolfea
  • Botezan
Inna singles chronology
"Hot"
(2008)		 "Love"
(2009)		 "Déjà Vu"
(2009)

"Love" is a song recorded by Romanian singer Inna for her debut studio album, Hot (2009). It was released as the second single from the record on 16 February 2009. Written and produced by Play & Win members Sebastian Barac, Radu Bolfea and Marcel Botezan, "Love" is an EDM and house track. Its lyrics revolve around the potential complications related with love. The song was described as containing high-pitched vocals by one reviewer, as well as compared to the work of English rock band New Order. Another critic foresaw the single to be commercially successful.

It was aided by an accompanying music video, which was uploaded onto label Roton's official YouTube channel on 7 May 2009. The clip was filmed near Bucharest, Romania by Bogdan Bărbulescu and portrays a fight between good and evil. For further promotion, Inna also performed "Love" at the Bulgarian event Loop Live in October 2009.[1] Commercially, the song reached the top ten of the charts in Romania, Slovakia, Czech Republic and Hungary.

Release and composition

"Love" was exclusively presented on Romanian website Urban.ro and released to Romanian radio station Radio 21 on 16 February 2009,[3][4] where it was played for the first time during the "Muzica Ta" ("Your Music") radio programme hosted by Marian Soci.[5] The single's radio release had previously been delayed for unknown reasons.[5] On Radio 21's website, a sample of the song was also posted prior to its premiere, while an editor thought that it was Inna's "gift" for her fans for Valentine's Day.[4]

Written and produced by Romanian trio Play & Win members Sebastian Barac, Radu Bolfea and Marcel Botezan, "Love" was released as the second single from Hot (2009), Inna's debut studio album, following her debut song of the same name (2008).[3][6] According to The Hindu's Neeti Sarkar, "Love" is a cadenced song that belongs to the EDM and house genres. Its lyrics talk about "how complicated situations of love can become".[2] Paul Lester of The Guardian noticed "high-on-helium girly vocals" in the composition of "Love" and Hot album track "On and On". He also compared both songs to the work of English rock band New Order, listing their track "True Faith" (1987) as an example.[7]

Reception and accolades

An editor of Romanian magazine Unica predicted the recording to be commercially successful.[8] It reached number four on the Romanian Nielsen Music Control chart, Inna's second consecutive top five hit in the nation after her debut single "Hot" topped the chart in December 2008.[9][10] "Love" also peaked at number five in Slovakia,[11] while further top 10 placements were achieved in Hungary and Czech Republic.[12][13] In Spain, the recording debuted on the Spanish Singles Chart at number 37 as that week's highest debut, while peaking at number 31.[14] "Love" was nominated in the Top 1 Romania 2009 and Girls – The Best Hit 2009 categories at the 2009 Romanian Top Hits Awards,[15] as well as in the Best Song in the Balkans from Romania for 2009 category at the 2010 Balkan Music Awards.[16]

Music video

A screenshot from the music video of "Love", showing Inna between two parties of people dressed in black and white. According to a reviewer, the clip portrays a fight between good and evil, with the singer linking the two worlds by sporting a dress containing colors from both parties.[8]

An accompanying music video for "Love" was uploaded onto label Roton's official YouTube channel on 7 May 2009.[17] It was shot by Bogdan Bărbulescu on 21 April 2009 in an abandoned hall in Bucharest, Romania during the span of 14 hours.[8][18] Filming began at about 8:00 in the morning.[8] According to Unica, Bărbulescu's concept for the video was a fight between good and evil, which he showcased through "impressive" contrasts.[8] Making-of footage of the clip was published on the same day on Urban.ro.[18]

The visual opens with a confluence of black and white flowing water fluxes, followed by a ballerina pirouetting through the air "in a grim decor, full of old machines".[8] Subsequently, a boxer is shown beating a punching bag, while a topless man empties a water bottle onto him and a woman sporting a white hoodie holds a bat in her hands. Later in the video, the aforementioned appear to fight against people masked entirely in black. Near the end, Inna walks among the two parties before they disappear. Interspresed shots show the singer wearing a white leotard with a black corset and a long white veil attached to it, as well as the topless man jumping in the air. Some of the video's scenes are played in slow motion or backwards.[17]

An editor of Unica praised the clip's concept and elaborated: "The link between the two worlds [of good and evil] is made by Inna, who wears a special outfit meant to highlight both the positives and the negative characters. The new video brings us a happy end in which love conquers, as we can see from the title of the single." They also thought that the clip was awaited in "more than 10 countries" due to the success of Inna's precedent single.[8]

Track listing

  1. "Love (Play & Win Radio Edit Version)" – 3:39
  2. "Love (Play & Win Extended Version)" – 5:02
  3. "Love (Original Version)" – 4:14
  4. "Love (UK Radio Edit Version)" – 2:23
  5. "Love (Dandeej Remix)" – 5:15
  6. "Love (DJ Andi Remix)" – 5:44
  7. "Love (eSQUIRE Radio Edit)" – 3:54
  8. "Love (eSQUIRE Club Remix)" – 5:57
  9. "Love (7th Heaven Radio Edit)" – 3:51
  10. "Love (7th Heaven Club Remix)" – 6:35
  11. "Love (Klubfiller Club Remix)" – 6:35
  12. "Love (Klubfiller Dub)" – 6:30

Charts

Release and radio history

Region Date Format Label
Romania[3][4] 16 February 2009 Radio airplay —
United Kingdom[29][30] 1 December 2009 Digital download Ultra
N/A 2011 Promotional CD single 3Beat
United States[31] 1 December 2009 Digital download Ultra
Netherlands[32][33] 13 March 2010 Digital download Spinnin'
2 April 2010 CD single
Italy[34][35] 14 April 2010 DIY
22 April 2010 Digital download
Japan[36] 4 July 2012 Roton

Notes

  1. ↑ This acts as a summary of all versions of the single found on Hot and its digital and CD releases.

References

  1. ↑ "On the road with Inna #16 Bulgaria – Love (Loop Live)". YouTube. 25 November 2009. Archived from the original on 2021-12-15. Retrieved 20 November 2017.
  2. 1 2 Sarkar, Neeti (12 December 2011). "Beat street – Inna – Hot". The Hindu. Retrieved 22 November 2017.
  3. 1 2 3 Scris de Pyuric (16 February 2009). "Premiera single nou Inna – "Love"" [Premiere of Inna's new single – "Love"] (in Romanian). Urban.ro. Retrieved 20 November 2017.
  4. 1 2 3 "Lansare Inna – "Love", luni la Radio 21" [Premiere of Inna's "Love", monday on Radio 21] (in Romanian). Radio 21. Archived from the original on 15 February 2009. Retrieved 20 November 2017.
  5. 1 2 Scris de Pyuric (10 February 2009). "Luni: premiera single nou Inna – "Love"" [Monday: premiere of Inna's new single – "Love"] (in Romanian). Urban.ro. Retrieved 20 November 2017.
  6. ↑ Hot (Liner notes/ CD booklet). Inna. Bucharest, Romania: Roton (Barcode: 5948204431327). 2009.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  7. ↑ Lester, Paul (20 May 2011). "New band of the day – No 1027: Inna". The Guardian. Archived from the original on 24 December 2015. Retrieved 20 May 2011.
  8. 1 2 3 4 5 6 7 "Inna – Love, un videoclip asteptat in peste 10 tari" [Inna – "Love", a music video awaited in over 10 countries] (in Romanian). Unica. 4 May 2009. Retrieved 20 November 2017.
  9. 1 2 "Tânguirile Oceanei, în vârful audienţelor" [Oceana's song is atop the audiences]. Cotidianul (in Romanian). 29 April 2009. Archived from the original on 10 May 2009. Retrieved 8 April 2016.
  10. ↑ "Top 20 by Nielsen – week 50". Uniunea Producătorilor de Fonograme din România. Archived from the original on 21 December 2008. Retrieved 4 November 2016.
  11. 1 2 "ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: insert 201007 into search.
  12. 1 2 "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Rádiós Top 40 játszási lista. Magyar Hanglemezkiadók Szövetsége.
  13. 1 2 "ČNS IFPI" (in Czech). Hitparáda – Radio Top 100 Oficiální. IFPI Czech Republic. Note: Change the chart to CZ – RADIO – TOP 100 and insert 201016 into search.
  14. 1 2 "Inna – Love" Canciones Top 50.
  15. ↑ "Nominalizari Romanian Top Hits 2009 – Music Awards" [Nominations Romanian Top Hits 2009 – Music Awards] (in Romanian). Kristofer. 30 June 2009. Archived from the original on 7 February 2016. Retrieved 7 February 2016.
  16. ↑ "Balkan Music Awards 2010". Balkan Music Awards. Archived from the original on 15 July 2014. Retrieved 21 November 2017.
  17. 1 2 "Inna – Love (Official Video HD)". YouTube. 7 May 2009. Retrieved 29 July 2015.
  18. 1 2 Scris de Pyuric (21 April 2009). "Poze filmări videoclip Inna – "Love"" [Photos from the set of "Love"] (in Romanian). Urban.ro. Archived from the original on 13 May 2011. Retrieved 15 November 2015.
  19. ↑ "WEEK30 20.07-26.07.2009". Bulgarian Association of Music Producers. Archived from the original on 10 December 2010. Retrieved 15 October 2020.
  20. ↑ "Love – Tophitru.com". Tophit. Retrieved 7 July 2015.
  21. ↑ "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Dance Top 40 lista. Magyar Hanglemezkiadók Szövetsége.
  22. ↑ "Nederlandse Top 40 – week 16, 2010" (in Dutch). Dutch Top 40.
  23. ↑ "Inna – Love" (in Dutch). Single Top 100.
  24. ↑ "Listy bestsellerów, wyróżnienia :: Związek Producentów Audio-Video". Polish Dance Top 50. Retrieved 23 October 2016.
  25. ↑ "Dance Top 100 - 2009". Mahasz. Retrieved 23 April 2020.
  26. ↑ "MAHASZ Rádiós TOP 100 – radios". MAHASZ. Archived from the original on 21 September 2013. Retrieved 23 October 2016.
  27. ↑ "Dance Top 100 - 2010". Mahasz. Retrieved 23 April 2020.
  28. ↑ "Top 100-Jaaroverzicht van 2010". Dutch Top 40. Retrieved 23 April 2020.
  29. ↑ Love (Liner notes). Inna. United Kingdom. (Barcode: r4986506): 3Beat Records. 2011.{{cite AV media notes}}: CS1 maint: location (link) CS1 maint: others in cite AV media (notes) (link)
  30. ↑ "Love – EP by Inna on Apple Music". iTunes Store. 1 December 2009. Retrieved 21 November 2017.
  31. ↑ "Love – EP by Inna on Apple Music". iTunes Store. 1 December 2009. Retrieved 21 November 2017.
  32. ↑ "Love (Radio Mix) – Single van Inna op iTunes". iTunes Store. 13 March 2010. Archived from the original on 23 January 2011. Retrieved 21 November 2017.
  33. ↑ Love (Liner notes). Inna. Netherlands. (Barcode: 8712944412192): Spinnin' Records. 2010.{{cite AV media notes}}: CS1 maint: location (link) CS1 maint: others in cite AV media (notes) (link)
  34. ↑ Love (Liner notes). Inna. Italy. (Barcode: 8033993893450): Do It Yourself Music Group. 2010.{{cite AV media notes}}: CS1 maint: location (link) CS1 maint: others in cite AV media (notes) (link)
  35. ↑ "Love – EP di Inna su Apple Music". iTunes Store. 22 April 2010. Retrieved 21 November 2017.
  36. ↑ "ラヴ – Single – イナによるシングル" (in Japanese). iTunes Store. 4 July 2012. Archived from the original on 24 July 2015. Retrieved 21 November 2017.
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