love it!
EditorPaul Carter
CategoriesReal life
FrequencyWeekly
Circulation112,695 (ABC Jul – Dec 2013)[1]
Print and digital editions.
First issue7 February 2006
CompanyACH Publishing
CountryUnited Kingdom
LanguageEnglish
Websitewww.loveitmagazine.co.uk

love it! is a weekly magazine produced in the UK. It was launched on 7 February 2006 by News Magazines Ltd, News International's magazine division.[2]

Entering into the real life category, it is aimed at working-class women aged 18–35, combining inspirational real-life stories with fashion, beauty, travel, crime, health, reviews, food, competitions and quizzes.

The magazine was heavily promoted by The Sun, News International's daily tabloid newspaper.

Change of ownership

The magazine was sold to Hubert Burda Media in December 2008.[3] It was subsequently bought out by Pep Publishing in 2012, and ACH Publishing in August 2015.[4]

References

  1. "ABC Certificates and Reports: Love It!". Audit Bureau of Circulations. Retrieved 7 March 2014.
  2. Fixter, Alyson (22 February 2006). "Why the weeklies led the way in 2005". Press Gazette. Archived from the original on 14 February 2015. Retrieved 7 March 2014. Many eyes were focused on the real-life market, following the launch of IPC's Pick Me Up and Burda's Full House, and as NatMags and News International geared up for Real People and Love It! respectively.
  3. Gallagher, Rachael (11 December 2008). "News International sells Love It magazine to Burda". Press Gazette. Archived from the original on 7 March 2014. Retrieved 7 March 2014.
  4. Pugh, Andrew (17 May 2012). "Hubert Burda UK chief buys Love It! and Full House!". Press Gazette. Archived from the original on 25 August 2014. Retrieved 7 March 2014.


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