Macron S.p.A.
TypePrivate
IndustryTextile
Founded1971 (1971)
Headquarters
Crespellano, Bologna
,
Italy
Area served
Worldwide
Key people
  • Francesco Bormioli
  • (President)
  • Gianluca Pavanello
  • (CEO)
Products
Revenue€ 97.8m (2018)
Number of employees
320
Websitemacron.com

Macron S.p.A. is an Italian sporting apparel company, based in Crespellano, Bologna. It is considered a European leader in the production of active sportswear.[1]

Macron operates in three main business areas:

History

Persepolis' first kit in 2014-15

Macron was founded in 1971 as a distributor of American sportswear brands in Italy.[1] A major expansion of the organization took place in 1994, coincident with relocation and consolidation to Crespellano.[1]

Macron began providing teamwear to professional football in 2001, its first contract being with Bologna.[1] Expansion beyond the domestic Italian market began in 2005.[1]

In 2014, Macron secured a four-year agreement with Bolton Wanderers for naming rights to their home stadium, resulting in renaming in July 2014 to Macron Stadium.[2] Macron supplanted Reebok as the stadium namesake, and will provide the club's kit.[2]

Corporate governance

As of 2014, Macron's chief executive officer (CEO) was Gianluca Pavanello.[3] and the company's president was Francesco Bromioli.[4]

Sponsorships and customers

Macron sponsors or makes a variety of organizations, teams and, events. In many cases, the wording of published accounts does not make a clear demarcation between a case where a team has purchased kit (aka uniforms or strip) versus those whose kit has been provided as a matter of sponsorship. The following is a partial list of these sponsorship/customer relationships.

Associations

Australian rules football

Baseball

Basketball

National teams

Club teams

Cricket

National teams

Esports

  • Switzerland Team BDS

Football

International confederations

  • UEFA (Referee kits only)

International competitions

National teams
Africa
Asia
Americas
Europe
Oceania
Domestic leagues

Referees

Macron is also the official referee kits supplier for the leagues:

Club teams

Albania
Algeria
Angola
Armenia
Aruba
Australia
Austria
Bahrain
Belgium
Belarus
Bosnia and Herzegovina
Bulgaria
Cameroon
Canada
Chile
Croatia
Cyprus
Czech Republic
Denmark
Egypt
England
Ethiopia
Finland
France
Georgia
Germany
Gibraltar
Greece
Hong Kong
Hungary
Iceland
Ireland
Italy
Kazakhstan
Kosovo
Kuwait
Latvia
Lebanon
Lithuania
Luxembourg
North Macedonia
Malawi
Mali
Malta
Morocco
The Netherlands
Norway
Northern Ireland
Oman
Poland
Portugal
Romania
Russia
Rwanda
Saudi Arabia
Scotland
Serbia
Slovenia
Somalia
  • Somalia Raadsan
Slovakia
South Korea
Spain
Sweden
Switzerland
Tahiti
Tunisia
Turkey
Ukraine
United Arab Emirates
United States
Uzbekistan
Wales

Futsal

Domestic Leagues

  • Australia South Australian Futsal League
  • Australia Adelaide Fusion Futsal Club
  • Australia Gepps Cross Knights Futsal Club
  • Australia Pro Futsal Macron state futsal league

Club teams

Handball

National teams

Club teams

Rugby Union

National teams

Club teams

Rugby League

Weightlifting

Volleyball

National teams

Club teams

Wheelchair power hockey

  • Italy Warriors Viadana Wheelchair Hockey

Wrestling

References

  1. 1 2 3 4 5 6 Staff (24 Apr 2014). "Macron who? Bolton Wanderers' new stadium sponsor is one of Europe's top sportswear companies". The Bolton News.
  2. 1 2 "BWFC strike stadium and kit deal with Macron" (Press release). Bolton Wanderers. 25 Apr 2014.
  3. ↑ "Gianluca Pavanello". Bloomberg. Retrieved 12 Feb 2015.
  4. ↑ "Francesco Bormioli, Macron SpA". Bloomberg. Retrieved 12 Feb 2015.
  5. ↑ "Macron ще облича националните отбори по футбол на България".
  6. ↑ "No More Adidas - Georgia Sign Macron Deal".
  7. ↑ "Novo uniforme da arbitragem da CBF é lançado em parceria com a Macron".
  8. ↑ "MACRON NUOVO PARTNER TECNICO DEL CANON SPORTIF DE YOUNDÉ".
  9. ↑ "Accrington Stanley Sign New Kit Deal with Macron - No More Adidas".
  10. ↑ "No More Avec - Bradford City Announce Macron Deal".
  11. ↑ "Dinamo Batumi Sign Macron Deal to Celebrate Centenary - No More Errea".
  12. ↑ "Dee sign with Macron". 14 January 2019.
  13. ↑ "Motherwell confirm deal with Macron". 28 April 2014.
  14. ↑ "Queen's Park: New kit supplier". 20 June 2022.
  15. ↑ "St Johnstone 19-20 Home and Away Kits Revealed".
  16. ↑ "Basel to Leave Adidas for Macron After 10 Years".
  17. ↑ "FC Thun 19-20 Home & Away Kits Released".
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