Maiah Ocando
Ocando hosting Vanity Fair's official viewing party and Tweet Up for the Emmys 2015
Personal information
NationalityVenezuelan
Occupation(s)Entertainer, author, fashion designer, actress, internet personality
YouTube information
Channel
Years active2011–present
Genre(s)Comedy, fashion, beauty
Subscribers790.00 thousand[1]
Total views48.50 million[1]
100,000 subscribers

Last updated: 10 Jul 2022

Maiah Ocando is a Venezuelan actress and Internet personality now living in Los Angeles, California.[2] She studied Fashion Design at the Brivil Institute[3][4] and Filmmaking at the School of Cinema and Television in Caracas.[5] She is the host of the YouTube webshow Visto Bueno and writer of the book series of the same name.[6] She co-created and hosted the online series She Looks Like,[7] hosted "Holiday House"[8] and was featured as a co-host on the TV and online series Vive El Verano for NBC Universo.[9]

In 2014 Ocando signed a talent development deal with Disney-ABC for artist's services as a host for a future television show.[10]

Early work

In 2011, Ocando contributed as a stylist[11] for the world's first online sci-fi series filmed entirely using only mobile phones.[12] The project, titled Planeta N8, was one of three finalists in the P&M Awards 2012,[13] and was developed for the Nokia N8 advertising campaign.[14]

Ocando's first webshow was Umoda TV,[15] covering emerging fashion designers, makeup artists, photographers and supermodels for the region. The series was featured on Planetaurbe TV,[3] the first online TV network for youngsters in Latin America.

Before that, Ocando was a singer, who released a rock-pop album in 2005 titled A través de mis ojos[16] ("Through my eyes"). The album contained ten songs, for which Ocando was the vocalist.[17]

Visto Bueno and other projects

Ocando's Visto Bueno series was nominated for two Streamy Awards 2013 as Best International Series and Series of the Year;[18] in 2014 in Fashion, First Person and Entertainer of the Year categories;[19] and again in 2015 in Fashion.[20] She was the first Latina to be nominated three years in a row,[21] and hers was the only Spanish-speaking show nominated.[22]

Ocando's content was featured on a regular basis on AOL,[23] Huffpost video, and the Uvideos platform.[24] The Venezuelan website La Patilla[25] and the Venezuelan TV channel Globovision also featured her work.[26]

In 2014, Ocando landed a talent deal with ABC[27][28] and moved to LA to continue working on her projects.[10] She also signed a deal the same year to take part in the digital show Gentlemen's Code alongside the rapper Pitbull,[29] accompanied by Shira Lazar, Brittany Furlan, Simone Sheperd and Kandee Johnson. In September 2015, Ocando signed an endorsement deal with Ford Motors U.S.[30] It was also announced that NBC Universo had teamed up with several Latino social media stars to launch the series Vive el Verano, which has Ocando amongst its stars.[31]

For the 2015 Streamy Awards, Ocando was chosen by VH1 to be their promotional image.[32] She also hosted Vanity Fair's official viewing party and Tweet Up for the Emmys in 2015.[33]

In February 2015, Ocando participated as principal speaker at a panel in the We Are Grow Summit pre-treat that took place at the YouTube Space in Los Angeles.[34]

In March 2015 Ocando was invited as a speaker at the SXSW Festival in Austin, Texas to discuss how Latino social stars are better at engaging with audiences, as well as making themselves more appealing to advertisers, networks and studios.[35] In June, she joined forces with Honda to create a song to tell a story on how multicultural millennials in America are shaped by their Hispanic roots and their everyday life. "Mis Dos Mundos" was written by Gabriel Torrelles, Daniel Norman and the L.A band Elah, performed by Ocando, and produced by Torrelles at the Paramount Recording Studios in Hollywood, California. The song received more than 400,000 views on YouTube in the first week.[36]

On November 5, 2015, Ocando was invited to speak at the Women in Entertainment inaugural summit presented by Arclight in partnership with the Geena Davis Institute on Gender in Media and Women in Film, hosted by Gretchen McCourt, EVP of Programming for Pacific Theaters. On the Digital Game Changers panel that closed the summit, Ocando had an inspiring participation, encouraging women to "pick up a camera and start their own youtube channel".[37]

On June 17, 2016 Ocando spoke on the panel "Be a Maker, Not A Taker" at the Voto Latino's Power Summit in Las Vegas, Nevada. This professional development conference educates, engages and empowers American Latino millennials. The conference brings together dynamic leaders to network, explore resources and learn how to grow their careers from cross-industry experts.[38]

In July 2016, Ocando signed a content development deal with Univision. As part of the deal, Ocando and her partner, writer/producer, Gabriel Torrelles, created and starred a portfolio of new series on beauty, fitness, relationships, fashion and DIY projects aimed at multicultural millennial women in America, as well as serve as their digital correspondent, creating innovative social content and formats for platforms such as Snapchat and Facebook Live.[39] In September 2016, Ocando joined the team of Noticias Univision #EdicionDigital,[40] the first network newscast conceived, designed and produced for live simulcast on digital/social platforms plus broadcast television, and the only noon network newscast in the United States.[41]

In December 2016 Dear Maiah, a digital series starring Ocando, premiered. It was developed in collaboration with Fullscreen's AT&T Hello Lab,[42] with Ocando serving also as executive producer and creative consultant for the series. A digital spin on an advice column, Dear Maiah encouraged Ocando's fans to ask her questions relating about everyday life. The show received nearly 3.3 million total video views, and was a finalist for "Best Use Of Instagram" and "Mobile Campaign" at the 9th Annual Shorty Awards in March 2017.[43]

In the spring of 2017, Ocando and Torrelles created one of the first hour-long podcasts in Spanish language in the US. The podcast No sé, dime tú (I don't know, you tell me) comments on pop culture, current events and their lives as immigrants fighting for the American dream in Los Angeles. The podcast was named one of the "9 Latinx Podcasts You Should Be Listening To Right Now" by Latina Magazine.[44]

Books

In 2013 Ocando signed a deal with Editorial Cadena Capriles and launched a collection of six books based on the Visto Bueno series. The collection sold out in six weeks. The digital version of the series reached #1 on Amazon in US, Spain and Mexico, and stayed on the best seller list for several weeks.[6]

Personal life

Ocando is in a longtime relationship with writer and producer Gabriel Torrelles,[45] whom she married in 2014 in Los Angeles, and who is the co-creator and producer of Visto Bueno.[27]

Awards and nominations

Year Nominated Award Result
2013 Streamy Awards 2013 Best International Series Nominated
2013 Streamy Awards 2013 Audience Choice Finalists for Series of the Year Nominated
2014 Streamy Awards 2014 First Person Nominated
2014 Streamy Awards 2014 Entertainer of the Year Nominated
2014 Streamy Awards 2014 Streamy Award: Fashion Nominated
2015 Streamy Awards 2015 Streamy Award: Fashion Nominated
2017 Shorty Awards 9th Annual Shorty Awards: Best Mobile Campaign Nominated
2017 Shorty Awards 9th Annual Shorty Awards: Best Use Of Instagram Nominated

References

  1. 1 2 "About Maiah Ocando". YouTube.
  2. Johnson, Quendrith. "ArcLight Women First-Ever Summit: Gretchen McCourt, Geena Davis, Cathy Schulman & More". Alliance Of Women Film Journalists/. Retrieved 3 July 2016.
  3. 1 2 Martínez Santiso, Andreína. "Maiah Ocando: "Apuesto más al estilo que a la moda"". El Nacional (in Spanish). Archived from the original on 26 January 2013. Retrieved 17 September 2015.
  4. Crisci, Fabiana. "Maiah Ocando: "El buen gusto como el paladar se pule"". Guayoyo en letras (in Spanish). Archived from the original on 26 August 2012. Retrieved 17 September 2015.
  5. Cabello, Anngie. "Solo para ellas: el Visto Bueno de Maiah Ocando". Comunicaciones Dos punto Cero (in Spanish). Archived from the original on 20 September 2014. Retrieved 17 September 2015.
  6. 1 2 "Los libros "Visto Bueno" triunfan en las ventas digitales". Últimas Noticias (in Spanish). Archived from the original on February 2, 2016. Retrieved 21 September 2015.
  7. "She Looks Like: La nueva serie de Maiah Ocando". EstiloVe (in Spanish). Archived from the original on 2 February 2016. Retrieved 1 October 2015.
  8. "MiTú makes a name for itself in Latino creative community". The Daily Dot. 25 December 2014.
  9. Spangler, Todd (30 July 2015). "NBC Universo Pacts With Mitú for 'Vive el Verano' Shortform Series Starring Latino YouTubers". Variety. Retrieved 1 October 2015.
  10. 1 2 Laporte, Nicole. "How MiTú brought modern, latino-focused content to YouTube, and Hollywood". FastCompany. Retrieved 17 September 2015.
  11. "Planetaurbe estrena serie grabada sólo con celular". Extra Anzoátegui. 16 August 2011.
  12. Orozco, Gisela. "Yo Visto Bueno: Consejos prácticos de moda". Vívelo Hoy. Retrieved 21 September 2015.
  13. "Planeta N8".
  14. "Serie juvenil Planeta N8 fue grabada enteramente con equipos Nokia N8". Ciberespacio. Archived from the original on 30 January 2016. Retrieved 21 September 2015.
  15. Ruiz Leotaud, Valentina. "Cruzada web de la moda". Revista Dominical (in Spanish). Archived from the original on 7 October 2012. Retrieved 17 September 2015.
  16. "Todos tenemos un pasado: Maiah Ocando". Erika Tipo Web. Retrieved 21 September 2015.
  17. "Maiah: A través de mis ojos". Sincopa. Retrieved 21 September 2015.
  18. "3rd Annual Winners and Nominees". Streamy Awards. Retrieved 21 September 2015.
  19. "4th Annual Winners and Nominees". Streamy Awards. Retrieved 21 September 2015.
  20. "5th Annual Winners & Nominees". Streamy Awards. Retrieved 21 September 2015.
  21. "Maiah Ocando fue nominada a los Streamy Awards de Hollywood". El Universal (in Spanish). Retrieved 21 September 2015.
  22. "La venezolana Maiah Ocando vuelve a ser nominada a los Streamy Awards". Cochinopop (in Spanish). Retrieved 21 September 2015.
  23. Spangler, Todd (21 January 2014). "AOL Pacts with MiTu, as Hispanic Online Network Keeps Expanding Beyond YouTube". Variety. Retrieved 5 October 2015.
  24. Shaw, Lucas (16 December 2013). "Univision Turns to MiTU for Short-Form Videos About Food, Culture and Beauty". The Wrap. Retrieved 5 October 2015.
  25. "Visto Bueno #23: Cómo vestirte según el tamaño de sus senos, por @MaiahOcando". La Patilla (in Spanish). 15 March 2013. Retrieved 5 October 2015.
  26. "Maiah Ocando te ayuda con tu estilo sin quedarte limpio". El Propio (in Spanish). Archived from the original on 1 February 2016. Retrieved 5 October 2015.
  27. 1 2 Aguilar, Dubrawska. "Venezuelan videoblogger Maiah Ocando to participate in Pitbull's digital series". PanAmerican World. Archived from the original on 6 July 2017. Retrieved 17 September 2015.
  28. "Venezolana formará parte de Gentlemen's Code, nuevo proyecto de Pitbull". Últimas Noticias (in Spanish). Archived from the original on 15 October 2014. Retrieved 17 September 2015.
  29. "El nuevo dueto de Pitbull no será musical…". E! Online. 13 October 2014. Retrieved 21 September 2015.
  30. "Maiah Ocando firma como imagen de importante marca de automóviles en Estados Unidos". La Patilla (in Spanish). 10 March 2014. Retrieved 21 September 2015.
  31. Contreras, Milly. "NBC Universo Teams up With Mitú's Latino YouTube Stars for New Series 'Vive el Verano'". Latinpost. Retrieved 21 September 2015.
  32. "La Venezolana Maiah Ocando conducirá la viewing party oficial de los Emmys 2015". Noticiero Venevisión. Archived from the original on 31 January 2016. Retrieved 21 September 2015.
  33. "Maiah Ocando conducirá la "Viewing Party" de los Emmy". 2001. Retrieved 21 September 2015.
  34. Bell, Vanessa. "All-Star YouTube Vloggers To Speak at #WeAllGrow Pre-treat". #WeAllGrow. Archived from the original on February 6, 2015. Retrieved 4 October 2015.
  35. "SXSW Schedule: Social Stars to Super Stars: Latinos on the Rise". SXSW. Retrieved 1 October 2015.
  36. "Mis Dos Mundos - Maiah Ocando [Official Music Video]". YouTube. Retrieved 4 October 2015.
  37. Blount, Joresa. "Arclight Cinemas & Geena Davis Institute Present The Women In Entertainment Summit". Presspass LA. Retrieved 23 October 2015.
  38. "VL Power Summit 2016". Voto Latino. Archived from the original on 3 August 2016. Retrieved 4 July 2016.
  39. Parga, Monica. "Conoce a Maiah Ocando, en preguntas de 10 segundos y sin filtro". Univision.com. Retrieved October 7, 2016.
  40. PR, Univision. "Univision estrena noticiero digital multiplataforma: revive la primera emisión". Univision.com. {{cite web}}: Missing or empty |url= (help)
  41. "Univision News Breaks New Ground with Launch of First Newscast Conceived and Produced for LIVE Simulcast on Five Different Platforms – "Noticiero Univision Edición Digital"". Univision.com. Archived from the original on October 9, 2016. Retrieved October 7, 2016.
  42. "AT&T Hello Lab Teams With Social Media Stars For Three New Shows On Instagram". Tubefilter. November 2016. Retrieved March 21, 2017.
  43. "The Ninth Annual Shorty Awards". Shorty Awards. Retrieved March 21, 2017.
  44. "9 Latinx Podcasts You Should Be Listening To Right Now". Latina. Retrieved November 1, 2017.
  45. "Maiah Ocando y Gabriel Torrelles". El Universal (in Spanish). Retrieved 17 September 2015.
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