Early career

In 2001, Jones founded Userplane, a Los Angeles-based company that provides instant messaging and other applications for companies such as Myspace and Honda. In 2006, Userplane was acquired by AOL.^[6] In 2005, Jones began angel investing, primarily focused in the Los Angeles area. He has personally invested in more than 30 startups.^[7] In 2008, Jones launched Tsavo Media, an online media network company which was later sold to Cybernex for $75 million.^[8]

Myspace

In 2010, Jones was hired as the CEO of Myspace where he was tasked with the company’s relaunch, one of the more high-profile turn-around challenges in the industry.^[9] This included stabilizing a historically negative traffic and user trend, reducing the operational cost of the business by nearly 90 percent, and pivoting the product from its legacy as a social network to a social entertainment destination,^[10] then selling the business on News Corp’s behalf to SpecificMedia.^[11] Jones left Myspace in the summer of 2011.^[12]

Science Inc.

In 2011, Jones launched technology startup studio Science Inc.^[13][14] Jones spent much of his time working with the companies’ CEOs and investors on strategy, growth and business development.^[15] In 2011, Dollar Shave Club launched with investments from Science Inc. Science was Dollar Shave Club’s first investor, before the startup raised a $1 million seed round in March 2012.^[16]

Other startups that have come from Science include Liquid Death, where Jones sits on the board; DogVacay (acquired by Rover); HelloSociety (acquired by The New York Times); HomeHero; FameBit (acquired by Google and rebranded as YouTube BrandConnect);^[17] Delicious; Playhaven (acquired by RockYou); Kyoku (acquired by TheFeed); and Quarterly.^{[16][18][19][20][21][22][23][17][24]} His exits in 2016 included Science portfolio companies HelloSociety (acquired by The New York Times),^[17] and Dollar Shave Club (acquired by Unilever).^[25]

In 2017, Science Inc. launched its initial coin offering for its blockchain-focused incubator, Science Blockchain. It was the first incubator to do so.^[26]

In February 2018, Science Inc. closed on $75 million for its venture fund with traditional limited partners, including a fund of funds, sovereign wealth funds, foundations, and other institutional investors.^[27] The capital will be used to back breakaway companies coming out of Science's incubators, co-invest in deals that were not seeded by Science, and will be used to co-invest alongside other venture investors.^[27]

Science Blockchain

In September 2017, Science Inc. announced Science Blockchain, an incubator focused on blockchain-based companies, funded through an initial coin offering (ICO).^[28] The offering falls within U.S. Securities and Exchange Commission (SEC) private placement exemptions from registration under Regulation D (SEC) and Regulation S.^[26] The ICO only allows accredited investors to buy tokens in the ICO.^[26] The ICO offering is being managed by The Argon Group, via its subsidiary Argon Investment Management LLC, under the Regulation D Section 506(c) exemption from registration issued by the U.S. Securities and Exchange Commission.^[26]