Miss Nigeria
Formation1957
TypeBeauty pageant
HeadquartersLagos
Location
Pageant organiser
Daily Times
Websitemissnigeria.ng

Miss Nigeria is an annual pageant showcasing positive attributes of Nigerian women, and awarding university scholarships.[1][2] The winner emerges winner portrays exemplary qualities and serves as a role model for young women in the country. The pageant is currently organised by Daily Times.[3]

The current titleholder is 18-year-old hijab model Shatu Garko who represented the North-East, and is the first Muslim winner.[4]

History

The then-Nigerian Printing and Publishing Company - publishers of national newspaper Daily Times - established the Miss Nigeria franchise which originally started as a photo contest in 1957.[5] Contestants submitted photographs to the publication's Lagos office where finalists were shortlisted; those successful were invited to compete in the live final - which at the time did not include a swimsuit competition - at the Lagos Island Club. UAC employee Grace Oyelude won the maiden edition of Miss Nigeria, and would later use part of her £200 prize money to travel to England where she studied Nursing.[6]

Contrary to popular belief, Julie Coker was not the first Miss Nigeria – the school teacher had actually won Miss Western Nigeria. However, she did compete in the contest the year after Oyelude's reign, but lost to office clerk Helen Anyamaeluna.[7] Former seamstress Nene Etule remains the only non-Nigerian to have won the contest; she was eligible as the Southern Cameroons were under Nigerian constitution in 1959.[8] The following year the contest was briefly renamed 'Miss Independence' to commemorate the country's independence from British rule, and WNTV continuity announcer Rosemary Anieze was crowned in a ceremony which included Coker as one of the judges.[9]

After the new millennium, Miss Nigeria became a shadow of its former self, and the contest was placed on hold in 2004. Prior to this, no winner was crowned after Clara Ojo's victory from 1994 to 1998 due to the organiser's incapability to convene a pageant during this time. To date, Ojo remains the longest-serving Miss Nigeria (Although no contest was held from 2004 to 2010, Ene Lawani had already ceased ceremonial duties long before the franchise was purchased from the Daily Times. Similarly, no winner was crowned for seven years after Stella Owivri until the pageant was revamped in 1977 when reigning Miss World Cindy Breakspeare crowned Toyin Monney).

In 2010, after a six-year attempt, AOE Events and Entertainment, headed by former MBGN Nike Oshinowo were brought into the Miss Nigeria franchise by Daily Times.[10][11] For the first time in its history, entry was open to women in the diaspora,[12] and inspired by Miss America, Oshinowo relaunched Miss Nigeria as a scholarship programme which offered free tuition to first, second, and third-place winners, with the Miss Nigeria titleholder receiving a scholarship to study at any university worldwide.[13] The new Miss Nigeria now included a reality show The Making of a Queen which saw contestants compete in various tasks synonymous with Nigerian women including cooking on outdoor firewood stoves, hostessing, and haggling with market traders, with a number of contestants facing eviction each week.[14] Evening gowns were made from traditional African fabrics and, most notably, the swimsuit competition was discontinued.[15] The pageant ran for two years before the organisation of the pageant was taken over by Beth Model Management CEO and former Miss Nigeria UK, Elizabeth Elohor Isiorho in 2012.[16] Elizabeth stopped organising the pageant in 2014.[17]

In 2016 Miss Nigeria established the Green Girl Project, a community development initiative aimed at empowering young women to become facilitators of sustainable practices towards ensuring a clean and peaceful environment. It also aims to give young women a platform to become agents of change for the environment.[18]

International level

In 1963, Miss Nigeria 1962 Yemi Idowu became the first winner to represent the country at Miss United Nations where she reached the semi-final.[19] The following year, salesgirl Edna Park became the only Miss Nigeria at Miss Universe, but is best remembered for disrupting the evening when she collapsed on stage after failing to reach the top fifteen. She was carried away by policemen and contest officials,[20] and spent the night in a Miami hospital under sedation where she was consoled by Nneka Onyegbula, wife of the Nigerian ambassador, who reportedly stated "All the judges are white, and they aren't really competent to judge dark girls' beauty". Since Park, no other Miss Nigeria has competed at Miss Universe,[21] although the country returned to the international stage when Art student Rosaline Balogun became the first official Miss Nigeria at Miss World in 1967. No pageant was held in 1969, yet London-based secretary Morenike Faribido (née Coker) was handpicked to use the "Miss Nigeria" title and represent the country at Miss World.[22]

Several Miss Nigeria winners were expected to compete at Miss World but never attended due to lack of sponsors, including Syster Jack (1980), Rita Martins (1983), and Rita Anuku (1986). Schoolteacher Rosemary Okeke (1985) was the last Miss Nigeria at Miss World, while Law student Nwando Okwuosa (2003) was the last to compete internationally at Miss International.

With the gradual demise of Daily Times and rivalry with Sliverbird's Most Beautiful Girl in Nigeria, Daily Times lost their license to send delegates to Miss World and Miss Universe.[23]

Competition

Contestants are required to be unmarried, childless, and not pregnant, with a good command of English, and of Nigerian citizenship. They should be between the ages of 18 and 25 years old, of good health, and of good character with no tattoos or piercings apart from ears.

The competition starts with a call to entry where interested participants acquire registration forms before screening exercises commence. Judges select a number of contestants for orientation camp lasting a total of 2–3 weeks where contestants are given tasks to test their skills in different areas. They are also given training in various activities to empower them, develop their entrepreneurship skills, and expose them to different industries enabling them to understand and begin to learn the role of an ambassador. Originally, contestants were given numbers during live shows, but this was changed in 2010 when they each represented Nigerian states. For the 2013 edition, they represented their respective individuality – each contestant had their name printed on their sash, and only twenty-one of the thirty-six semi-finalists competed in the final.[24] In 2015, the contestants once again represented states.

Prizes for the winner vary each year; as of 2013 this includes ₦3,000,000, a luxury car, the Miss Nigeria diamond-encrusted crown, an apartment for the duration of the winner's reign, and a modeling contract with Beth Model Management. The full scholarship now extends to higher institutions in the country only.[25] Throughout the year, the winner is sponsored by several prestigious organisations, and may land endorsement deals.[26]

Criticism

Former pageant manager Yomi Onanuga told an interviewer in 2006: "We are tired of seeing girls on stage after two weeks in camp, and having much fun, all we see is that they ask them [questions] and they win. Two months after, somebody asks her the same question, she cannot answer, and people begin to ask, Where did she get her crown from?".[27] English Literature student Ibinabo Fiberesima was unable to name the vice-chancellor of the University of Ibadan which she attended during the Miss Nigeria 1991 interview session.[28] She has claimed in numerous interviews and on her former website that she had competed in 1997,[29][30][31] but this statement is questionable as no contest was held that year; Clara Ojo held the title from 1994 to 1998 when she crowned her successor Regina Nnawunbar. Fiberesima had actually competed in 1991, finishing second behind Bibiana Ohio.

In 1988, dark-skinned trainee caterer Stella Okoye crowned her successor Wunmi Adebowale who was also dark,[32] thus breaking a long line of light-skinned winners, yet Okoye's reign had not been without controversy. Fellow contestant Omasan Buwa told The Punch in 2011 "There was a big uproar and they had to take her out with police escort[s]. The audience felt she was very dark."[33]

The mediocre prizes, along with the lack of endorsements and connections, were a cause for concern before the new millennium. Alice Ad'epe, who won in 1963, told the Idoma Voice "After my reign, that was end of the story. There was no follow up, nobody cared to know how I was faring. Things were no longer rosy. I was abandoned, so I decided to return home."[34] 1993 winner Janet Fateye stated "People thought I was raking in all the money there was, but that wasn't the case. The prize money at the time was a mere N12,000, given to me at N1,000 a month. Yes, I got the car prize that was being serviced by Daily Times, but then I had to buy petrol!"[35] Millennium queen Vien Tetsola reportedly resided in accommodation hardly matching her status as reigning Miss Nigeria.[36]

The Guardian came under fire for misrepresenting the Miss Nigeria brand in 2011 when Theatre Arts student and former MBGN runner-up Sandra Otohwo was billed as "Miss Nigeria 2009" by their sister publication Allure. Otohwo, who had represented Nigeria at Miss Universe 2009, posed for photographs in a bikini which enraged the Miss Nigeria organisers who promoted their swimsuit-free pageant as a wholesome institution. They also pointed out that the competition was dormant from 2004 to 2010, therefore making it impossible for the organisers to have crowned a queen in 2009. The Guardian later apologised and printed the organisers' letter in a subsequent issue.[37]

For the first time in the pageant's history, 18-year-old Shatu Garko became the first practising Muslim to win the title,[38] but her victory was met with opposition from Hisbah, a Muslim purist group in Northern Nigeria. Hisbah criticised Garko's participation in the pageant, claiming it was against Islam, and her action potentially served as an inspiration for other ladies to imitate her actions. In an interview with BBC Hausa, Kano state Hisbah board chairman, Muhammad Harun Ibn-Sina, stated pageantry was against the teaching of Islam, and her parents would be invited to a meeting with the Hisbah board to remind them of their responsibilities and Islamic injunctions.

Scandals

Toyin Monney, a single mother who withheld information regarding her actual age (She was said to be 32), was banned from competing at Miss World, leaving no time to process a visa for Miss Nigeria's second-place winner. Miss Nigeria 1981 Tokunboh Onanuga was accused of forging the WAEC certificate she used to gain admission into the University of Lagos,[39] and was subsequently expelled by the institution; in 2011, WAEC confirmed on their Twitter account that Onanuga had committed fraud.[40]

Binta Sukai's eligibility to compete in 1990 was questioned when she was rumoured to be non-Nigerian. It was later confirmed that the aspiring fashion designer was only one-quarters Scottish.

In 2001, City People revealed the reigning Miss Nigeria, thirty-year-old Valerie Peterside, had lied about her actual age (She had told organisers she was twenty-five) and forged her university qualifications (She was reportedly expelled from Ahmadu Bello University before graduation due to examination malpractice).[41] Following an investigation by several prominent Nigerians including former Daily Times editor Tony Momoh and former Miss Nigeria contestant Julie Coker, a decision was made to dethrone her. Peterside, who had competed the previous year (Again as a 25-year-old), fought to keep the crown, but was forced to resign, allowing the first runner-up, Applied Chemistry student Amina Ekpo, to take over.[42][43]

Despite her popularity as Miss Nigeria 2002, International relations graduate Sylvia Edem attracted further media attention when it was rumoured she had forged her date of birth to compete, like Peterside before her. It was believed that Edem was thirty years old, until an investigation confirmed she was indeed twenty-three.[44]

Titleholders

Miss Nigeria 2019 Beauty Tukura competing as Miss Taraba
Year Title Holder Region/State of origin* Notes
1957 Grace Atinuke Oyelude Northern Region Now retired from nursing
1958 Helen Anyamaeluna † Mid-West Region
1959 Nene Etule Victoria (Non-Nigerian) Now Nene Malafa[45][46]
1960 Rosemary Nkem Anieze also known as "Miss Independence" Mid-West Region Now Rosemary Anieze-Adams, worked in TV and radio
1961 Clara Ifeoma Emefiena Mid-West Region
1962 Yemi Idowu† Western Region Later Yemi Majekodunmi; was semi-finalist at Miss United Nations [47]
1963 Alice Alache Akla Ad'epe Northern Nigeria First Idoma winner
1964 Edna Park Mid-West Nigeria First Nigerian at Miss Universe[48]
1965 Anna Eboweime[49] Mid-West Nigeria
1967 Rosaline Yinka Balogun Western State First undergraduate to win pageant; First official Miss Nigeria at Miss World
1968 Foluke Abosede Ogundipe† Western State
1970 Stella Owivri †[50] Also known as "Miss New Nigeria" Mid-Western State
1977 Toyin Edna Monney Lagos Oldest winner (32)
1978 Irene Omagbemi Lagos
1979 Helen Prest Bendel Later Helen Prest-Davis and now Helen Prest-Ajayi; lawyer, author and columnist[51]
1980 Syster Esther Jack Rivers
1981 Tokunbo Onanuga dethroned Lagos Dethroned after false WAEC results were discovered[52]
1982 Rita Baraleye Martins resigned Rivers
1984 Cynthia Oronsaye Bendel
1985 Rosemary Nkemdilim Okeke Imo Later Rosemary Wright; last Miss Nigeria at Miss World, now fashion designer[53]
1986 Rita Anuku †[54] Bendel
1987 Stella Okoye Imo
1988 Adewunmi Adebowale Lagos Now Wunmi Ogunbiyi; manager with Zenith Bank[55]
1990 Binta Sukai Kaduna
1991 Bibiana Ohio-Esezeoboh Bendel Former actress, now real estate agent and voice artist[56]
1993 Janet Olukemi Fateye Lagos Now Janet Gabriel; IT consultant[57]
1994 Clara Nosakhare Ojo Edo Longest-serving Miss Nigeria; now Pastor Clara Kolawole
1998 Regina Nnawunbar Abia
2000 Vien Bemigho Tetsola also known as the "Millennium Queen" Delta Now known as Israel Shepherd; pastor
2001 a Valerie Ama Peterside dethroned Rivers Dethroned for forging age and qualifications
2001 b Amina Eyo Ekpo replaced Peterside Akwa Ibom Now applied chemist[58]
2002 Sylvia Ansa Edem Cross River First South-South winner; now Sylvia Emechete, businesswoman
2003 Nwando Okwuosa Anambra Last Miss Nigeria to compete at international level
2004 Ene Maya Lawani Benue Now fashion designer specializing in headgear[59]
2010 Oluwadamilola Agbajor Delta
2011 Oluwafeyijimi Modupeola Sodipo Ogun
2013 Ezinne Akudo Anyaoha Imo Now lawyer and activist
2015 Pamela Lessi Peter-Vigboro Rivers First Ogoni winner; now professional photographer
2016 Chioma Stephanie Obiadi Anambra Previously Miss Earth Nigeria 2016
2017 Mildred Peace Ehiguese Adamawa First North-Eastern winner
2018 Chidinma Leilani Aaron Enugu
2019 Beauty Etsanyi Tukura Taraba First winner from Taraba State
2021 Shatu Sani Garko Kano First Muslim winner
  • Denotes Region/state of origin during time of coronation

Notable contestants

Miss Nigeria 2004 runner-up Ufuoma Ejenobor would later be named Miss Earth Nigeria
Miss Nigeria 2017 finalist Damilola Bolarinde is currently TNQ

Notes:

  • † Now deceased

Unofficial title holders

  • Veteran broadcaster Julie Coker is often described as the first Miss Nigeria, but she actually won Miss Western Nigeria.[65]
  • In 1963, Miss Nigeria crowned their first ever Idoma winner Alice Ad'epe, yet a different pageant, Miss Nigeria World, was organised to select a Miss World delegate. 16-year-old Martha Bassey emerged winner despite reservations from the judges who described the contestants as "too ugly", but Miss World organisers disqualified her on age grounds. Eric Morley had confirmed no suitable Nigerian representative had been selected, but first runner-up Gina Onyejiaka became the first ever Nigerian delegate after flying to London at her own expense (Miss World organisers Mecca Dancing refused to pay for her flight to avoid accusations of favouritism). Although Miss World accepted her as a contestant, the Nigerian High Commission refused to acknowledge Onyejiaka.[66]
  • In 1966, after Miss Nigeria failed to send a representative to Miss World (No contest was held in Lagos that year), London-resident Uzor Okafor was disqualified after the deputy Nigerian High Commissioner, Latif Dosumu, refused to sign her registration form as required by the Miss World Organisation, claiming the High Commission did not endorse pageants and were therefore unable to lend official support.[67] Okafor had described her participation as a gesture of goodwill, and argued the High Commission had assured her she could register as an official candidate, but Dosumu denied the claim. Okafor, who had given birth to one of her two daughters seven months prior, was ordered to leave the competition immediately (Married women were allowed to compete in Miss World before the early 70s). Okafor later stated she regretted her involvement with the pageant, and revealed she had been urged to compete by her British husband Bruce Newman.[68]
  • No competition was held in 1969 due to the Nigerian Civil War, but Morenike Faridibo was selected as an unofficial Miss Nigeria in a ceremony held in London.[69]
  • Shortly after Agbani Darego's victory at Miss World, Miss Nigeria 2001 Amina Ekpo took legal action against her MBGN counterpart, accusing Darego of misrepresentation and fraudulently presenting herself as "Miss Nigeria" at the international pageant without authorisation (At international level, MBGN representatives were billed as "Miss Nigeria"). Former Daily Times managing director Onukaba Adinoyi Ojo, who had famously described MBGN winners as "lowly-rated queens" supported the $10,000,000 lawsuit, stating "We will do everything possible to make sure we prevent people from tampering with a patented pageant like Miss Nigeria, [and] will not allow anybody to misrepresent us."[70]

Difference between Miss Nigeria and MBGN

The Most Beautiful Girl in Nigeria (MBGN) pageant is organised by the Silverbird Group while Miss Nigeria is currently handled by Daily Times (Folio). The Miss Nigeria swimsuit competition was scrapped in 2011, but this feature remains popular at MBGN.[71] Another notable distinction is only MBGN contestants automatically become representatives at international pageants.[72]

Miss Nigeria 2002 finalist Queen Nwokoye starred in a Nollywood movie titled 'Miss Nigeria as the eventual winner
  • The 2004 movie Miss Nigeria features actress Queen Nwokoye, who had previously competed in the real-life pageant, reaching the grand final; her character wins the fictional version. Stephanie Okereke, who had placed third in rival pageant MBGN, plays a rival contestant who places second.[73]

References

  1. ↑ "Full List of Miss Nigeria 2016 Contestants Released - ONLINE DAILYS". 16 December 2016. Retrieved 27 October 2021.
  2. ↑ "Brand Icon Image - Latest Brand, Tech and Business News: 44th Miss Nigeria Set to hold December - Organizers". Brand Icon Image - Latest Brand, Tech and Business News. Retrieved 27 October 2021.
  3. ↑ "Miss Taraba becomes 43rd Miss Nigeria - P.M. News".
  4. ↑ 18-year-old Hijab Model Wins Miss Nigeria
  5. ↑ "History of Beauty Pageants in Nigeria: The Good, Ugly and the Untold Sides". Models Naija. 27 July 2017. Retrieved 24 June 2021.
  6. ↑ My Reign As First Miss Nigeria
  7. ↑ In My Time, We Knew Nothing About Genotype
  8. ↑ Cameroon Political Story
  9. ↑ "Enahoro's humour made me fall in love with him". Archived from the original on 23 January 2016. Retrieved 26 September 2012.
  10. ↑ "Between Brand Owners and 'Miss Nigeria'". Thisday. Lagos, Nigeria. 18 July 2010. Archived from the original on 14 September 2012. Retrieved 30 May 2012.
  11. ↑ Olukole, Tope (19 June 2010). "Miss Nigeria Returns After Six Years •To Hold in Three Continents". Nigerian Tribune. Ibadan, Nigeria. Archived from the original on 15 June 2013. Retrieved 30 May 2012.
  12. ↑ Nigeria: Miss Nigeria Pageant Returns
  13. ↑ "Feyijimi Shodipo Embraces Fashion". Archived from the original on 24 December 2012. Retrieved 4 March 2013.
  14. ↑ Miss Nigeria casting holds in Abuja today
  15. ↑ Miss Nigeria Pageant... Showcasing Beauty, Brains and Culture
  16. ↑ Nigerian beauty pageants still evolving -Elohor Aisien
  17. ↑ "Elohor Aisien's exit from Miss Nigeria pageant". The Nation. 8 March 2014.
  18. ↑ "Our Projects".
  19. ↑ Eazzycom. "Looking back on the historic Miss Nigeria pageant". www.missnews.com.br (in Brazilian Portuguese). Retrieved 24 June 2021.
  20. ↑ Miss Nigeria Not Selected
  21. ↑ Miss Universe:Beauty
  22. ↑ Reflections of a Departed Beauty Queen
  23. ↑ Men Are Scared of Me Archived 27 March 2012 at the Wayback Machine
  24. ↑ "As Elohor Aisen Hosts Miss Nigeria". Archived from the original on 16 June 2013. Retrieved 16 June 2013.
  25. ↑ "Miss Nigeria Beauty Pageant Calls for Entry". Archived from the original on 28 November 2012. Retrieved 4 March 2013.
  26. ↑ Miss Nigeria Pageant... Showcasing Beauty, Brains and Culture
  27. ↑ "Miss Nigeria organiser speaks to The Sun". Archived from the original on 30 December 2006. Retrieved 29 April 2008.
  28. ↑ It's Not Easy Being A Single Mother –Bibiana Ohio
  29. ↑ I Was Destined to Be an Entertainer
  30. ↑ My past turned me into a new person Archived 8 January 2014 at the Wayback Machine
  31. ↑ "Ibinabo Prepares For Miss Earth Nigeria". Archived from the original on 12 January 2014. Retrieved 8 January 2014.
  32. ↑ The Role of Women – Ebony Magazine
  33. ↑ I was a tomboy–Omasan Buwa Archived 2 April 2012 at the Wayback Machine
  34. ↑ 73-year-old Alice Adepe, Miss Nigeria 1963 tells the shocking story of her life
  35. ↑ Janet Gabriel, Miss Nigeria 1993
  36. ↑ New Miss Nigeria
  37. ↑ Miss Nigeria beauty pageant
  38. ↑ Shatu Garko is First Hijabi Miss Nigeria
  39. ↑ On Parade
  40. ↑ queen, her age, and tale bearers
  41. ↑ Peterside Dethroned
  42. ↑ "Amina Ekpo is named new Miss Nigeria 2001". Archived from the original on 2 May 2005. Retrieved 19 March 2008.
  43. ↑ "Stripped of her Crown". Archived from the original on 29 November 2012. Retrieved 15 June 2012.
  44. ↑ Sylvia Edem in age scandal
  45. ↑ Chief Etule
  46. ↑ Pittsburgh Press
  47. ↑ Miss United Nations[usurped]
  48. ↑ Edna Park Interview
  49. ↑ Former Beauty Queen Wants Stiffer Penalties Against Prostitution Trafficking
  50. ↑ Stella Owivri at Miss World
  51. ↑ "Helen Prest and Her Daughter". Archived from the original on 13 May 2012. Retrieved 5 March 2013.
  52. ↑ "Stripped of her Crown". Archived from the original on 29 November 2012. Retrieved 15 June 2012.
  53. ↑ Why My Marriage Crumbled
  54. ↑ Rita Anuku, 1986 Miss Nigeria dies
  55. ↑ I See Myself as a Change Driver
  56. ↑ "Bibiana Court Document". Archived from the original on 23 January 2016. Retrieved 15 April 2013.
  57. ↑ Neophonics
  58. ↑ "Amina Ekpo". Archived from the original on 2 July 2015. Retrieved 2 July 2015.
  59. ↑ Rising Profile
  60. ↑ I Want to Give Hope to the African Child
  61. ↑ "Julie Coker interview". Archived from the original on 23 January 2016. Retrieved 26 September 2012.
  62. ↑ Joan Okorodudu
  63. ↑ The Lie Sylvia Nduka Told
  64. ↑ Controversies Still Trailing Sylvia Nduka
  65. ↑ FAB News: Chief Ebenezer Obey's 70th Birthday Party in London
  66. ↑ Miss World 1963[usurped]
  67. ↑ Miss World Contestant Review
  68. ↑ Nigerian Entry for Miss World Disqualified
  69. ↑ Remembering a Mother's Well-Lived Life
  70. ↑ Fellow Nigerian's 10-million-dollar suit hangs on Miss World
  71. ↑ Miss Nigeria Returns after 6 years, without swim wear segment
  72. ↑ Being a Beauty Queen is Huge Responsibility
  73. ↑ I've Not Kissed For Real in Movies
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