Natoora Ltd
TypePrivate
FounderFranco Fubini
HeadquartersLondon, United Kingdom
Area served
London, Paris, New York City, and Copenhagen

Natoora is a high-end greengrocer serving parts of the United Kingdom, the United States, France, and Denmark.[1][2][3] Founded by Franco Fubini in 2004 as an online produce market for chefs and restaurants, Natoora expanded delivery operations to home cooks in 2020 during the COVID-19 pandemic via a mobile app.[4][5][6] The company also operates a series of brick and mortar shops in London, Brooklyn, and Copenhagen.[7][8][9] The company holds a Royal Warrant.[10]

In 2021 Natoora launched a podcast titled "Transform the Food System", that has interviewed farmers and chefs including Magnus Nilsson, Dan Barber, and Alice Waters.[11]

References

  1. ↑ "Natoora - Fruit & Vegetables Grown for Flavour". www.natoora.com. Retrieved 2022-07-19.
  2. ↑ Nelson, Eshe (2022-01-17). "In London Shops, Greek Cheese, Sicilian Citrus and British Headaches". The New York Times. ISSN 0362-4331. Retrieved 2022-07-19.
  3. ↑ Tsang, Amie (2019-09-19). "How Brexit Could Break Britain's Food Chain". The New York Times. ISSN 0362-4331. Retrieved 2022-07-19.
  4. ↑ "Buenos Aires Times | Revolutionising the global food system". www.batimes.com.ar. Retrieved 2022-07-19.
  5. ↑ Force, Thessaly La (2022-04-28). "At a Brooklyn Brownstone, an Easter Dinner That Bucked Tradition". The New York Times. ISSN 0362-4331. Retrieved 2022-07-19.
  6. ↑ "Natoora Pivots Food Distribution For A New Reality". Bklyner. 2020-07-15. Retrieved 2022-07-19.
  7. ↑ Gilbert2019-06-19T10:14:00+01:00, Helen. "Natoora expands with fifth grocery store and café". The Grocer. Retrieved 2022-07-19.{{cite web}}: CS1 maint: numeric names: authors list (link)
  8. ↑ Turnbull, Tony. "Posh fruit and veg: Would you pay £10 for a mango?". ISSN 0140-0460. Retrieved 2022-07-19.
  9. ↑ Eater Staff (2022-06-02). "A Taiwanese Pantry Shop Packed With Chile Crisp and Soy Sauce Ice Cream — and More Openings". Eater NY. Retrieved 2022-07-19.
  10. ↑ "Natoora Ltd | Royal Warrant Holders Association". www.royalwarrant.org. Retrieved 2022-07-19.
  11. ↑ "Transform the Food System". natoora-podcast.simplecast.com. Retrieved 2022-07-19.
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