Naura Ayu
Naura Ayu in 2022
Born
Adyla Rafa Naura Ayu

(2005-06-18) June 18, 2005
NationalityIndonesian
Occupation(s)Celebrity, Singer
Musical career
Genres
Instrument(s)Vocal
Years active2014 - present
LabelsCatz Records
Trinity Optima Production
Signature

Adyla Rafa Naura Ayu (born 18 June 2005) is an Indonesian actress and singer.[1] Following her mother's career, Riafinola Ifani Sari, Naura Ayu became a child singer in 2014 with the release of her first studio album Dongeng which won the award for Best Children's Album in the Anugerah Musik Indonesia 2015.[2] Naura Ayu is the first Indonesian child singer to win the Triple Platinum award thanks to her fourth album, Katakanlah Cinta which has sold 500 thousand CDs.[3]

To date, Naura Ayu is the only child singer who has won the most awards for Best Child Solo Artist from the Anugerah Musik Indonesia, three times in 2016,[4] 2018,[5] and 2019.[6]

At the end of 2019, Naura Ayu ended her career as a child singer and rebranded herself as teenage singer marked by holding the Konser Dongeng 4 which was the closing of the Konser Dongeng since 2015.[7] In early 2021, Naura Ayu released the single "Kisah Kasih Sayang" which is her first single as a teenage singer.[8][9]

Early life

Naura Ayu was born in Jakarta, Indonesia. She is the eldest of four children. Her father, Baldy Mulya Putra is a businessman and her mother, Riafinola Ifani Sari is a singer. Naura Ayu is of Palembang and Batak descent through her father [10][11] also Javanese[11] and Minangkabau through her mother.[12] Naura Ayu has 3 younger siblings, namely Adyano Rafi Bevan Putra, Anodya Shula Neona Ayu, who also works as a singer and Aladya Odetta Nakeya Ayu.[13]

Naura Ayu got singing talent from her mother. She has shown interest in music since she was 3 years old, at which time Naura Ayu prefers to watch musical cartoon videos than other cartoon videos. However, her mother, Nola, did not want to take Naura's interest seriously because Nola consider children of Naura's age usually get tired and bored easily.[14]

When she was 5 years old, Naura Ayu had asked to sing but was not allowed by her mother because she thought she was too young. But the desire remained until two years later. For two years, Naura Ayu studied singing at home and studied the genre of music she liked. Naura Ayu admits that she likes classical musicals, such as Sound of Music, and songs from older singers, such as Frank Sinatra, Queen and Michael Jackson. In addition, she also listens to modern singers, such as Beyonce and Ariana Grande, as well as Ardhito Pramono, Raisa and her teammate Lala Karmela from Indonesia.[15] Naura Ayu was only allowed to become a singer when she was 7 years old because her mother wanted to ensure that Naura Ayu was determined and consistently pursued her singing talent.[16]

Career

2014 - 2015: Dongeng and Konser Dongeng Musikal

Following her mother's career in the music industry, Naura Ayu started her career as a child singer at the age of 8 by releasing her first studio album entitled Dongeng through the Catz Records record company. The Dongeng album launched on 2 June 2014, at Galeri Indonesia Kaya, Grand Indonesia, Jakarta Pusat.[17] At that time, Naura Ayu was present in the midst of the absence of children's music where the Indonesian music industry was battered with love songs.[18]

Dongeng succeeded in bringing Naura Ayu to her first award in the music industry as the Best Children's Album from the Anugerah Musik Indonesia 2015.[19]

In 2015, Naura Ayu held a musical themed concert titled Konser Dongeng which was inspired by his debut album, Dongeng with the theme of the story being carried out is about himself, life, ideas, nature, thoughts, environment, school, family and her dream.[20]

2016: Langit yang Sama

After joining the Trinity Optima Production record company, on 9 March 2016, he released his second studio album, entitled Langit yang Sama.This album is themed daily life with educational content and moral messages in each song. In the process, all the songs were composed by Mhala & Tantra Numata with the concept of arrangement for all the songs on the album Langit yang Sama done in an orchestra with a musical approach so that it is easy for children to digest.[21]

Langit yang Sama managed to bring Naura to win the Best Children's Album award from Anugerah Musik Indonesia 2016 for the second time and won the Best Solo Female Child Singer award in the same event through the Untuk Tuhan song which is the first single from the Langit yang Sama album.[4]

2017: Naura & Genk Juara

Naura Ayu appearance in her "Berani Bermimpi" music video

In 2017, Naura Ayu made his acting debut by starring in the Naura & Genk Juara musical film.[22] In this film, Naura was given the opportunity to play the main role as Naura Ayu herself, leader of Juara gang.[23]

In the previous year, she also voiced in the animated film Petualangan Singa Pemberani Atlantos 2 voiced the character Bella, the daughter of the mayor of Seal Island.[24] Naura & Genk Juara is not the first time for Naura Ayu to act, previously she was involved in a folklore musical theater entitled Timun Mas the Musical which was held in June 2013 as young Mawar.[25][26]

Apart from being the main character, she also sang the album's theme song for the film. Ost. Naura & Genk Juara album consists of 9 songs all performed by Naura Ayu and composed by Mhala and Tantra Numata.[27][28]

Through Naura & Genk Juara succeeded in bringing Naura to be nominated as the Chosen Actor/Child Actress/Teenager in the Piala Maya 2017.[29] In addition, she also won an award as the Best Male and Female Solo Artist at the Anugerah Musik Indonesia 2018 through the song Berani Bermimpi which is the last track from Ost. Naura & Genk Juara.[30]

2018 - 2019: Katakanlah Cinta and Konser Dongeng 4

In 2018, Naura Ayu released her fourth album entitled Katakanlah Cinta.[31] The album consists of 11 songs of which there are 4 previously released singles, 2 songs from the Dongeng album and 3 songs from Ost. Naura & Genk Juara. Different from the previous 3 albums which were specifically for children and packaged musically, Katakanlah Cinta is themed about love that is universal and packed with pop nuances.[32] Like the previous album, this album is again done by Shimhala Avadana & Tantra Numata as songwriters.

In June 2019, Katakanlah Cinta managed to achieve sales of over 500 thousand CDs through marketing at a fast food restaurant, KFC. This made Naura Ayu the first child singer to receive the "Triple Platinum" award.[3]

In February 2019, Naura Ayu was selected to be one of 16 Indonesian participants who received a scholarship from Galeri Indonesia Kaya to take part in the performing arts training Broadway in United States in the program Ruang Kreatif: Indonesia Menuju Broadway. This program is organized by Bakti Budaya Djarum Foundation in collaboration with Passport to Broadway, New York.[33] Naura has participated in the program since July 2019 and lasts for 3 weeks.[34]

On 21 December 2019, together with Galeri Indonesia Kaya, Naura Ayu held the Konser Dongeng 4. Konser Dongeng 4 was the closing of the Konser Dongeng series that had been going on since 2015 as well as Naura's last concert as a child singer and a sign that Naura Ayu entered a new phase as a teenage singer at the age of 14.[35]

2020 - present: As teenage singer

Approaching his teenage years, Naura Ayu actively discussed mental health issues and also self-love, one of which was by creating a single entitled "Di Kelilingi Cinta".[36]

On 11 October 2020, Naura Ayu launched her podcast entitled Naw You Tell Me which was broadcast on her official YouTube channel. This podcast was initiated by Naura's desire to share experiences about life, mental health, self-love, and other issues regarding youth.

Through her interview with Indonesian media, Popbela in 2021, Naura Ayu said that the single "Kisah Kasih Sayang" which was released on 19 March 2021 was her first single as a teenage singer. In her career as a teenage singer, Naura Ayu admits that her musical style has become more minimalist, with more mature arrangements and has wider song inspiration.[15]

In 2023, she became a student of Universitas Pelita Harapan's Communication Sciences major.[37]

Discography

Studio Album

  • Dongeng (2014)
  • Langit yang Sama (2016)
  • Katakanlah Cinta (2018)

Soundtrack Album

  • Ost. Naura & Genk Juara (2017)

Single

  • Untuk Tuhan (2015)
  • Bully (2016)
  • Katakanlah Cinta (2018)
  • Sang Juara (with Zizi) - 2018 Asian Para Games (Official Song) (2018)
  • Selamanya Untukmu (#TemanNaura) (2018)
  • Karena Kamu Artinya Cinta (Sentuhan Ibu) (with Nola) (2018)
  • Aku Indonesia (2018)
  • Harmoni (with Devano Danendra) (2019)
  • Dikelilingi Cinta (2020)
  • Kisah Kasih Sayang (2021)
  • Jalan Tengah (2021)
  • Menikmati Sedih (2022)
  • Cinta (2023)
  • Bye (2023)
  • Pemilik Rindu (2023)

Filmography

Film

Year Title Role Note Ref.
2016 Petualangan Singa Pemberani Atlantos Bella Voice [17]
2017 Naura & Genk Juara Naura [19]
2019 DoReMi & You Putri [18]

Television series

Year Title Role Note Ref.
2017 The After School Adventures of Paddle Pop Liona Voice [38]

Web series

Year Title Role Note Ref.
2022 My Nerd Girl Fara Andrea [39]
Fara Andreani
2023 My Nerd Girl 2 Fara Andreani [40]

Music Video

Year Title Role Album Ref.
2021 Rembulan Devano Danendra [41]

Musical Drama

Year Title Role Note Ref.
2013 Timun Mas the Musical Mawar (young) Istora Senayan, Jakarta [25]
2016 Berani Bermimpi Balai Kartini Jakarta [42]

Television

Year Title Role Note Ref.
2016 Nickelodeon Indonesia Kids' Choice Awards Host
2016 - 2017 Indonesian Idol Junior Co-host
2018 Naura & the Baldys Host Special program, 1 episode

Bibliography

  • 2017 - Aku Naura: 100% Official[43]
  • 2018 - Aku Naura: The Official Scrapbook[44]
  • 2020 - Konser Dongeng Naura[45]
  • 2022 - A Teen's Guide to Self Discovery[46]

Awards and nominations

Year Type Award Result
2015 Anugerah Musik Indonesia[2][4][5][47] Best Children Album "(Dongeng)" Won
2016 Best Children Album "(Langit yang Sama)" Won
Best Child Female Solo Singer "(Untuk Tuhan)" Won
2018 Best Child Male and Female Solo Artist "(Berani Bermimpi)" Won
2019 Best Child Male and Female Solo Artist "(Selamanya Untukmu)" Won
Best Child Duo/Group/Vocal Group/Collaboration "(Harmoni)" feat. Devano Danendra Won
Best Child Duo/Group/Vocal Group/Collaboration "(Karena Kamu Artinya Cinta (Sentuhan Ibu))" feat. Nola Nominated
2016 Dahsyatnya Awards[48][49] Terdahsyat Child Artist Nominated
2017 Terdahsyat Child Artist Nominated
2015 Mom and Kids Awards[50][51][52][53] Favorite Child Singer Won
2016 Favorite Child Singer Won
2017 Favorite Idol Won
Anak Gemilang Won
2018 Favorite Idol Won
2017 Piala Maya[54][55] Selected Child & Teenage Actor/Actress Naura & Genk Juara Nominated
2019 Selected Child & Teenage Actor/Actress DoReMi & You Nominated
Selected Theme Song "(Harmoni" from DoReMi & You) feat. Devano Danendra Nominated

References

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