Normal Gossip
Presentation
Hosted byKelsey McKinney
GenreConversation
LanguageEnglish
Length~1 hour
Country of originUnited States
Production
ProductionDefector Media
Radiotopia (since 2023)
No. of seasons4
Publication
Original releaseJanuary 5, 2022

Normal Gossip is a podcast produced by Defector Media and Radiotopia.[1] Created by Kelsey McKinney and Alex Sujong Laughlin, the program features listener-contributed gossip stories that are anonymized and narrated alongside a guest, usually a comedian or journalist.

Named one of the best podcasts of 2022 by Vulture, Time, The Atlantic and Here and Now,[2][3][4][5] Normal Gossip has released four seasons and garnered more than 10 million listens.[6]

History

McKinney, a writer and cofounder of Defector, was inspired to create the podcast during the COVID-19 pandemic, when she missed "the fizzy thrill of overhearing a good story at a bar." The pitch was not picked up by any major podcast platforms, so Defector hired Laughlin to produce the show as a freelancer.[6]

The show launched in early 2022, quickly attracting thousands of listeners per episode.[7] In April 2023, it joined Radiotopia, a network of indie podcasts administered by PRX.[8] In summer 2023, the show produced a series of live events across the United States.[9]

Format

Episodes originate with stories of interpersonal conflict submitted by fans, referred to as the show's "friend of a friend";[6] Laughlin has said she prefers they be contributed by a bystander rather than one of the subjects.[10] The stories lean light-hearted rather than serious, addressing topics such as romance, friendship, roommates, neighbors and work colleagues.[11] Producers vet the submissions for basic fairness and accuracy, then remove identifying details such as locations and organizations.[10]

McKinney begins episodes by interviewing guests about their relationship to gossip, then tells them a story, soliciting reactions as the narrative progresses. Guests are encouraged to be judgmental and joke about the people involved.[10]

Seasons

Season Episodes Originally aired
First aired Last aired
1 10 January 5, 2022 May 3, 2022
2 10 May 17, 2022 August 23, 2022
3 8 September 6, 2022 October 25, 2022
4 10 April 4, 2023 June 6, 2023
5 10 October 18, 2023 TBA

References

  1. "All The Gossip About Normal Gossip's New Partner". Defector Media. February 27, 2023. Retrieved September 24, 2023.
  2. Quah, Nicholas (December 6, 2022). "The Best Podcasts of 2022". Vulture. Retrieved September 24, 2023.
  3. Dockterman, Eliana (November 14, 2022). "The 10 Best Podcasts of 2022". Time. Retrieved September 24, 2023.
  4. McQuade, Eric; Standley, Laura Jane (December 30, 2022). "The 35 Best Podcasts of 2022". The Atlantic. Retrieved September 24, 2023.
  5. "The best podcasts of 2022: 'Mother Country Radicals,' 'Normal Gossip' and more". Here and Now. WBUR. Retrieved September 24, 2023.
  6. 1 2 3 Greenberg, Zoe (May 30, 2023). "Kelsey McKinney is building a (socialist) gossip empire from Queen Village". The Philadelphia Inquirer. Retrieved September 24, 2023.
  7. Scire, Sarah (June 8, 2023). "You didn't hear this from me, but Defector is getting a subscriber boost from its podcast Normal Gossip". Nieman Lab. Retrieved September 24, 2023.
  8. ""Normal Gossip" from Kelsey McKinney, Alex Sujong Laughlin, and Defector Media Joins Radiotopia from PRX". podnews.net. February 27, 2023. Retrieved September 24, 2023.
  9. Rosenthal, Abigail (August 10, 2023). "How Texas Tall Tales Became 'Normal Gossip,' the Favorite Podcast of Snoops and Blabbermouths". Texas Monthly. Retrieved September 24, 2023.
  10. 1 2 3 Quah, Nicholas (September 7, 2022). "The Best Gossip You've Never Heard". Vulture. Retrieved September 24, 2023.
  11. Evans, Erin (October 2, 2022). "'Normal Gossip' podcast is an alternative to desensitization". The Michigan Daily. Retrieved September 24, 2023.
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