Personetics Technologies
TypePrivate
IndustryFinTech
Founded2011
FoundersDavid Sosna
David Govrin
Headquarters
Area served
Worldwide
Websitepersonetics.com

Personetics Technologies is a financial technology (fintech) software company headquartered in Tel Aviv, Israel.[1] The company's product uses artificial intelligence to analyze bank's customer transaction data in real-time and use this analysis to deliver financial management information.[2][3][4] [5]

History

Personetics was founded in 2011 by David Sosna and David Govrin.[6] It offers services to big banks aiming to modernize their services, particularly in developing on-demand services.[7] The company's AI-based engagement platform provides data-drive personalization, customer management, and money managements to these global financial institutions that are facing increasing competitions from neobanks, or online-only direct banks.[8][7] It effectively operates through Consumer Data Right (CDR), an element in open banking that empowers consumers to get their banks share their personal data with fintechs.[9]

In 2021, the company secured an $85-million funding, raising its valuation to more than $160 million.[7]

References

  1. "היי-טק בעיצוב תעשייתי: הצצה למשרדים של חברת Personetics". גיקטיים (in Hebrew). Geektime. 30 May 2016. Retrieved 16 January 2019.
  2. Cocheo, Steve. "Applying human intelligence to AI -". Banking Exchange. Retrieved 16 January 2019.
  3. Toplin, Jaime. "AI and security were among the top trends discussed at Money20/20". Business Insider. Retrieved 16 January 2019.
  4. "You Need a Better Bank Right Now". Money. Archived from the original on February 4, 2017. Retrieved 16 January 2019.
  5. Penn, David (23 July 2018). "Personetics Scores Minority Stake Investment from United Overseas Bank". Finovate. Retrieved 16 January 2019.
  6. "Company Overview of Personetics Technologies Ltd". Bloomberg Businessweek. Retrieved 16 January 2019.
  7. 1 2 3 "Israeli fintech Personetics raises $85M for tools to help incumbents personalize banking services to compete with neobanks". TechCrunch. Retrieved 2022-06-09.
  8. Knowles, Catherine (January 21, 2022). "Personetics raises $85M, expands operations in Australia". IT Brief Australia. Retrieved 2022-06-09.
  9. "How the consumer data right and fintechs can help you reduce your fuel bill". Startup Daily. 2022-03-08. Retrieved 2022-06-09.
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