redhead fire matches
Redhead Matchbox

Redheads is an Australian brand of matches, originally manufactured by Bryant and May in Richmond, Victoria, but now manufactured in Sweden by Swedish Match.[1] It is Australia's top-selling match brand.[2]

Matches were first produced in Australia in 1909. Initially they were made of white phosphorus.[3]

In 1946 Bryant & May began making safety matches in Australia, using red phosphorus as the striking surface. The Redhead name refers to the red striking-heads of the matches, which were first sold in Australia in 1947.[3]

The logo on the matchbox depicts the head and right shoulder of a redheaded woman, and has had four major updates since its introduction, with a number of special issues also produced.[1]

See also

References

  1. 1 2 "Redheads". Retrieved 2010-04-05.
  2. ↑ Chapman, S. (2001). "Australia: game, set, and advocacy match". Tobacco Control. 10 (91): 91f–91. doi:10.1136/tc.10.2.91f. PMC 1747538.
  3. 1 2 "History & Milestones – Redheads". redheads.com.au. Retrieved 2021-10-06.
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