TapClicks
TypePrivate
IndustryMarketing Technology
Founded2009
Headquarters
San Jose, California
Key people
Babak Hedayati, CEO & Co-Founder
Colby West, President & Co-Founder
ServicesMarketing Operations
Websitetapclicks.com

TapClicks is a privately held marketing technology company,[1] with headquarters located in San Jose, California.

TapClicks’ TapAnalytics marketing operations platform is focused on marketing workflow, performance analytics, client reporting and data.[2] The platform's marketing reporting is powered by data science and AI/ML.[3]

TapClicks’ platform is in use by organizations including media companies, digital agencies and enterprises.[4]

Company

TapClicks was founded in 2009 and maintains headquarters in San Jose, California, with development and sales offices in Boston and Montreal.[5]

Partners of TapClicks include MicroStrategy[6] and Tableau Software.[7]

TapClicks has received funding from venture capital/private equity firms Boathouse Capital[8] and SaaS Capital.[9]

In April 2017, TapClicks acquired SEO and marketing reporting company Raven Tools.[10]

In April 2020, TapClicks acquired cross-network advertising startup AdStage.[11]

See also

References

  1. ↑ Ivanov, Ivan (2018-04-18). "The Best Agency Reporting Tools For Marketers". Business 2 Community. Retrieved 2018-12-18.
  2. ↑ Hyder, Shama (2016-06-22). "15 Technologies Bringing Innovation To The Enterprise". Forbes. Retrieved 2018-12-18.
  3. ↑ Ghosh, Sudipto (2018-10-04). "Why You Should Keep an Eye on Marketing Reporting Platforms in 2019". MarTech Series. Retrieved 2018-12-18.
  4. ↑ Fearn, Nicholas (2018-05-28). "Best data visualization tools of 2018". TechRadar. Retrieved 2018-12-18.
  5. ↑ Morse, Brit (2018-10-22). "These Are the Fastest-Growing Companies in San Jose". Inc. Retrieved 2018-12-18.
  6. ↑ Simone, Stephanie (2017-12-19). "MicroStrategy Introduces Revamped Desktop and New Workstation in Latest Platform Update". Database Trends and Applications. Retrieved 2018-12-18.
  7. ↑ Nalawade, Sneha (2017-07-11). "TapClicks Announces Partnership with Tableau Software". MarTech Advisor. Retrieved 2018-12-18.
  8. ↑ Marinova, Polina (2018-09-27). "Term Sheet – Thursday, September 27". Fortune. Retrieved 2018-12-18.
  9. ↑ Griffith, Erin (2017-04-28). "Term Sheet – Friday, April 28". Fortune. Retrieved 2018-12-18.
  10. ↑ Levine, Barry (2017-04-26). "TapClicks buys Raven Tools". Marketing Land. Retrieved 2018-12-18.
  11. ↑ "TapClicks expands its marketing platform by acquiring AdStage". TechCrunch. Retrieved 2020-04-23.
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