The Apprentice
Series 18
Starring
Country of originUnited Kingdom
Release
Original networkBBC One
Original releaseFebruary 2024 (2024-02)
Series chronology

The eighteenth series of British reality television series The Apprentice (UK) is scheduled to premiere in February 2024 in the UK on BBC One.[1] Karren Brady and Tim Campbell will return as Lord Sugar's aides.[2][3]

Production

In January 2023, whilst the previous series was airing, the BBC announced applications were open for the eighteenth series.[4][5] The applications closed on 29 January 2023.[6] In November 2023, it was confirmed that the series would be pushed back to February 2024 instead of the usual slot due to the second series of The Traitors launching in January.[7][8][9]

Ahead of the series, Lord Sugar spoke during an interview with The Times announcing his plans to "tone down" the penultimate "interviews" episode for this series, following the controversy surrounding the interrogations from the interviewers in the previous series, which Sugar himself said he found "hard to watch."[10][11] His aide Karren Brady defended the segment of the process however, insisting that she wasn't trying to upset the candidates, [during the interviews] however added that "resilience" was critical for running a successful business.[12]

References

  1. "The Apprentice reveals first details about series 18". Virgin Radio. Retrieved 19 December 2023.
  2. "The Apprentice is back with Lord Sugar for its 18th series". Evening Standard. Retrieved 19 December 2023.
  3. "BBC's The Apprentice to return in 2024 with its 18th series". Stourbridge News. Retrieved 19 December 2023.
  4. "BBC The Apprentice: How to apply for 2024 series". Wandsworth Times. Retrieved 19 December 2023.
  5. "How to apply to be on The Apprentice for next series to be shown in 2024". Chronicle Live. Retrieved 19 December 2023.
  6. "Applications for The Apprentice are now closed". Planet Radio. Retrieved 19 December 2023.
  7. "The Apprentice teases season 18 with first look photo". Digital Spy. Retrieved 19 December 2023.
  8. "The new series of The Apprentice has been delayed by the BBC". Planet Radio. Retrieved 19 December 2023.
  9. "When will The Apprentice season 18 be released? Everything we know so far". Virgin Radio. Retrieved 19 December 2023.
  10. "Alan Sugar: Antisemitism hurts. But it's ignorance, really". The Times. 12 May 2023. Retrieved 19 December 2023.
  11. "The Apprentice making change to one stage after Alan Sugar admits to finding "hard to watch"". Digital Spy. Retrieved 19 December 2023.
  12. "Karren Brady comments on "hard to watch" Apprentice scenes after Alan Sugar promises change". Digital Spy. Retrieved 19 December 2023.
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