Tony Parisi
Tony Parisi (2022)
Born
Anthony Parisi

(1962-12-01) December 1, 1962
NationalityAmerican
Alma materUniversity of Massachusetts
Occupation(s)Software developer, inventor, Entrepreneur[1][2]
Years active1990-present
Known forInternational standards, 3D graphics, virtual reality[3]
Websitetonyparisi.com

Tony Parisi, one of the early pioneers in virtual reality and the metaverse, is an entrepreneur, inventor and developer of 3D computer software.[4][5] The co-creator of Virtual Reality Modeling Language (VRML), he has written[6] books and papers on the future of technology. He works on WebGL and WebVR and has written two books on the former, and an introductory book on virtual reality programming. He is the chief strategy officer at Lamina1.[7] Parisi is also a musician, composer and producer currently working on multiple projects.[8]

Career

Parisi has designed and developed several international 3D graphics standards.[9] Parisi worked with Mark Pesce to develop VRML, which Pesce presented to the world in 1994. The purpose of VRML was to allow for the creation of 3-D environments within the World Wide Web, accessible through a web browser. Parisi worked with such corporations as Microsoft, Netscape, Silicon Graphics, Sun Microsystems and Sony to gain industry acceptance of the new protocol as a standard for desktop virtual reality.[9] In his early career Parisi worked as a software engineer in Cambridge, MA. From 1987 to 1990 Parisi was at Bolt, Beranek and Newman, developing scientific and statistical analysis software and managing projects to port products to early graphical user interface systems.[10]

From 1990 to 1991 Parisi was a senior software engineer at spreadsheet pioneer Lotus Development Corporation, where he worked on X, Windows and Macintosh versions of Lotus 1-2-3.[11] In 1991 he co-founded Belmont Research with BBN alumni, where he created a scientific and statistical analysis software toolkit and wrote the compiler and runtime graphics and user interface libraries for BTL, the company’s domain-specific language for application developers. Parisi was a founding member of the Web3D Consortium, an organization focused on encouraging development and implementation of open standards for three-dimensional content and services.[12] He was one of the original designers and specification editors of X3D, an upgrade to VRML which extended its features and added format encodings in XML, compressed binary and JSON.[12]

Intervista Software 1995-1999

In 1995 Parisi founded Intervista Software, one of the first startups devoted to creating products for creating and viewing VRML content.[9][10] Parisi developed WorldView, the first PC-based VRML web browser plugin for PCs. In 1997 Parisi licensed WorldView to Microsoft for distribution in the Internet Explorer web browser as its built-in VRML viewer solution, distributed to tens of millions of Windows users. Intervista was sold to Platinum Technology in 1999, where Parisi served as VP of Business Development through 2000.[9]

Media Machines/Vivaty 2003-2010

After a period of independent consulting, Parisi founded Media Machines in 2003 to focus on X3D-based software and products. The company developed the Flux Player browser plugin and Flux Editor for creating 3D scenes and experiences. In 2008 the company raised investment from Silicon Valley venture investors to create an in-browser virtual world platform with a player, server, and creation tools based on the Flux Player and Flux Editor, and rebranded the company as Vivaty. Vivaty was purchased by Microsoft in 2010.[13]

2012-present

In 2012, Parisi joined the Khronos working group creating glTF, a JSON- and binary-encoded file format for three-dimensional scenes and models intended for web and mobile applications.[14][15] He served as glTF specification co-editor from 2012 to 2017, and contributed technical features such as the design of the original animation system. Parisi also wrote the initial file loader for Three.js, and the first sample exporter to glTF from the Unity game-engine editor. Parisi coined the name “glTF” (Graphics Language Transmission Format) as an alternative to the generic working title “ATF” (Asset Transmission Format), which the working group accepted. Parisi was also instrumental in getting the format adopted by companies such as Oculus and Microsoft in 2016, which helped propel the format into wide use and industry acceptance.[15]

With the rise of consumer virtual reality and in the wake of Facebook’s acquisition of Oculus, Parisi advised several startup companies and became a public speaker and consultant.[10]

In 2016 Parisi joined San Francisco-based Unity Technologies as Global Head of VR/AR, and served in that position until early 2022. Over time his role shifted from overseeing all virtual and augmented reality strategy for the company to developing strategy and products that integrate virtual and augmented reality with advertising and e-commerce. While at Unity, Parisi filed and was granted a patent for an invention in augmented reality advertising.[15]

In October 2021, Parisi published a treatise titled “The Seven Rules of the Metaverse,” which went viral and has since become a de facto work in Metaverse canon.[16] Parisi is the co-host with Mark Pesce of the podcast “A Brief History of the Metaverse.”[4] In 2022 Parisi joined as Chief Strategy Officer at Seattle-based LAMINA1, a blockchain and Metaverse startup co-founded by author Neal Stephenson.[2]

Authorship

From 2011 through 2014, Parisi wrote books, created training courses and consulted to companies on WebGL, the standard JavaScript API for rendering interactive 2D and 3D graphics in web browsers. Parisi authored two O’Reilly Media books on WebGL programming.[17] Parisi authored an introductory book on virtual reality programming published by O’Reilly Media in 2015.[15][17]

Bibliography

  • WebGL: Up and Running (O'Reilly Media, 2012)[18]
  • Programming 3D Applications with HTML5 and WebGL: 3D Animation and Visualization for Web Pages (O'Reilly Media, 2014)
  • Learning Virtual Reality (O'Reilly Media, 2015)

See also

References

  1. ↑ "Web3 Veteran Tony Parisi Joins ME Ventures". XR Today. Retrieved 9 September 2022.
  2. 1 2 ""Father of Metaverse" Launches Blockchain". Business Cloud. Retrieved 22 June 2022.
  3. ↑ "Virtual Meets Reality". The Wall Street Journal. Retrieved 22 June 2022.
  4. 1 2 "Mark Pesce And Tony Parisi Take A Dive Into The Metaverse With New Podcast Series". B&T. Retrieved 9 September 2022.
  5. ↑ "This Is the Simplest Way to Explain the Metaverse". Inside Hook. Retrieved 22 June 2022.
  6. ↑ Media Machines Management
  7. ↑ "Leading Standards Organizations and Companies Unite to Drive Open Metaverse Interoperability". Robotics Tomorrow. Retrieved 22 June 2022.
  8. ↑ "Burning passion". Forbes. Retrieved 9 September 2022.
  9. 1 2 3 4 "Flashback: Tony Parisi on Co-Creating the Virtual Reality Markup Language". UploadVR. Retrieved 22 June 2022.
  10. 1 2 3 "From VRML to the Metaverse: Tony Parisi's Journey to Build the Virtual World of the Future". Tech Times. Retrieved 23 February 2023.
  11. ↑ "Meta vs. The Open Metaverse: Which Vision Will Prevail?". Innotechtoday. Retrieved 23 February 2023.
  12. 1 2 "X3D Built to Make Web 3D Easier, More Accessible". Tech Monitor. Retrieved 9 September 2022.
  13. ↑ "Microsoft buys performance-monitoring vendor AviCode". ZDNet. Retrieved 23 February 2023.
  14. ↑ "Tech pioneer Tony Parisi wants VR to change the world". VentureBeat. Retrieved 9 September 2022.
  15. 1 2 3 4 "VR Pioneer Tony Parisi: Real-Time Technology Is Helping People Get the Job Done". Variety. Retrieved 9 September 2022.
  16. ↑ "What parents need to know about the coming metaverse". Quartz. Retrieved 9 September 2022.
  17. 1 2 "On the Hunt for VR's Killer App with Unity's Head of VR & AR, Tony Parisi". Road to VR. Retrieved 9 September 2022.
  18. ↑ "Croquet Adds Tony Parisi, Metaverse Pioneer and 3D Standards Co-creator, to Technical Advisory Group". MarTech Series. Retrieved 10 August 2022.
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