Uwern Jong
NationalityBritish
Occupation(s)Editor-in-Chief, OutThere
Known forGlobal diversity, equality and inclusion advocate; founder of travel media company; inclusive tourism campaigner

Uwern Jong is a British Asian entrepreneur, journalist, editor and inclusive-tourism advocate.[1][2] Jong co-founded OutThere magazine in 2010.[3][4] Jong is also founder of Southeast Asia’s first LGBTQ+ travel symposium for the Tourism Authority of Thailand[5] and through OutThere, developed Thailand's “Go Thai Be Free” LGBTQ travel campaign and website,[6] as part as the government’s strategy to attract more diverse tourists to the country.[7] Jong is credited as an Editor who has been a "material player in the advancement of LGBTQ+ rights.”[8] He is an inclusive tourism advocate, promoting a more diverse media landscape[9] and better recruitment and representation in the travel industry.[10]

Career

Jong was one of the original founders of integrated marketing and communications agency, Intelligent Marketing[11] where he created marketing campaigns targeting the LGBTQ+ market[12][13] [14]

Jong continues to campaign for inclusive tourism for the LGBTQ+ community[15][16] and is board-member of the International LGBTQ+ Travel Association.[17]

Personal life

Jong is openly gay. He is trustee of the charity Sport Allies[18] that works to combat homophobia in sport.

Awards and recognitions

  • Walpole Power List 2022 – "The 50 most influential people in British Luxury."[19]
  • TTG Travel Industry Awards 2022 – “LGBT+ Trailblazer of the year.”[20]
  • Attitude 101, 2021 – "10 LGBTQ trailblazers breaking barriers in the travel industry."[21]
  • Campaign Magazine's "Campaign Publishing Awards" for Editorial Leader of the Year – Consumer Publishing, 2020.[22][23]
  • GNETWORK360 Masterclass Award for Excellence in Journalism 2020 that recognises the contribution of international journalists for their work in promoting Argentina as an inclusive destination for travellers.[24]
  • The United States Travel and Tourism Administration's IPW Award 2017 that recognises travel journalists who have made a significant contribution to the promotion of the United States of America as a travel destination, worldwide.[25]

References

  1. ↑ "Uwern Jong | Verified: Editor-in-Chief, OutThere magazine | Muck Rack". muckrack.com. Retrieved 2021-01-16.
  2. ↑ "The Luxury Leader Interview | Uwern Jong, Experientialist (Editor)-in-Chief at OutThere magazine". Walpole. Retrieved 2021-06-01.
  3. ↑ Browne-Swinburne, Jess (13 January 2021). "Uwern Jong | Editor-in-Chief | OutThere Magazine, OutThere Publishing". ppa.co.uk. Retrieved 2021-01-17.
  4. ↑ Yiga, Eugene (24 March 2020). "Acumen | Rainbows on the Rise". www.acumenmagazine.co.za. Retrieved 2021-02-14.
  5. ↑ "South East Asia's First International Lgbt+ Tourism Symposium Kicks Off in Under a Month". TravMedia. Retrieved 2021-01-17.
  6. ↑ Gill, Rob (15 February 2019). "Thailand showcases LGBT credentials". TTG. Retrieved 2021-01-30.
  7. ↑ "LGBTQ+ Travel Advice From the Expert; An Interview With Uwern Jong". myGwork. 2020-07-30. Retrieved 2021-06-09.
  8. ↑ Bonham, Mark S. (2017). A Path to Diversity, LGBT+ participation in the working world. Bonham & Company. pp. 187–190. ISBN 9780993960031.
  9. ↑ Thorpe, Esther Keia (9 November 2020). "OutThere Editor in Chief Uwern Jong on creating a luxury brand for inclusive travel". Media Voices Podcast. Retrieved 2021-01-16.
  10. ↑ McGonagle, Katie (12 November 2020). "Marketing and recruitment key to better BAME representation in travel". Travel Weekly.
  11. ↑ "Jong shifts role at Intelligent Marketing to grow business". Promotions and Incentives (now CampaignLive). 8 May 2006. ProQuest 232063090.
  12. ↑ Thornton, James (20 October 2005). "Online: Spin Palace courts the pink pound with shopping offer". www.campaignlive.co.uk. Retrieved 2021-01-16.
  13. ↑ "Gay and lesbian job seekers want to know if they will achieve their full potential". Daily Express. 18 November 2009.
  14. ↑ "Ask the experts: Making the most of your diversity in the job market". the Guardian. 2010-10-14. Retrieved 2021-01-16.
  15. ↑ "The pink dollar: LGBT tourists need a better welcome in Asia". South China Morning Post. 22 August 2020. Retrieved 2021-01-30.
  16. ↑ "Ethical gay travel: Why LGBTQ travellers should be aware of where they're spending money". Attitude.co.uk. 2020-01-16. Retrieved 2021-01-16.
  17. ↑ Tabberer, Jamie (2017-03-31). "British gay travel expert among new appointees to IGLTA board". Gay Star News. Retrieved 2021-01-16.
  18. ↑ "SPORT ALLIES - Charity 1169945". register-of-charities.charitycommission.gov.uk. Retrieved 2021-02-04.
  19. ↑ "The Walpole Power List 2022 | The 50 Most Influential People in British Luxury". www.thewalpole.co.uk. Retrieved 2022-01-22.
  20. ↑ "Triple win for Intrepid Travel at The Travel Industry Awards 2022 by TTG". TTG. Retrieved 2022-10-05.
  21. ↑ "10 LGBTQ trailblazers breaking barriers in the travel industry". Attitude.co.uk. 2021-12-03. Retrieved 2022-01-22.
  22. ↑ "Editorial Leader of the Year - Consumer Media/Customer Publishing". www.campaignlive.co.uk. Retrieved 2021-01-16.
  23. ↑ "Telegraph, FT and TTG top winners at 2020 Campaign Publishing Awards". www.campaignlive.co.uk. Retrieved 2021-06-09.
  24. ↑ "Llega MASTERCLASS Gnetwork360". Cámara de Turísmo. Retrieved 2021-03-15.
  25. ↑ U.S. Travel Association (February 2020). "IPW Travel Writer Awards History" (PDF).


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